Khoros Service vs. Kustomer

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Khoros Service
Score 8.8 out of 10
Enterprise companies (1,001+ employees)
Khoros Service offers omnichannel engagement on publicly available channels like social, digital, chat, and voice, as well as owned online communities like Khoros Communities. The solution offers 1-to-1 and 1-to-many engagement with customers and consumers, bringing together automation through bots and human agents. Customer inquiries and support-related conversations can be routed and prioritized based on a variety of parameters, and the robust agent desktop solution…N/A
Kustomer
Score 8.7 out of 10
N/A
Kustomer is a customer service CRM platform built for managing high support volume by optimizing experiences throughout the customer service journey. Kustomer was acquired by Facebook in late 2020, but spun out in 2023 and re-launched as an independent entity, Kustomer, LLC.
$89
per month, per user
Pricing
Khoros ServiceKustomer
Editions & Modules
No answers on this topic
Enterprise
$89
per month, per user
Ultimate
$139
per month, per user
Offerings
Pricing Offerings
Khoros ServiceKustomer
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPricing is variable based on the needs of the customer.All plans require an annual subscription and 8 users minimum.
More Pricing Information
Community Pulse
Khoros ServiceKustomer
Considered Both Products
Khoros Service
Chose Khoros Service
Lacking in updated user guides. Limited in things that can be done when tasks and assignments are pushed. The program overall needs a refresh to be more eye catching and appealing to users. Great reporting and options. Should be linked to Excel, would save time. Khoros is good …
Chose Khoros Service
As I know Khoros Service was chosen for its strong omnichannel support, advanced automation and detailed analytics capabilities.
Chose Khoros Service
We chose Khoros Care as our main tool in catering or responding to any reachouts like messages, comments, and reviews by our members through our social media.
Chose Khoros Service
Multi-Channel Support:Khoros Care: Known for its ability to manage customer interactions across various channels, including social media, messaging, and more.Comparison: Evaluate how well each platform supports the channels most relevant to your business, whether it's email, …
Chose Khoros Service
In my opinion, Khoros Marketing is superior to Khoros Care in every way except queue management. Sprinklr, Hootsuite, and Social Studio are all similar products in terms of responding to users, but they are not as flexible with labeling.
Chose Khoros Service
KC fails to punch up. More features, reliability etc come as an offering with other products.
Chose Khoros Service
The user interface was much more personable, and we found we had overall less issues with the program itself.
Chose Khoros Service
Khoros is a well-known provider. It has a good support system. Known for its enterprise scalability, social listening, and AI based automation.
Chose Khoros Service
Zendesk was too big and complex, way more functionalities than we needed and that made the onboarding process dificult.
Chose Khoros Service
Khoros is more than just a platform for social publishing. No other competitor provides the in-depth moderation and social listening services that they do. If you're looking for a one-stop-shop of a platform for all things social, this is the tool to be using. Others are better …
Chose Khoros Service
Both Khoros and Zendesk offer robust customer engagement solutions, but Khoros stands out in several ways. While Zendesk provides excellent ticketing and support functionalities, Khoros extends beyond traditional customer service, offering a comprehensive suite that includes …
Chose Khoros Service
Intercom is really difficult to navigate. Khoros is so much more streamlined and easier to manage
Chose Khoros Service
I have not tested other products related to Khoros.
Chose Khoros Service
I haven't used other products as Lithium has fulfilled all needs other than what native provides. Reporting is excellent and makes there no need to use any other product. Very adaptable and customizable to what is needed to get the job done. Overall I have no issues with this …
Chose Khoros Service
Community is imperative, Khoros CXInsights is a product that we are still adapting to and needs more mature social integration to realize its value, and Khoros Marketing turned out to be a product that we use less frequently due to the scope of our team being mainly focused on …
Chose Khoros Service
While we don't use other products from Khoroscare, the support we've received has been fantasitc
Chose Khoros Service
Khoros is strictly keyword based with no NLP or AI options. Reporting is limited, both in general and by platform.
Chose Khoros Service
Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) and Sprout Social
Kustomer
Chose Kustomer
I think that Kustomer is the most user friendly BUT I think the other platforms are built to do a lot more and can be much more customized
Chose Kustomer
I find it baffling how little data can be stored or associated with a customer in many other systems, and how difficult that can be to set up. It is fine if you already have a robust CDP that you can hook up and use to power your CRM, but it is rare that an organization has the …
Chose Kustomer
It has improved a lot of the training time needed for our new hires to understand the Kustomer interface and how to handle communications fully. The time invested went significantly down, and the learning curve improved a lot as well.
Chose Kustomer
Apps like Intercom, Zendesk, and Gorgios all treat customer inquiries as tickets, just tracking that one issue or interaction with a customer. Kustomer treats each customer as an individual, which allows us to provide top-notch customer service. Customers love that we're able …
Chose Kustomer
Kustomer is more modern and capable of so much more any of my other systems have compared to in technical support customer interfaces.
Chose Kustomer
Kustomer is a great fit for our organization because we can cut down on multiple contacts from the same customer and see all their information in one place. It's also infinitely customizable, so if we need changes made we can make them while still using the same platform. This …
Chose Kustomer
Kustomer is different from slack since Slack is just for communicating with the whole team while Kustomer is more on communicating with our customers.
Chose Kustomer
I have never used anything besides Kustomer and I don't know if I ever will because Kustomer is just so helpful!!
Chose Kustomer
The UI of Kustomer is a lot cooler than what we are using before. There are a lot of features that Kustomer has that make things easier and more convenient than Desk.com.
Chose Kustomer
I use both in my role with the company. Our social media channels are managed through Khoros, but we use Kustomer to notate and contact customers outside of social media. I'd much rather bring our social media channels into Kustomer, to help with efficiency.
Chose Kustomer
I have not had any experience with other programs like Kustomer.
Chose Kustomer
Kustomer has a great team that is easy to work with. They are always there to support and are pleasant, as well.
Chose Kustomer
Zendesk: In my opinion, Kustomer is more powerful when used to its full potential due to its workflows/automations.
Chose Kustomer
Kustomer is far more intuitive, personal, and holistic than Zendesk. As a company who has a lot of interaction with a single customer, it is such an advantage to take the customer approach rather than a single ticket approach. Zendesk was very limited in a lot of the actions …
Chose Kustomer
All other systems I have used have been internally-made programs that were a lot more basic order-taking systems, no notes or call functions outside of when order was placed. Doesn't really compare here.
Chose Kustomer
Kustomer simply does more than any other platform I've been able to work with. Sure some others will give you a handful of neat tricks built in for managing a channel or two but those rarely offer any external integrative capacity or limit what you can do in connections. …
Chose Kustomer
Intercom, Kayako, Zendesk, Freshdesk have all been used by myself in the past, and were evaluated before we chose to go with Kustomer.
Chose Kustomer
I was not personally involved in the decision-making process when selecting a new CRM and ultimately settling on Kustomer. That said, I'm happy with the decision to partner with them. Compared to our previous CRMs, it is much easier to work with everything in one place and we …
Chose Kustomer
Kustomer was better suited to the personalized nature of the service that we're trying to provide.
Chose Kustomer
Glovo was using Zendesk before. Kustomer is much more flexible in terms of integration capabilities and customisation.
Chose Kustomer
Moving from Zendesk to Kustomer was driven by the clarity that the customer timeline brings for advocate engagement alongside the custom workflow abilities.
Chose Kustomer
Zendesk did not give a big picture of the customer. It was more of a ticketing platform, and only gave statistics of those conversations. We were unable to track customer sentiment, or other attributes of the customer.
Chose Kustomer
Kustomer is far more scalable and flexible than Zendesk, and it provides a real omni-channel experience far from the "Zendesk for mails, Zendesk chat for chats" we were used to. On the automation and customisation features, it gets even clearer how Kustomer can deal with a lot …
Chose Kustomer
I've used Desk and other platforms in the past and none of them are as interactive or user friendly as Kustomer.
Features
Khoros ServiceKustomer
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Khoros Service
-
Ratings
Kustomer
8.1
Ratings
1% above category average
Organize and prioritize service tickets00 Ratings8.00 Ratings
Expert directory00 Ratings8.30 Ratings
Subscription-based notifications00 Ratings8.50 Ratings
ITSM collaboration and documentation00 Ratings8.00 Ratings
Ticket creation and submission00 Ratings8.00 Ratings
Ticket response00 Ratings8.00 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Khoros Service
-
Ratings
Kustomer
8.5
Ratings
8% above category average
External knowledge base00 Ratings8.00 Ratings
Internal knowledge base00 Ratings9.00 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Khoros Service
-
Ratings
Kustomer
8.0
Ratings
3% above category average
Customer portal00 Ratings8.60 Ratings
IVR00 Ratings8.30 Ratings
Social integration00 Ratings7.30 Ratings
Email support00 Ratings10.00 Ratings
Help Desk CRM integration00 Ratings6.00 Ratings
Best Alternatives
Khoros ServiceKustomer
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Medium-sized Companies
Front
Front
Score 7.1 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Enterprises
Front
Front
Score 7.1 out of 10
SysAid
SysAid
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Khoros ServiceKustomer
Likelihood to Recommend
8.5
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
7.9
(0 ratings)
Usability
7.3
(0 ratings)
10.0
(0 ratings)
Availability
9.0
(0 ratings)
9.1
(0 ratings)
Performance
9.0
(0 ratings)
6.4
(0 ratings)
Support Rating
8.1
(0 ratings)
9.4
(0 ratings)
In-Person Training
9.0
(0 ratings)
7.6
(0 ratings)
Online Training
7.3
(0 ratings)
8.3
(0 ratings)
Implementation Rating
7.6
(0 ratings)
7.9
(0 ratings)
Configurability
-
(0 ratings)
7.9
(0 ratings)
Ease of integration
-
(0 ratings)
7.2
(0 ratings)
Product Scalability
8.3
(0 ratings)
9.1
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.7
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
Khoros ServiceKustomer
Likelihood to Recommend
If you need a content management system that allows you to add a wide variety of label categorization and have multiple users logged in at the same time, Khoros Care is suitable. However, I cannot say that it's the best system to use. There are other systems that have the same or similar features without as many issues.
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It works really well for you to ask a teammate to review a case/email/message and provide some input since you can all review the same conversations and client accounts. They can also cover your inbox using your email handle in case you are out of the office suing some well deserved PTO.
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Pros
  • Manages and pulls in posts from communities, Facebook, and Twitter so we can address them in one place as opposed to logging into each site natively.
  • Khoros Care has great analytics. I like the customizable dashboards; we use them for weekly reports to upper management.
  • Khoros Care helps our social media manager manage and monitor our teams.
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  • All customer data (past orders, communication with customer service, rewards account data) is in one place. This helps agents avoid confusion and reduces the number of tabs they need to open.
  • The Knowledge Base (or K Base) is very helpful. Any time we roll out a new policy or have a limited-time promotion, we can add all the relevant information and worksheets there for the convenience of the agents. That way they can stay in a chat while looking up the answer to a question.
  • We can seamlessly move from chat into email if the customer leaves or the queue times are too long. All the interactions will stay on the customer profile page, so they are kept up to date.
Read full review
Cons
  • I would like to be able to see deleted comments/tweets so we can look into the issues.
  • I would like to be able to better customize dashboards for our exact metrics. Some things previously available in Spredfast are no longer available in Care.
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  • For our team, the feature that defaults all notes to begin in "done" status is difficult. Throughout each day we need to have notes open and assigned back and forth to different teams, and we have to remember to manually "open" each note. There is too much room for human error with this setting, and it is easy for important notes to be missed if a user forgets to open the note.
  • Similarly, it can be hard to remember to assign emails/notes to a particular team in addition to a user. We almost exclusively work out of team inboxes, and if someone on Care writes an email to a customer, the email will automatically be "done" when it is created, and it will be assigned to the user who wrote it, but not also to the user's team. There are instances where an email needs to be snoozed for several days/hours with further action needed, and unless the user remembers to assign the email to their team it may "awake" from the snooze and not be visible to anyone except the user who created it. Similarly to my first comment, this leaves a lot of room for human error and is not very intuitive.
  • Personally, I do not love that all tickets/emails/notes are jumbled together in the same inbox. While this gives visibility to everything on the "to do" list at the same time, it can be visually overwhelming. We have created unique folders for certain types of projects or categories of work, but have experienced tech glitches or just the awkwardness of another step to manually read the note, determine what type of category it is, and then manually assign it to another folder. Would love to have things auto-sort and take out this manual lift.
  • I love the idea of the autopilot setting, but we have not been able to use this for our work because it sorts items based on time, and not based on priority. In our line of work, we may have an urgent situation arise that needs attention before an email that was sent in 60 minutes ago. The autopilot feature would push the email to my associates sooner than it would the urgent situation from 5 minutes ago. Due to this, we manually monitor inboxes and assign work to ourselves and others.
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Likelihood to Renew
Simply, there isn't anything on the market that is quite as personable as Khoros Care. After using a few different client messaging systems, this program gave the closest feel to in-person interaction that we could get during the COVID-19 epidemic and is an important part of our agency still to this day in 2023.
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Because there's no other tool like Kustomer
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Usability
The ability to auto tag, manually tag, make notes, and "snooze" posts is extremely helpful. The efficiency of the work flow for agents is also a huge plus. It keeps agents moving quickly and prioritizing responses for the cases that need it most.
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There is a learning curve, but it is more than worth it, especially to have a dedicated resource pointed at Kustomer and any other software it interacts with. The basic implementation is useful, and powerful - certainly a MASSIVE upgrade over taking care of your customers in an email inbox or shuffling between multiple windows and applications! It is also set up really well to grow and reconfigure with your business. I'm a big fan.
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Reliability and Availability
It's always up.
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Because Kustomer is available when you need it
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Performance
No issues.
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Because ages load quickly, reports complete in a reasonable time frame, given their complexity
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Support Rating
Khoros Support has always very responsive and helpful when it comes to getting my issue/inquiry addressed. Their ticket portal is great for tracking any open tickets and they can be updated via the portal or by responding to the email thread. Support reps are always extremely knowledgeable and care about getting you taken care of
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It’s a great tool that has helped our company and overall customer service. I believe if we were able to edit certain setting for our specific company that would be hopeful. We have been told before that certain desires of ours would make a change throughout all of Kustomer. Which is not something we would want, we would just want that to change for our business.
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In-Person Training
The team received training (from the same executive team member who has been supporting us) over the web and this was of very high quality.
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Because they are very hands-on in training us and very approachable
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Online Training
No answers on this topic
It was very easy to understand.
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Implementation Rating
Implementing the platform was not a big hassle for our client, it was seamless and easy we just had to follow a few steps and it was done. Just scaling was a bit of an issue but it got resolved with time and a bit of effort at both ends
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Nothing really because it is easy to use. After an hour of using it, we're already getting the hang of it.
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Alternatives Considered
Multi-Channel Support:Khoros Care: Known for its ability to manage customer interactions across various channels, including social media, messaging, and more.Comparison: Evaluate how well each platform supports the channels most relevant to your business, whether it's email, social media, live chat, or others. Automation and Workflows: Khoros Care: Offers workflow automation features to streamline processes and handle routine tasks.Comparison: Compare the level of automation capabilities each platform provides and how well they align with your business processes.
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I find it baffling how little data can be stored or associated with a customer in many other systems, and how difficult that can be to set up. It is fine if you already have a robust CDP that you can hook up and use to power your CRM, but it is rare that an organization has the resources or the customer-focus to rally behind setting up their customer service/experience team up for success. With a platform like Kustomer, you can actually evolve the relationship over time, or use the past experiences (number of contacts, purchases, previous issues, etc.) to power your next steps with a customer, making for a much more nuanced relationship with a human, not just a ticket.
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Scalability
Of course as the company grows owing to its growing customer base, they need to think of out-of-the-box solutions to offer its clients and customer satisfaction is one of them. Retention is very much needed in competitive environment like today and hence it becomes imperative for companies to find different ways to reach their client basis and fix their issues
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Because customer is flexible and scalable
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Return on Investment
  • We have seen a positive shift of customers from reaching out to the Call Centre to the Social Care Team.
  • Monthly and Annual Reporting to keep track of performance and stats related to the team has been much easier to highlight areas for improvement (month2month and anually)
  • CSAT/NPS Survey results have increased via Khoros Care in comparison to the Call Centre.
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  • We’re getting so much positive feedback — which is not something you traditionally associate with a customer care team — because we’re making it effortless for customers to deliver both positive and negative feedback, and we can now resolve the bad feedback really really quickly.
  • Primarily from our increased efficiency with Kustomer, we’ve seen a significant reduction of $3 to $4 for every cost per contact.
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ScreenShots

Khoros Service Screenshots

Screenshot of a customer conversation in Agent view. Access past customer conversations and interactions in a single pane of glass.Screenshot of the analytic dashboard used to monitor key metrics across a service organization, such as available agents, time to first response, and agent handle time.Screenshot of Khoros Agent Assist. This feature provides agents with real-time recommendations, reducing the time needed to handle customer inquiries, deliver accurate resolutions, and train new agents.Screenshot of Work Queues under Rules and Routing. This allows admins to build rules around tagging to ensure timely and effective follow-up from agents.

Kustomer Screenshots

Screenshot of Example of a customer profile within Kustomer.Screenshot of Example of how Kustomer’s automated chats can save agents time by handling less complex requests automatically.