Klaviyo vs. Makesbridge

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klaviyo
Score 8.6 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…N/A
Makesbridge
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Makesbridge is a marketing automation product designed for SMBs, featuring core marketing capabilities. It is an on-demand product that is delivered without long-term contracts via a monthly subscription.
$29
per month (1 account)
Pricing
KlaviyoMakesbridge
Editions & Modules
No answers on this topic
Mini
$29
per month (1 account)
SMB
$75
per month (1 account)
MKS PRO
$150
per month (5 accounts)
Enterprise
$500
per month (10 accounts)
Engage
$1,500
per month (25 accounts)
Pay As You Go
$0
Custom Pricing
Offerings
Pricing Offerings
KlaviyoMakesbridge
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricingMakesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.
More Pricing Information
Community Pulse
KlaviyoMakesbridge
Features
KlaviyoMakesbridge
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Klaviyo
8.4
Ratings
10% above category average
Makesbridge
7.7
Ratings
1% above category average
WYSIWYG email editor8.20 Ratings6.90 Ratings
Dynamic content8.30 Ratings8.00 Ratings
Ability to test dynamic content8.10 Ratings8.00 Ratings
Landing pages8.00 Ratings7.00 Ratings
A/B testing8.60 Ratings8.40 Ratings
Mobile optimization8.20 Ratings7.90 Ratings
Email deliverability reporting8.80 Ratings8.20 Ratings
List management8.80 Ratings7.20 Ratings
Triggered drip sequences9.00 Ratings8.20 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Klaviyo
7.4
Ratings
5% below category average
Makesbridge
8.1
Ratings
4% above category average
Lead nurturing automation7.90 Ratings8.20 Ratings
Lead scoring and grading7.30 Ratings7.60 Ratings
Data quality management7.40 Ratings8.20 Ratings
Automated sales alerts and tasks7.20 Ratings8.20 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Klaviyo
8.0
Ratings
8% above category average
Makesbridge
8.1
Ratings
9% above category average
Calendaring8.00 Ratings7.70 Ratings
Event/webinar marketing00 Ratings8.40 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Klaviyo
8.0
Ratings
9% above category average
Makesbridge
8.0
Ratings
9% above category average
Dashboards8.40 Ratings7.60 Ratings
Standard reports8.00 Ratings8.40 Ratings
Custom reports7.70 Ratings8.10 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Klaviyo
8.2
Ratings
9% above category average
Makesbridge
7.6
Ratings
2% above category average
API8.70 Ratings7.10 Ratings
Role-based workflow & approvals9.00 Ratings8.10 Ratings
Customizability8.30 Ratings7.20 Ratings
Integration with Salesforce.com7.30 Ratings8.20 Ratings
Third-party software integrations8.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Klaviyo
-
Ratings
Makesbridge
8.8
Ratings
16% above category average
Social sharing and campaigns00 Ratings8.50 Ratings
Social profile integration00 Ratings9.10 Ratings
Best Alternatives
KlaviyoMakesbridge
Small Businesses
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Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
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Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
KlaviyoMakesbridge
Likelihood to Recommend
8.8
(0 ratings)
8.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
9.1
(0 ratings)
Usability
8.0
(0 ratings)
8.8
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
9.0
(0 ratings)
8.2
(0 ratings)
Online Training
-
(0 ratings)
5.5
(0 ratings)
Implementation Rating
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
KlaviyoMakesbridge
Likelihood to Recommend
Klaviyo performs exceptionally well as a newsletter service, helping our tabletop gaming company educate customers, retailers, distributors, media, and press on our product offerings and events. It has significantly boosted sales by allowing us to provide targeted and engaging content. Klaviyo’s robust data reporting allows us to track newsletter attribution to Shopify sales, offering invaluable insights. Customer service is fantastic, always helpful and responsive. However, recurring bugs and glitches—such as issues with font size, color, text block sizes changing on their own, or text disappearing entirely and forcing you to restart a section—can be very frustrating, impacting the smoothness of the user experience. The gains far outweigh the downsides.
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Well, Makesbridge provides fast response and good support from their support team. Everything in their platform is fine; just maybe need more user friendly ways to create templates or HTML. Once you click return error, you will need to redo your template again.
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Pros
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
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  • Service: I have been so impressed by the service team. They are extremely responsive and knowledgeable!! Probably the best phone/chat tech support I have ever utilized.
  • Segmenting by targets, lists and tags. We can divide and target our contacts by who they are, how they interact with us, what URLs they visit and their activities.
  • Forms. I use their forms for subscriptions and surveys, as well as to take in information about meal and seating preferences for our events. I love that the forms can update contact records in Salesforce.
  • The system appearance. Love the graphic presentation.
  • Did I mention how good their phone/chat tech support team is?!! Fantastic (Ehsan and Mansoor are fantastic!)
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Cons
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
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  • I want them to do ALL My marketing :-).
  • I want them to update and send messages on social media and track responses.
  • I want to be able to sort Targets by email opens and clicks.
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Likelihood to Renew
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
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Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
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Usability
It's a decent platform with a user friendly interface, however it massively misses trust due to unsecured systems and support from customer service; support is a massive problem if you run a company and have a problem with the service that you can't fix. On the other side of the line, in our experience, there is no support or understanding which we haven't encountered with any other company we have done business online in the last decade.
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I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
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Reliability and Availability
No answers on this topic
Their tech support staff is the BEST I have worked with!
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Performance
No answers on this topic
Best tech support in the software industry.
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Support Rating
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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Ehsan has provided incredible training, making sure my team understood the application. And if at any point you have questions, or need help, they're immediately available. It's like having fractional marketing FTE's on call.
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Implementation Rating
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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No answers on this topic
Alternatives Considered
We used Mailchimp to start out, and it is great for a small customer base but as our customer base grew we needed more power and Klaviyo had it. Including so many different automated flows and integrations to other apps and a/b testing and more. I would still recommend Mailchimp if you have less than 5,000 contacts but anything over that you need Klaviyo.
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When I first got started I used Zoho. I was frustrated because the customer service was non existent. Whenever I take on a new project that is a little out of my scope I need to have someone who can walk me thorough it. Makesbridge does that better than any other company that I have worked with
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Return on Investment
  • we have grown our revenue significantly without increasing our spend. This is critical.
  • retention rate has gone up tremendously with specific campaigns and audience targeting
  • would love to personalize more but we are a small team and struggle to do as much as we could. It would be great to have an account manager who could make account based recommendations
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  • The list management is important to us. We need to make sure that the opt-out lists are maintained and this is done automatically for us. In addition, we can create multiple lists and each e-mail is only sent once. This has saved many headaches.
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ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers

Makesbridge Screenshots

Screenshot of B2B marketing automation is mostly about delivering leads on a silver platter.  Your sales Reps reap the benefits of an automation platform that drives digital engagement, intelligently tags contacts based on rules and tells sales who to call.Screenshot of Sales reps view tags, scores and alert messages. They know what prospects are hot for because they can filter activity by web visits, email clicks and alerts messages.Screenshot of Maximize campaign response with dynamic content blocks.Screenshot of The world's easiest drag-and-drop HTML Editor speeds campaign and landing page production. There are dozens of mobile compatible templates to make publishing even easier!Screenshot of Marketers see how drip messages perform with opens, clicks, social shares, web visits generated and conversions. You can even view populations of who's taken action.Screenshot of X-Ray Vision of interest! Drill down into the report even further to see a complete history of a prospect's web visits history and duration spent on each page.