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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Instapage

    Score7.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Instapage is used by marketers to create, optimize, and personalize landing pages without coding skills. With its built-in optimization tools like A/B Testing, Ad-to-Page Personalization, and Heatmaps, marketers can launch more campaigns faster and accelerate their conversions.

    $99

    per month per user

    Leadpages

    Score5.8 out of 10
    Small Businesses (1-50 employees)
    Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…

    $49

    per month

    Pricing
    InstapageLeadpages
    Editions & Modules
    Create
    $99
    per month 15,000 unique monthly visitors
    Optimize
    starting at $199
    per month starting with 30,000 unique monthly visitors
    Convert
    Custom Pricing
    Standard
    $49
    per month
    Pro
    $99
    per month
    Advanced
    $399
    per month
    Standard Annual
    $444
    per year
    Pro Annual
    $888
    per year
    Offerings
    Pricing Offerings
    InstapageLeadpages
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details20% discount for annual pricing.Save 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)
    More Pricing Information
    Community Pulse
    InstapageLeadpages
    Considered Both Products
    airSlate, Inc
    Chose Instapage
    The Instapage editor is super flexible and easy to use. You can move any element to any spot on the canvas. Instapage and unbounce have better editors when it comes to flexibility and control. Leadpages and HubSpot offer visual drag-and-drop design but both of them are more …
    Incentivized
    Chose Instapage
    I found Instapage and Leadpages similar in a lot of ways. Both are good solutions. Instapage has a little better of a drag n drop builder. A little more flexible. Leadpages actively restricted form embed code to upsell their integration packages. Not cool IMO.
    Incentivized
    Chose Instapage
    ClickFunnels for more complex funnels and sales pages, Insatpage for simple opt ins, and I use dont use Leadpages at all in anymore. It just didn't have the quality and I customization I was looking for.
    Incentivized
    Chose Instapage
    I can't remember all the alternatives we looked at. It was a long time ago, and there were a lot. The number one competitor was Leadpages... and then there were a few that were WordPress plugins that we seriously looked at. We passed all of them up in favour of Instapages …
    Incentivized
    Chose Instapage
    I know there are a lot of options for building quick landing pages out there, but Instapage makes it so easy to use. Think of them like Apple, the clean, friendly, easy to use option. Everyone else seems to make this a little more complex than I think it needs to be.
    Incentivized
    Chose Instapage
    Easier to use and publish. Quicker from point A to point B.
    Incentivized
    Leadpages
    Chose Leadpages
    When test driving Leadpages we also took a look at Instapage which, though powerful in a variety of ways, was, in my opinion, overpriced for what you were getting. I will say during our Instapage trial I was impressed by the integration and reporting capabilities, however, they …
    Incentivized
    Chose Leadpages
    Other than Leadpages, I also use Instapage for creating high quality landing pages for my business. While I like them both I tend to lean towards Leadpages because of Leadpages integration settings. I love how customization is so easy and flexible with Instapage but I found …
    Incentivized
    Chose Leadpages
    When I was choosing a software for landing pages there wasn't much competition. Now you can get the same thing done with many different solutions. The main problem is that when you create lots of funnels it will take a lot of time and work to move them somewhere else. This …
    Incentivized
    Chose Leadpages
    Well, Drip is part of Leadpages, however it is more of what the title means. It does drip campaigns, where they come in and it drips them all over the place finding out what they truly need. The other platforms are fairly good, but they do not have all the functions that …
    Incentivized
    Chose Leadpages
    We selected Leadpages over Unbounce because Unbounce had awful analytics options - it was incredibly difficult to measure ROI on that platform. The builders are roughly the same, from the perspective of using a WYSIWYG editor.
    Incentivized
    Chose Leadpages
    Generally found Leadpages to be more flexible for building content, to better match them to our branding and our website.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    InstapageLeadpages
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Instapage and Leadpages
    Feature
    Instapage
    7.6
    3 Ratings
    Leadpages
    1.0
    2 Ratings
    Landing page A/B testing:8.03 Ratings1.02 Ratings
    Dynamic page text replacement7.33 Ratings00 Ratings
    Real-time analytics dashboard8.03 Ratings1.02 Ratings
    SEO tools7.73 Ratings1.02 Ratings
    Optimization recommendations7.03 Ratings1.02 Ratings
    User Ratings
    InstapageLeadpages
    Likelihood to Recommend
    7.7
    (28 ratings)
    1.0
    (30 ratings)
    Usability
    8.0
    (2 ratings)
    9.0
    (1 ratings)
    Support Rating
    9.1
    (1 ratings)
    6.4
    (4 ratings)