iContact

iContact

97 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
iContact	Score6.8 out of 10	N/A	iContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.	$14 per month

Pricing

iContact

1500 Users: $15.00
per month
2500 Users: $25.00
per month
5000 Users: $45.00
per month

Pricing Offerings
iContact
Free Trial
No
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No

No setup fee

—

Community Pulse
Key User Insights
	iContact
Considered Both Products	iContact Verified User Chose iContact PosterMyWall is used for the design of social media, flyers, websites, and printing purposes. We previously used PosterMyWall for email campaigns, but it was standard and time-consuming. This is why we made the switch to iContact, for more effection and a way to reach potential … Incentivized Helpful? Karen Chamberlain Consultant in Corporate at HMS Cornerstone Solutions (Information Technology & Services, 11-50 employees) Chose iContact ClickDimensions was more comprehensive but buggy and not stable. We lost a lot of data which negated the benefits. iContact doesn't do as much but is stable and reliable. ClickDimensions support was awful. iContact support has been fine for us. ClickDimensions assigned us … Incentivized Helpful? Kelly Palermo Executive Officer in Corporate at Home Builders Association MS Coast (Non-Profit Organization Management, 1-10 employees) Chose iContact I haven't used any other platforms because iContact works great for me. Incentivized Helpful? Verified User Chose iContact Sendinblue, Mailchimp, Sumo. We're moving to Sendinblue because it was better priced with better features. Sumo is more bit more geared towards building email lists -- although it fails miserably because it cannot accurately report #contact or visits to your site. Mailchimp … Incentivized Helpful? Stacy Venditto CRM & Digital Marketing Manager in Marketing at Nauthiz Industries (Religious Institutions, 1-10 employees) Chose iContact In my opinion, Mailchimp is the top contender to iContact and really gives them a run for their money. Mailchimp offers users more features, and costs less. Of course, they both have their advantages and disadvantages. Overall, it is a tough decision to make between the two, … Incentivized Helpful? Delbert Adair Physical Education Teacher and Softball Coach at Gilbert Public Schools (Health, Wellness and Fitness, 11-50 employees) Chose iContact iContact is more fancier in that you can add pictures, change font types & sizes, etc. Infinite Campus is more for just sending emails to all your students. I still use Infinite Campus but like iContact more. Incentivized Helpful? Verified User Chose iContact iContact and Constant Contact are very similar products, however I prefer the iContact interface. Mailchimp may have more features but is harder to train users who are not familiar with email campaigns. Incentivized Helpful? Stephanie Nelson Director in Customer Service at The Nook Daycare LLC (Education Management, 11-50 employees) Chose iContact I haven't used other products for the same features that iContact offers, but I have used products like Mailchimp which sends out massive emails or postcards and such. Personally, I prefer iContact because you're able to personalize it and have the ability to send the emails … Incentivized Helpful? Arlin Golden Director of Operations at Video Project (Motion Pictures and Film, 1-10 employees) Chose iContact i have only ever used iContact Incentivized Helpful? Danny Poulos Senior Loan Originator in Sales at Elite Lending Team at Milestone Mortgage (Real Estate, 1-10 employees) Chose iContact More versatile and less restrictive regarding content. I tried Constant Contact first and quickly became frustrated and was happy to find iContact. Incentivized Helpful? Patrick Stephens Director Of Communications at The Suzuki School (Education Management, 51-200 employees) Chose iContact We selected iContact because it was available at the time, and in our price range. I inherited it at the school. If it had been the program it is now back then, I would not have chosen it. At the moment, we are too busy to fully vet another program, so we are stuck with this … Incentivized Helpful? Kirsten Rodriguez Internet Marketing Coordinator in Social Media at Southern Style Management, Inc. (Marketing and Advertising, 11-50 employees) Chose iContact I didn't actually choose iContact, it was already implemented when I started working for the company. I haven't looked too deeply into switching because it works for our needs right now. I would love to find another service with more customization and surveys included, but … Incentivized Helpful? David Longoria Vice President in Sales at Sperry Commercial (Real Estate, 51-200 employees) Chose iContact User-friendly. I prefer it over Constant Contact's interface. Incentivized Helpful? Nicholas Kouvatsos Marketing Director in Marketing at Global Publishing, Inc. (E-Learning, 11-50 employees) Chose iContact iContact's inbox deliverability is better than that of Infusionsoft. iContact's marketing automation abilities are not as good as Infusionsoft. iContact's tagging and list managements functionality are not as good as Infusionsoft. Incentivized Helpful? Tom Alsop President and Founder in Corporate at American Singles Golf Association (Sports, 1-10 employees) Chose iContact We converted from Lyris to iContact years ago and enjoy the analysis features iContact provides over Lyris. Incentivized Helpful? Jerry van Dalen Jr. Sales Account Executive in Sales at SmarterCommerce by Premier Group (Information Technology and Services, 51-200 employees) Chose iContact iContact was the solution in use when I entered the organization. I have heard very good things about MailChimp and Constant Contact, the other two big names in this field. We have chosen to remain with iContact since then, but would be open to moving. However, it is fulfilling … Incentivized Helpful? Verified User Chose iContact I have personally used MailChimp and Constant Contact. Plus, a back-end WordPress plug-in that I've since forgotten the name of as well as Active.com's email platform. Incentivized Helpful? Todd McGee Community Relations Director in Marketing at Orange County (N.C.) Government (Government Administration, 501-1000 employees) Chose iContact IContact offered more flexibility, the ability to designate more users in different departments, and better-looking templates. The ability to ask for support and customized templates is also a key, and their account manager is available to respond to issues, offer advice, etc. … Incentivized Helpful? Cameron DeJong Digital Marketing Manager in Marketing at Komet USA LLC (Medical Devices, 51-200 employees) Chose iContact Robly has the ability to send at the time when they expect that there is a user going to open. However, iContact is much more professional in their support and having a dedicated account manager who has a grasp on the latest in e-mail marketing was a primary reason we select … Incentivized Helpful? Verified User Chose iContact We didn't select iContact initially, our team was handed it as an existing tool. Our other tool is Pardot which is connected to our Salesforce instance. We don't have iContact connected to the database because we use it for entirely different messaging. Since we didn't choose … Incentivized Helpful? Richard Angeloni Director of Integrated Marketing Communciations in Marketing at Brown & Toland Physicians (Hospital & Health Care, 201-500 employees) Chose iContact We previously used another product, Vertical Response, but ultimately chose iContact because we felt the newsletter editor was more easily adaptable (from a brand perspective we were able to customize the template to fit our brand). Additionally, from a pricing standpoint, … Incentivized Helpful? Richard MacRae Operations Manager at The Bell Collection (Retail, 1-10 employees) Chose iContact iContact far outperformed emailbrain in getting my emails to our subscribers (delivery rate) but with emailbrain I could easily send hyperlinks that opened pdf. documents, see how my email was going to look in a couple dozen different variations (gmail, yahoo, desktop, mobile), … Helpful? Peggy Lutz CEO and Designer in Marketing at Peggy Lutz Plus, Inc. (Retail, 1-10 employees) Chose iContact I plan to use MailChimp going forward. I understand from trusted colleagues that it is as good as IContact and FREE. Helpful? Mark Tuttle Marketing Master in Marketing at Live Your Truth (Retail, 51-200 employees) Chose iContact We are no longer using iContact, but if you were comparing them to Constant contact, Mail Chimp, etc. then go with one of those, their software is more current and they have better analytics, but will still be in the cheaper price bracket. Currently, we are using our ESP, … Incentivized Helpful? Verified User Chose iContact It offered the best cost to feature ratio and was easy to use. The other systems were great as well, but the potential integration with our CRM (Salesforce), was one of the key deciding factors. Also, icontact was included with the Vocus marketing suite which offered other … Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Features

iContact

Comparison of Email & Online Marketing features of iContact
Feature	iContact 6.6 26 Ratings
WYSIWYG email editor	7.024 Ratings
Dynamic content	7.021 Ratings
Ability to test dynamic content	5.021 Ratings
Landing pages	7.014 Ratings
A/B testing	5.017 Ratings
Mobile optimization	7.021 Ratings
Email deliverability reporting	7.025 Ratings
List management	8.025 Ratings
Triggered drip sequences	6.015 Ratings

Comparison of Reporting & Analytics features of iContact
Feature	iContact 8.0 26 Ratings
Dashboards	8.026 Ratings
Standard reports	8.025 Ratings
Custom reports	8.015 Ratings

Comparison of Pre-Send Testing features of iContact
Feature	iContact 7.0 1 Ratings
URL Validation	7.01 Ratings
Link Tracking	7.01 Ratings
Image Validation	7.01 Ratings
Inbox Display	7.01 Ratings
Email Accessibility Tools	7.01 Ratings
Spelling and Grammar Check	7.01 Ratings
Spam Testing	7.01 Ratings
Email Previews	7.01 Ratings

User Ratings
	iContact
Likelihood to Recommend	8.0 (45 ratings)
Likelihood to Renew	3.4 (19 ratings)
Usability	8.0 (6 ratings)
Availability	9.0 (1 ratings)
Performance	8.0 (1 ratings)
Support Rating	9.9 (9 ratings)
Online Training	1.0 (1 ratings)
Implementation Rating	8.5 (2 ratings)
Product Scalability	7.0 (1 ratings)