Kustomer vs. Nimble

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kustomer
Score 8.7 out of 10
N/A
Kustomer is a customer service CRM platform built for managing high support volume by optimizing experiences throughout the customer service journey. Kustomer was acquired by Facebook in late 2020, but spun out in 2023 and re-launched as an independent entity, Kustomer, LLC.
$89
per month, per user
Nimble
Score 9.8 out of 10
N/A
Nimble is a social customer relationship management (CRM) system with features such as contact management and data-driven analytics.
$19
Per User Per Month
Pricing
KustomerNimble
Editions & Modules
Enterprise
$89
per month, per user
Ultimate
$139
per month, per user
Business
$19.00
Per User Per Month
Offerings
Pricing Offerings
KustomerNimble
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAll plans require an annual subscription and 8 users minimum.
More Pricing Information
Community Pulse
KustomerNimble
Considered Both Products
Kustomer
Chose Kustomer
I think that Kustomer is the most user friendly BUT I think the other platforms are built to do a lot more and can be much more customized
Chose Kustomer
I find it baffling how little data can be stored or associated with a customer in many other systems, and how difficult that can be to set up. It is fine if you already have a robust CDP that you can hook up and use to power your CRM, but it is rare that an organization has the …
Chose Kustomer
It has improved a lot of the training time needed for our new hires to understand the Kustomer interface and how to handle communications fully. The time invested went significantly down, and the learning curve improved a lot as well.
Chose Kustomer
Apps like Intercom, Zendesk, and Gorgios all treat customer inquiries as tickets, just tracking that one issue or interaction with a customer. Kustomer treats each customer as an individual, which allows us to provide top-notch customer service. Customers love that we're able …
Chose Kustomer
Kustomer is more modern and capable of so much more any of my other systems have compared to in technical support customer interfaces.
Chose Kustomer
Kustomer is a great fit for our organization because we can cut down on multiple contacts from the same customer and see all their information in one place. It's also infinitely customizable, so if we need changes made we can make them while still using the same platform. This …
Chose Kustomer
Kustomer is different from slack since Slack is just for communicating with the whole team while Kustomer is more on communicating with our customers.
Chose Kustomer
I have never used anything besides Kustomer and I don't know if I ever will because Kustomer is just so helpful!!
Chose Kustomer
The UI of Kustomer is a lot cooler than what we are using before. There are a lot of features that Kustomer has that make things easier and more convenient than Desk.com.
Chose Kustomer
I use both in my role with the company. Our social media channels are managed through Khoros, but we use Kustomer to notate and contact customers outside of social media. I'd much rather bring our social media channels into Kustomer, to help with efficiency.
Chose Kustomer
I have not had any experience with other programs like Kustomer.
Chose Kustomer
Kustomer has a great team that is easy to work with. They are always there to support and are pleasant, as well.
Chose Kustomer
Zendesk: In my opinion, Kustomer is more powerful when used to its full potential due to its workflows/automations.
Chose Kustomer
Kustomer is far more intuitive, personal, and holistic than Zendesk. As a company who has a lot of interaction with a single customer, it is such an advantage to take the customer approach rather than a single ticket approach. Zendesk was very limited in a lot of the actions …
Chose Kustomer
All other systems I have used have been internally-made programs that were a lot more basic order-taking systems, no notes or call functions outside of when order was placed. Doesn't really compare here.
Chose Kustomer
Kustomer simply does more than any other platform I've been able to work with. Sure some others will give you a handful of neat tricks built in for managing a channel or two but those rarely offer any external integrative capacity or limit what you can do in connections. …
Chose Kustomer
Intercom, Kayako, Zendesk, Freshdesk have all been used by myself in the past, and were evaluated before we chose to go with Kustomer.
Chose Kustomer
I was not personally involved in the decision-making process when selecting a new CRM and ultimately settling on Kustomer. That said, I'm happy with the decision to partner with them. Compared to our previous CRMs, it is much easier to work with everything in one place and we …
Chose Kustomer
Kustomer was better suited to the personalized nature of the service that we're trying to provide.
Chose Kustomer
Glovo was using Zendesk before. Kustomer is much more flexible in terms of integration capabilities and customisation.
Chose Kustomer
Moving from Zendesk to Kustomer was driven by the clarity that the customer timeline brings for advocate engagement alongside the custom workflow abilities.
Chose Kustomer
Zendesk did not give a big picture of the customer. It was more of a ticketing platform, and only gave statistics of those conversations. We were unable to track customer sentiment, or other attributes of the customer.
Chose Kustomer
Kustomer is far more scalable and flexible than Zendesk, and it provides a real omni-channel experience far from the "Zendesk for mails, Zendesk chat for chats" we were used to. On the automation and customisation features, it gets even clearer how Kustomer can deal with a lot …
Chose Kustomer
I've used Desk and other platforms in the past and none of them are as interactive or user friendly as Kustomer.
Nimble
Chose Nimble
I used to use Workdesk and it was fantastic, you could easily work out what was needed and help desk would support you not just give you the tips to read.
Chose Nimble
To help track products for the most demanding clients, Nimble has been an inspiration. With this tool, we can easily manage our customers and leads. This tool has many themes and templates for sending emails and notifications. In contrast to other CRM programs, Nimble is a …
Chose Nimble
I believe that Nimble is a Customer Relationship Management (CRM) Software that is beyond conventionalism. I feel that when a business will implement Nimble’s channel then you will be able to have much more professional access to customer contact. I would say it is one of the …
Chose Nimble
I really like Nimble because it has always been influential and inspiring in fostering product tracking for the most influential and demanding clients. Other than that, Nimble has allowed me in choosing the correct moment to intervene and offer the required information to …
Chose Nimble
I cannot regard Salesforce as a perfect tool for CRM. I found Salesforce lacks many important features that we were looking for. Moreover, [the] email marketing feature of Salesforce wasn’t working well and I didn’t like that feature. But on the other side, the email marketing …
Chose Nimble
CRM tools need to be proactive, but unfortunately Agile didn’t fit well with our business demands, and we found Agile buggy and sometimes it results in slowing down our system, so that was a big issue for us. Luckily with Nimble, we haven't faced any such issue and it fit well …
Chose Nimble
Nimble is best of all. It has more reliable features than Freshdesk. I was using a lot of contact software for organization and it easily integrated with them effectively. Easily integrate with Google products, outlook and email
Chose Nimble
Nimble is mainly used for contact management and email tracking, linking companies and people into a single database, and using the database as a communication panel.
Chose Nimble
Nimble was either on par or much better than most platforms we evaluated in the initial stage of shortlisting the top 2 or 3 platforms.
Chose Nimble
Nimble has a straightforward setup, [is] easy to use, and has a fast and intuitive interface. This was the plus point for their choice.
Chose Nimble
Nimble has given me the tools I need to get the data from potential customers and use it to transform them into potential customers.
Chose Nimble
Nimble is a good CRM for someone who wants to use it for what it can do out of the box. Someone who doesn't need social media links in the client records. If you want to customize a CRM to look and feel like you want it to, I'd suggest you go someplace else. Nimble does not …
Chose Nimble
Nimble is more cost effective than both. Easier to use than Salesforce. It's built for the user and the person in the customer facing role to make their lives easier. The others are built for making managers lives easier and can get frustrating for end users.
Chose Nimble
I think they are neck in neck. Nimble might be cheaper and their customer support might be just a smidge better. I would be happy with both products.
Chose Nimble
Nimble is much better than Salesmate as it's user interface having many features and helping me to manage all day-to-day activities easily without any interruption.
Chose Nimble
Both Insightly and HubSpot are very capable systems in terms of CRM capabilities. However, Nimble is indispensable to us for its data enrichment feature that gives us the advantage of intel that is crucial for getting responses from our email campaigns We love how smart the …
Chose Nimble
I haven't used another CRM for at least 8 years. While I keep up to date on key CRMs, I feel it would be unfair to Nimble and the other CRMs of me to compare them here.
Chose Nimble
Every CRM has about 80% of what I need so there is always a few details that don't work exactly how we need them.
Chose Nimble
I selected Nimble for the group message integration and social media integration. The other tools that I looked at had restrictions that kept me from the ease of managing my customers. Prospecting is a big part of my business, and having the triggers for contact from Nimble is …
Chose Nimble
Google Apps combined with Communication History and the Social portion of Nimble places it in a category by itself, in my opinion.
It is very cost effective.
I have found other tools cannot compete on pricing and the social aspect.
Chose Nimble
Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we …
Chose Nimble
We checked out Hubspot CRM. You get a lot for free from them but it seems that to get the functions contained in Nimble you'd have to spend 2X per user to get the sales pro. To get the marketing aspects you'd really need the HS marketing package which is far more expensive than …
Chose Nimble
See my previous comments in my first answer. I've detailed this answer with a comparison of Insightly vs Nimble.
Features
KustomerNimble
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Kustomer
8.1
Ratings
1% above category average
Nimble
-
Ratings
Organize and prioritize service tickets8.00 Ratings00 Ratings
Expert directory8.30 Ratings00 Ratings
Subscription-based notifications8.50 Ratings00 Ratings
ITSM collaboration and documentation8.00 Ratings00 Ratings
Ticket creation and submission8.00 Ratings00 Ratings
Ticket response8.00 Ratings00 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Kustomer
8.5
Ratings
8% above category average
Nimble
-
Ratings
External knowledge base8.00 Ratings00 Ratings
Internal knowledge base9.00 Ratings00 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Kustomer
8.0
Ratings
3% above category average
Nimble
-
Ratings
Customer portal8.60 Ratings00 Ratings
IVR8.30 Ratings00 Ratings
Social integration7.30 Ratings00 Ratings
Email support10.00 Ratings00 Ratings
Help Desk CRM integration6.00 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.5
Ratings
10% above category average
Customer data management / contact management00 Ratings9.50 Ratings
Workflow management00 Ratings8.40 Ratings
Territory management00 Ratings8.70 Ratings
Opportunity management00 Ratings8.10 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.40 Ratings
Contract management00 Ratings8.50 Ratings
Quote & order management00 Ratings6.60 Ratings
Interaction tracking00 Ratings9.20 Ratings
Channel / partner relationship management00 Ratings8.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.1
Ratings
7% above category average
Case management00 Ratings7.90 Ratings
Call center management00 Ratings8.20 Ratings
Help desk management00 Ratings8.30 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.7
Ratings
14% above category average
Lead management00 Ratings8.40 Ratings
Email marketing00 Ratings9.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.2
Ratings
8% above category average
Task management00 Ratings8.50 Ratings
Billing and invoicing management00 Ratings8.40 Ratings
Reporting00 Ratings7.70 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.9
Ratings
16% above category average
Forecasting00 Ratings8.90 Ratings
Pipeline visualization00 Ratings8.80 Ratings
Customizable reports00 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.6
Ratings
14% above category average
Custom fields00 Ratings9.00 Ratings
Custom objects00 Ratings8.30 Ratings
Scripting environment00 Ratings8.50 Ratings
API for custom integration00 Ratings8.80 Ratings
Security
Comparison of Security features of Product A and Product B
Kustomer
-
Ratings
Nimble
9.3
Ratings
11% above category average
Single sign-on capability00 Ratings9.40 Ratings
Role-based user permissions00 Ratings9.30 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.4
Ratings
13% above category average
Social data00 Ratings8.40 Ratings
Social engagement00 Ratings8.40 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.8
Ratings
18% above category average
Marketing automation00 Ratings8.70 Ratings
Compensation management00 Ratings8.90 Ratings
Platform
Comparison of Platform features of Product A and Product B
Kustomer
-
Ratings
Nimble
8.3
Ratings
12% above category average
Mobile access00 Ratings8.30 Ratings
Best Alternatives
KustomerNimble
Small Businesses
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
SysAid
SysAid
Score 9.1 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KustomerNimble
Likelihood to Recommend
9.0
(0 ratings)
8.5
(0 ratings)
Likelihood to Renew
7.9
(0 ratings)
8.3
(0 ratings)
Usability
10.0
(0 ratings)
8.5
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
6.4
(0 ratings)
-
(0 ratings)
Support Rating
9.4
(0 ratings)
9.8
(0 ratings)
In-Person Training
7.6
(0 ratings)
-
(0 ratings)
Online Training
8.3
(0 ratings)
-
(0 ratings)
Implementation Rating
7.9
(0 ratings)
-
(0 ratings)
Configurability
7.9
(0 ratings)
-
(0 ratings)
Ease of integration
7.2
(0 ratings)
-
(0 ratings)
Product Scalability
9.1
(0 ratings)
-
(0 ratings)
Vendor post-sale
8.7
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
KustomerNimble
Likelihood to Recommend
It works really well for you to ask a teammate to review a case/email/message and provide some input since you can all review the same conversations and client accounts. They can also cover your inbox using your email handle in case you are out of the office suing some well deserved PTO.
Read full review
[Nimble] has been the best platform for us to manage contacts and information from the
contacts. Great dashboard, fast UI, and complete package with all features
helping us a lot. I would definitely recommend this software to other
businesses to have this in their ecosystem to be more productive.
Read full review
Pros
  • All customer data (past orders, communication with customer service, rewards account data) is in one place. This helps agents avoid confusion and reduces the number of tabs they need to open.
  • The Knowledge Base (or K Base) is very helpful. Any time we roll out a new policy or have a limited-time promotion, we can add all the relevant information and worksheets there for the convenience of the agents. That way they can stay in a chat while looking up the answer to a question.
  • We can seamlessly move from chat into email if the customer leaves or the queue times are too long. All the interactions will stay on the customer profile page, so they are kept up to date.
Read full review
  • Nimble is the CRM solution used to strengthen business relationships with our frequent and potential customers.
  • We like that it allows us to follow up with our customers.
  • Its integration with email tools, social networks, and other programs allows me to keep in touch with customers and prospects.
Read full review
Cons
  • For our team, the feature that defaults all notes to begin in "done" status is difficult. Throughout each day we need to have notes open and assigned back and forth to different teams, and we have to remember to manually "open" each note. There is too much room for human error with this setting, and it is easy for important notes to be missed if a user forgets to open the note.
  • Similarly, it can be hard to remember to assign emails/notes to a particular team in addition to a user. We almost exclusively work out of team inboxes, and if someone on Care writes an email to a customer, the email will automatically be "done" when it is created, and it will be assigned to the user who wrote it, but not also to the user's team. There are instances where an email needs to be snoozed for several days/hours with further action needed, and unless the user remembers to assign the email to their team it may "awake" from the snooze and not be visible to anyone except the user who created it. Similarly to my first comment, this leaves a lot of room for human error and is not very intuitive.
  • Personally, I do not love that all tickets/emails/notes are jumbled together in the same inbox. While this gives visibility to everything on the "to do" list at the same time, it can be visually overwhelming. We have created unique folders for certain types of projects or categories of work, but have experienced tech glitches or just the awkwardness of another step to manually read the note, determine what type of category it is, and then manually assign it to another folder. Would love to have things auto-sort and take out this manual lift.
  • I love the idea of the autopilot setting, but we have not been able to use this for our work because it sorts items based on time, and not based on priority. In our line of work, we may have an urgent situation arise that needs attention before an email that was sent in 60 minutes ago. The autopilot feature would push the email to my associates sooner than it would the urgent situation from 5 minutes ago. Due to this, we manually monitor inboxes and assign work to ourselves and others.
Read full review
  • I dont like the functionality aspect of how one of the controllers is always on standby, they dont load balance, meaning you can be on the same controller for the life of the appliance
  • The 4.x firmware was pretty buggy and it gave off a lot of temp alarms
Read full review
Likelihood to Renew
Because there's no other tool like Kustomer
Read full review
It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately
Read full review
Usability
There is a learning curve, but it is more than worth it, especially to have a dedicated resource pointed at Kustomer and any other software it interacts with. The basic implementation is useful, and powerful - certainly a MASSIVE upgrade over taking care of your customers in an email inbox or shuffling between multiple windows and applications! It is also set up really well to grow and reconfigure with your business. I'm a big fan.
Read full review
The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.
Read full review
Reliability and Availability
Because Kustomer is available when you need it
Read full review
No answers on this topic
Performance
Because ages load quickly, reports complete in a reasonable time frame, given their complexity
Read full review
No answers on this topic
Support Rating
It’s a great tool that has helped our company and overall customer service. I believe if we were able to edit certain setting for our specific company that would be hopeful. We have been told before that certain desires of ours would make a change throughout all of Kustomer. Which is not something we would want, we would just want that to change for our business.
Read full review
Nimble customer service is enjoyable. With great patience, they work tirelessly to help their customers. It was highly beneficial to employees to have access to remote support sessions. We decided to get in touch with them to learn more about any previously mentioned features. Because of this, Nimble has a strong foundation. I think it's a fantastic option.
Read full review
In-Person Training
Because they are very hands-on in training us and very approachable
Read full review
No answers on this topic
Online Training
It was very easy to understand.
Read full review
No answers on this topic
Implementation Rating
Nothing really because it is easy to use. After an hour of using it, we're already getting the hang of it.
Read full review
No answers on this topic
Alternatives Considered
I find it baffling how little data can be stored or associated with a customer in many other systems, and how difficult that can be to set up. It is fine if you already have a robust CDP that you can hook up and use to power your CRM, but it is rare that an organization has the resources or the customer-focus to rally behind setting up their customer service/experience team up for success. With a platform like Kustomer, you can actually evolve the relationship over time, or use the past experiences (number of contacts, purchases, previous issues, etc.) to power your next steps with a customer, making for a much more nuanced relationship with a human, not just a ticket.
Read full review
I cannot regard Salesforce as a perfect tool for CRM. I found Salesforce lacks many important features that we were looking for. Moreover, [the] email marketing feature of Salesforce wasn’t working well and I didn’t like that feature. But on the other side, the email marketing feature of Nimble works excellently and Nimble is a complete package for CRM.
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Scalability
Because customer is flexible and scalable
Read full review
No answers on this topic
Return on Investment
  • We’re getting so much positive feedback — which is not something you traditionally associate with a customer care team — because we’re making it effortless for customers to deliver both positive and negative feedback, and we can now resolve the bad feedback really really quickly.
  • Primarily from our increased efficiency with Kustomer, we’ve seen a significant reduction of $3 to $4 for every cost per contact.
Read full review
  • As the investment made with nimble is only 15 dollars per month, it is easy to return it and double profits in a short time, but this is totally relative to the number of people that are working on the platform account.
  • Based on the above, it is easy to deduce that nimble is a little better suited to small businesses that require a smaller number of sellers, since it does not ensure that all sellers can cover their quota.
Read full review
ScreenShots

Kustomer Screenshots

Screenshot of Example of a customer profile within Kustomer.Screenshot of Example of how Kustomer’s automated chats can save agents time by handling less complex requests automatically.