Kapost vs. Scoop.it Content Director

I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.

Incentivized

Scoop.it does have collaboration features so you can have more than one admin add content to a topic, but there is no platform for collaboration or drafting of content. It is easy to try out the free version and get a good idea of what the application does, and then add on features from there

Incentivized

• Sets you up with a strategist. You are able to be in constant communication through Kapost with your strategist and send one another working proofs and comments.
• Unity - it has made all our email campaigns have a similar look and feel. Kapost has shown results on the appropriate amount of images to use and the type of language that works.
• Stay on track - each person is notified when the role before theirs is complete so they know when it is their turn to act upon something.

Incentivized

• Graphics are Scoop.it's strength. Scoop.it sites look great on social media; they invite people in to a much larger room of information, and engage them with color and well-placed articles. We love the design and it is very easy to share.
• We like the fact that we can add a few comments of our own as well as recommend other sources. This keeps the information personal.
• For important topics, one facebook post or one article illustration just isn't enough. Scoop.it allows us to cluster information that is obviously tied together but gives a variety of perspectives on a topic.

Incentivized

• Search is valuable but the key words seem to take a while for the system to find, I have to use multiple word choices or switch to a specific collection.
• I think some type of links from search could be useful.
• Layout isn't the prettiest.

Incentivized

• Can't seem to get the advertisements for products blocked from the suggestions area. Scrolling through all of them is a real time wasting activity.

Incentivized

We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.

I love the ease of use, beautiful profile page each user receives, and the ability to share on multiple platforms with the touch of a button. If you don't have articles to share, Scoop.it provides suggestions for you daily. Anyone can set up a page in minutes, set up topics, choose relevant keywords, and begin! It's really that simple.

Incentivized

The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.

Incentivized

Well thought out UI

Incentivized

The search engine housed within Scoop it delivers the most up to date articles based on the criteria I have provided it.

Incentivized

The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.

Incentivized

I've used basic tools like SharePoint in the past as a content repository, but it's not user friendly, not well organized, hard to manage and not well-suited for marketing content (version control issues, etc. ). Get a dedicated tool!

Incentivized

We used both social sites and as a personal preference, I liked Scoop.it considerably more because of the layout of the site and the ease of the user experience. It was also much easier to share content. I like to think of Scoop.it as the "short, sweet and to the point" website that gives me exactly what we need, when we need it and the manner in which it easiest to use.

Incentivized

It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users

• Kapost streamlined a lot of different processes across marketing.
• We hope that people are finding assets they need rather than requesting new ones get created.
• Having a central location for assets has helped to prevent outdated documents from appearing in different locations.

Incentivized

• Enhanced professional development dervied from easy access to relevant timely industry content
• Improved professional reputation and increased credibility via social network collaboration from sharing, curating topical content

Incentivized