ClickFunnels vs. Leadpages

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickFunnels
Score 7.5 out of 10
N/A
ClickFunnels offers a web page designer oriented around setting up a sales funnel easily, for those with no coding and design experience.
$97
per month
Leadpages
Score 5.7 out of 10
Small Businesses (1-50 employees)
Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…
$49
per month
Pricing
ClickFunnelsLeadpages
Editions & Modules
ClickFunnels
$97.00
per month
ClickFunnels Platinum
$297.00
per month
TwoCommaClubX
$2497.00
per month
Standard
$49
per month
Pro
$99
per month
Advanced
$399
per month
Standard Annual
$444
per year
Pro Annual
$888
per year
Offerings
Pricing Offerings
ClickFunnelsLeadpages
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSave 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)
More Pricing Information
Community Pulse
ClickFunnelsLeadpages
Considered Both Products
ClickFunnels
Chose ClickFunnels
ClickFunnels is second to none. The other software companies trying to replicate ClickFunnels do not even come close. ClickFunnels' ease of use over their competitors is levels above. Also, ClickFunnels' Live support line is quick, get the job done every time and goes over and …
Chose ClickFunnels
Clickfunnels makes it easier to create to multi-step funnels, when compared to creating single pages and linking via manual URLs and redirects etc with Wordpress
Chose ClickFunnels
I went with ClickFunnels due to recommendation by a digital marketing mentor. WordPress to me had too much maintenance in the background and it was more time consuming to build pages at the time. Mailchimp is an email marketing software with a website builder and landing …
Chose ClickFunnels
ClickFunnels has been the easiest solution when it comes to building sales funnels. I have also been using them for a very long time, so the time it takes to learn a new software is not worth it for me. ClickFunnels has all the solutions at the moment.
- It is simple to use.
- …
Chose ClickFunnels
I really don't use Leadpages all that much and it's quite a bit different than ClickFunnels. Leadpages were used to track leads from my email campaigns but I never really had any call to action, ClickFunnels has a specific set of steps that I want the prospect to take at that …
Chose ClickFunnels
They've done a great job of centralizing tools such as checkout order forms, form submissions, easy-to-use drag-and-drop editor, and email automation all in one tool. ClickFunnels is an overall hefty funnel software and was our game-changer when we first launched it.
Chose ClickFunnels
Kajabi is far superior to CF when it comes to delivering course content to an audience, but CF has a much bigger community and support network. CF has developed a legacy of building funnels, where Kajabi has just added the feature to its stack. There's a ton you can do with …
Chose ClickFunnels
ClickFunnels has everything that all three of those competitors offer (WordPress, Leadpages, and Kajabi). They have a good landing page editor with many templates, you can use custom code/HTML if necessary to go beyond the WYSIWYG page editor, you can create a full-function …
Chose ClickFunnels
This was my first funnel usage and very happy with it. It was great in terms of support, and I guarantee if you have the knowledge or experience of funnels already, you'll be that successful. But unfortunately, I can't compare them to anyone else, never had the opportunity …
Chose ClickFunnels
Infusionsoft has a better campaign builder, but lacks the ease and customization of ClickFunnels' page builder, and you can't create a series of pages like you can in ClickFunnels.

Overall, Infusionsoft is way more robust, but ClickFunnels makes a great sidekick to a CRM that …
Chose ClickFunnels
Although I believe they serve different purposes since HubSpot has a website builder, I can easily say that ClickFunnels can build pages much better than HubSpot. HubSpot's magic is in their CRM, which is connected to their automated intelligence that reports metrics in an easy …
Chose ClickFunnels
ClickFunnels is a more robust option with more features and functionality. It's more expensive, but it's worth it if you need the extra features and your in-house web-development resources are limited. There's also a strong Facebook community to tap into for advice and guidance …
Chose ClickFunnels
  • Ontraport is too hard and far more complicated than ClickFunnels.
  • Samcart - took a test drive but no training, bad funnel support, and there wasn't email automation.
  • Unbounce - less expensive, but you give up flexibility, features, and a terrible payment gateway option, no email …
Chose ClickFunnels
We use Builderall now, and it's been such a better upgrade for our business. We even recommend it to clients, too and help them use it and get the most out of it.
Chose ClickFunnels
The biggest alternative I am familiar with to ClickFunnels is Leadpages. I felt Leadpages was nice overall, and it is more cost-effective than ClickFunnels. It had drag-and-drop, and also templates to use. However, to me Leadpages felt like another piece in a giant web I was …
Chose ClickFunnels
The other programs have similar features and all work to capture leads and grow a business. The difference is the marketing support training behind the platforms. Since I have learned from people inside ClickFunnels, I feel the software makes the most sense for me.
Chose ClickFunnels
I have been on Thinkific, Udemy, MailChimp, Teachable, and had to jump to too many other places. I get distracted doing that.
Chose ClickFunnels
Clickfunnels and GetResponse - I actually prefer the user experience of GetResponse (easier navigation, more standard spacing and design), but I'd still choose Clickfunnels over GetResponse because of the user community and replicable templates.
Wishpond - I would choose …
Chose ClickFunnels
ClickFunnels is not only a funnel builder but there are a lot of other extra features at the same price of their competitors with fewer features. Also, they have a young team and a lot of communities online where you can interact and get tips from to create the most powerful …
Chose ClickFunnels
I used the Ontraport landing page system for a couple of months and was really unhappy with the way it integrated with my email system and wasn't very customizable. Squarespace has an extremely limited capacity for landing pages and email/funnel integrations. Basically, the two …
Chose ClickFunnels
We now work with Hubspot, as we needed a full marketing automation platform. ClickFunnels outperformed Leadpages in terms of functionality and price, but underperformed in terms of drag and drop builder and design elements.
Chose ClickFunnels
ClickFunnels is the easiest to use. You don't need to be a developer or designer to create good looking funnels that convert. Our entire team uses it. It's easy to integrate with other tools and payment processors. They provide a wide range of template funnels you can use for …
Chose ClickFunnels
Definitely, ClickFunnels stands out from other landing page builders because it's a very robust and solid application. The way the whole app is built makes you more confident when creating a campaign that needs to hold traffic the right way. The customer service is a plus and …
Chose ClickFunnels
I have used other landing page services before - LeadPages, Infusionsoft, Unbounce, WordPress, among others to utilize funnels in our business. The easiest to use for us was ClickFunnels. Along with the mentorship, the ease of use of the product, and the success of the product, …
Chose ClickFunnels
I left Ontraport before the end of my free trial because it wasn't intuitive or flexible in creating landing pages. That was an immediate deal breaker for me.
Leadpages
Chose Leadpages
I have used Mailchimp for clients, and use ActiveCampaign personally for my email marketing and have used it for clients, but prefer Leadpages for the frontend of the opt-in process because of its analytics and performance metrics. Leadpages makes it super easy to see what's …
Chose Leadpages
I used Unbounce in 2012 for a year before Leadpages. Unbounce did not have the features I needed and was not very intuitive.

ClickFunnels is designed to be a full-funnel system but I have found the beginning part of a funnel (mainly the landing page) with ClickFunnels to be very …
Chose Leadpages
When I was choosing a software for landing pages there wasn't much competition. Now you can get the same thing done with many different solutions. The main problem is that when you create lots of funnels it will take a lot of time and work to move them somewhere else. This …
Chose Leadpages
Well, Drip is part of leadpages, however it is more of what the title means. It does drip campaigns, where they come in and it drips them all over the place finding out what they truly need. The other platforms are fairly good, but they do not have all the functions that …
Chose Leadpages
When test driving Leadpages we also took a look at Instapage which, though powerful in a variety of ways, was, in my opinion, overpriced for what you were getting. I will say during our Instapage trial I was impressed by the integration and reporting capabilities, however, they …
Chose Leadpages
Unbounce is a great product, but if you're new to landing page builders and running lead generation campaigns in general, then I would recommend Leadpages due to the pricing and scalability (unlimited pages). You'll soon find out how important landing page design is, and how …
Chose Leadpages
Marketo is great for lead management and automation, but their landing page creation tool is very lacking. Our team is small and often lack the time or resources to have custom-made landing pages, so Leadpages offers a great way to continuously to generate new content using a …
Chose Leadpages
Leadpages' and Unbounce's landing pages are both built using drag-and-drop editors, are mobile friendly (responsive), and feature a reasonable suite of integrations - including Wordpress. Both offer plans that feature A/B testing. The deciding factor for us in choosing …
Chose Leadpages
We selected Leadpages over Unbounce because Unbounce had awful analytics options - it was incredibly difficult to measure ROI on that platform. The builders are roughly the same, from the perspective of using a WYSIWYG editor.
Chose Leadpages
Leadpages is the market leader so it was easy to go with them. I also started using them in 2016, when there were far fewer products on the market. Since then the landscape has become much more competitive, but I signed a 2 year contract at a time when there seemed to be a …
Chose Leadpages
I have used Podcast Websites and Kajabi both with Leadpages and outside of LeadPages. I ended up leaving LeadPages because Kajabi and Podcast Websites have everything I need and the cost overall was less. LeadPages is a good starter program, so don't hesitate to get it if …
Chose Leadpages
While ClickFunnels offers some features that LeadPages does not, it is far more complex to use (when you really get into it) and their support is absolutely terrible in comparison.
Chose Leadpages
Leadpages is much more flexible, easier to use, and generally satisfying in delivering high-quality results. Compared to other page builders, it offers an experience that features a lot fewer moments of frustration or bewilderment. Although it represents a noteworthy financial …
Chose Leadpages
Infusionsoft has a new built in landing page builder as a part of their product. However, we still choose to use the Leadpages builder because it is simpler to use and has more options for types of elements to use on the page, like a countdown timer and progress bar. Leadpages …
Chose Leadpages
Better integration and drag and drop features.
Chose Leadpages
I believe that Leadpages is the most full-featured and reliable solution for hosting landing pages and creating forms. What it didn't offer until recently was the ability to manage email campaigns and customer lists. Their Drip product offers some of that functionality now. …
Chose Leadpages
Infusionsoft and Mailchimp both prohibit the ability to really do a lot in terms of easily customizing the landing page. Divi does allow for almost limitless customization but it is not time efficient and there are too many working parts to make sure are in place to confidently …
Chose Leadpages
Leadpages is less expensive, has options for WordPress import and also has a better support team in place in my opinion. I actually use both Leadpages and Unbounce depending on the goal of the page -- for speed, Leadpages wins but for custom and the drag/drop builder, Unbounce …
Chose Leadpages
I actually never used a lead page type program before but I heard from many sources that it was the BEST so I trusted that fact and bought the year subscription and never looked back. I think its the best on the market out there right now and I would recommend it to anyone.
Chose Leadpages
They crush Infusionsoft's landing pages which seem like a very low priority for Infusionsoft. It is a necessity to have Leadpages if you are making landing pages and using Leadpages.
Chose Leadpages
Generally found Leadpages to be more flexible for building content, to better match them to our branding and our website.
Chose Leadpages
Other than Leadpages, I also use Instapage for creating high quality landing pages for my business. While I like them both I tend to lean towards Leadpages because of Leadpages integration settings. I love how customization is so easy and flexible with Instapage but I found …
Features
ClickFunnelsLeadpages
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
ClickFunnels
1.9
Ratings
106% below category average
Leadpages
1.0
Ratings
144% below category average
Landing page A/B testing:2.10 Ratings1.00 Ratings
Dynamic page text replacement1.70 Ratings00 Ratings
Real-time analytics dashboard2.00 Ratings1.00 Ratings
SEO tools1.80 Ratings1.00 Ratings
Optimization recommendations1.70 Ratings1.00 Ratings
Best Alternatives
ClickFunnelsLeadpages
Small Businesses
Zoho LandingPage
Zoho LandingPage
Score 9.4 out of 10
Zoho LandingPage
Zoho LandingPage
Score 9.4 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClickFunnelsLeadpages
Likelihood to Recommend
2.4
(0 ratings)
1.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
10.0
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
6.4
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
ClickFunnelsLeadpages
Likelihood to Recommend
If you're wanting to do some digital advertising on Google, Facebook, Instagram, LinkedIn, or another network, and need a tool to quickly create landing pages on your own. This is a fairly affordable tool to get that done, and it has some nice gizmos and gadgets to make your pages look and function great. It's also a great tool if you have digital products to sell online such as courses, eBooks, or consulting services. You can easily set up sales funnels to capture leads with some content and then upsell them with a "ladder" of products.
Read full review
If you are looking for a simple landing page builder that allows you to create professional landing pages quickly without having to involve a developer, then Leadpages can work for you. This is especially the case if you use a combination of the integrations I previously mentioned. I would also recommend subscribing to a high level than the standard version so you get access to good customer service. If you are wanting to get more creative and want flexibility with your landing pages, you want deeper reporting capabilities, or you don't use any of the integrations supported by Leadpages, I would recommend finding another landing page builder.
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Pros
  • Intuitive Workflows: ClickFunnels makes it very easy for a non-technical person to build a gated content or other opt-in workflow. We’ve tried many different platforms, and ClickFunnels was definitely the easiest to use with the least learning curve.
  • Built-in shopping cart and e-commerce features: Other softwares require an integration or custom coding; ClickFunnels keeps the process in-house, which saved us a huge headache.
  • All-In-One Solution: ClickFunnels has the functionality of multiple pieces of software at one low price. We were able to keep our costs down and our process streamlined into one product.
  • Lots of training materials: from the YouTube channel to the guides and templates, ClickFunnels sets you up for success with all the tools to get you up and running fast.
Read full review
  • Leadpages has an easy-to-use inteface. Page-building elements are drag and drop, similar to some versions of Wordpress, so it's pretty easy for a newbie to pick up with little training.
  • Leadpages makes it easy to embed multimedia with simply an embed code. You don't have to know HTML to bring your pages to life with video, audio, etc.
Read full review
Cons
  • The initial setup can be confusing and a little time-consuming. The best thing we have learned is to not try to start a client from scratch with ClickFunnels, ideally, they should already be using it.
  • The only other thing is integrating ClickFunnels in with a clients Domain, which can take some backend development.
Read full review
  • The monthly payments are painful in the long run. Recently alternative solutions surfaced which have one time payments. Leadpages is good for quick testing, but long term it take from the profits.
  • I haven't seen new features for a good while.
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Likelihood to Renew
I use the funnel on a daily basis and spent a significant sum to hire someone to set this up and design the funnel, there's no way I won't renew the funnel. It is easy to maintain, very cost-effective, and doesn't require a lot of my time to manage properly.
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No answers on this topic
Usability
It's decent, but the interior user experience and end user experience needs a lot of improvement. I would want some UX individuals to go through the site and make specific recommendations and changes: User navigation, user experience feels a bit cheap. It needs to be standardized with spacing, and sometimes the platform can be buggy as well. The user does need some education to use it - straight out of the box, it may or may not make sense
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I would give it a 10, for me, I love all the features. For the average person, the number of choices on a landing page could create a decision paradox. Thankfully the pre-designed landing page templates do not require a lot of decisions for a landing page newbie.
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Support Rating
I don't think you should have to wait for more than an hour or two to get in touch with someone when you need support. Because they primarily have overseas help, it's typically at least until the next business day until you get help. Then there is the language barrier to deal with. It's not ideal. I have contacted support a few times and have gotten answers. However, I consider myself much savvier than most in terms of understanding all the behind the scenes issues that go on with building a website and online marketing funnels. So if I were a beginner or not as familiar with how to code and create websites, I would think the support is terrible.
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It's by far the best support experience I've ever had with any company. Many staff members know my name and my business, I'm treated as a real person with genuine concerns, and I feel constantly rewarded by working with this company. In dealing with support, I feel like I'm dealing with trusted friends who honestly care about the results I'm getting.
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Implementation Rating
Yes, I highly recommend you hire an expert for this. While CF claims that anyone can set up a funnel, there's a difference between having a funnel and having a funnel that works. Between the design and the copy you use, unless you have a marketing background, hire an expert.
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No answers on this topic
Alternatives Considered
ClickFunnels is second to none. The other software companies trying to replicate ClickFunnels do not even come close. ClickFunnels' ease of use over their competitors is levels above. Also, ClickFunnels' Live support line is quick, get the job done every time and goes over and above to get it fixed right the first time. And there rarely is anything wrong other than something you have created.
Read full review
Leadpages is much more flexible, easier to use, and generally satisfying in delivering high-quality results. Compared to other page builders, it offers an experience that features a lot fewer moments of frustration or bewilderment. Although it represents a noteworthy financial commitment on our part, we have discovered that it's ultimately more cost-effective than other alternatives.
Read full review
Return on Investment
  • My clients make more money with it than without it
  • Other builders aren't necessarily better...we've tried and keep coming back to CF
  • If CF 2.0 (which launches around March I'm told) is anywhere near as impressive as Russell Brunson makes it sound, it will be a TOTAL game changer when compared to the current version...(which will still be available as well)
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  • I was able to test content with a cold audience and really see what resonated
  • I pivoted based on actual data, not guessing what my audience would like
  • I was able to test a product's viability and do a beta launch all with Leadpages, without having to integrate any other platform
Read full review
ScreenShots

Leadpages Screenshots

Screenshot of Create your next marketing campaign the same day you think about it. Start with a landing page template, and customize it with drag and drop ease. Mobile responsive, fast loading, and conversion-focused.Screenshot of Keep your look consistent with brand colors and custom fonts.Screenshot of Build your marketing website with Leadpages. No need to work with unreliable freelancers or wait for developer delays.Screenshot of Publish faster with page and section templates. Copy sections between Leadpages assets — websites, landing pages, and pop-ups.Screenshot of Forget the complexities of WordPress and other website builders. Stay focused on what matters, and let us handle the technical side of websites.Screenshot of Connect your marketing efforts to the tools you love — direct integrations with major ESPs, CRMs, and payments included (or via Zapier).