iContact vs. Listrak
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 iContact | Score6.8 out of 10 | N/A | iContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature. | $14 per month |
 Listrak | Score9.3 out of 10 | N/A | Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak… | N/A |
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Pre-Send Testing |
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| iContact | Listrak | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 7.1 |
| Likelihood to Renew | 3.4 | - |
| Usability | 8.0 | - |
| Availability | 9.0 | - |
| Performance | 8.0 | - |
| Support Rating | 9.9 | - |
| Online Training | 1.0 | - |
| Implementation Rating | 8.5 | - |
| Product Scalability | 7.0 | - |