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LinkedIn Sales Navigator vs. ZoomInfo Sales

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LinkedIn Sales Navigator

    Score8.7 out of 10
    N/ALinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

    $79.99

    per month

    ZoomInfo Sales

    Score7.9 out of 10
    N/AZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A
    Pricing
    LinkedIn Sales NavigatorZoomInfo Sales
    Editions & Modules
    Professional
    $79.99
    per month
    Team
    $134.99
    per license
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    LinkedIn Sales NavigatorZoomInfo Sales
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    LinkedIn Sales NavigatorZoomInfo Sales
    Considered Both Products
    LinkedIn
    Chose LinkedIn Sales Navigator
    Looking for a job - hands down - LinkedIn is the best resource. LI Learning is great for adding to your knowledge base.
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn Sales Navigator is the best at finding leads, in my opinion. However, it's not the best at finding contact information. You need a combination of ZoomInfo + LinkedIn Sales Navigator + Outreach in order to actually contact leads. Apollo.io does all of that for you in …
    Incentivized
    Chose LinkedIn Sales Navigator
    Sales navigator is a good platform however there aspects where Apollo.io and Lusha enrich the prospecting quality, When you used together does give you the best possible results
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn Sales Navigator's search functionality is far superior to any of its competitors The lead quality is also far rich in terms of having the right information in CRM LinkedIn Sales Navigator does not have a very good Sales Intelligence feature - like the ones present …
    Incentivized
    Chose LinkedIn Sales Navigator
    I was able to replicate and reprofile leads based on the needs of my company. It made my sourcing task easier and allowed me to contact these leads right away. Real-time interaction
    Incentivized
    Chose LinkedIn Sales Navigator
    linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed …
    Incentivized
    Chose LinkedIn Sales Navigator
    We still use zooming. I think ZoomInfo is better for prospecting new contacts but LinkedIn Sales Navigator is better for ensuring you have accurate and up to date information as well as a more personalized outreach.
    Incentivized
    Chose LinkedIn Sales Navigator
    Simply put, by having a world-class sales team/engine you also need best in class software to make it happen. LinkedIn Sales Navigator is at the top of our list for that reason alone. We tried a few others back in the earlier days from what I understand, and every one of them …
    Incentivized
    Chose LinkedIn Sales Navigator
    N/A
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn Sales Navigator has no competition when it comes to quickly finding and validating a prospects job function, tenure, and overall job history. It still has a long way to go in terms of stacking up against some of the other companies on the list in regards to: data …
    Incentivized
    Chose LinkedIn Sales Navigator
    I've had the chance to evaluate ZoomInfo, use Seamless, and RainKing. All of them work better used with LinkedIn Sales Navigator. It's not an either or choice. The best way to use Sales Navigator is with another lead identification system.
    Incentivized
    Chose LinkedIn Sales Navigator
    I have used ZoomInfo in the past, ZoomInfo has a lot of great information, the data is delayed and sometimes inaccurate. LinkedIn Sales Navigator is more real-time as people are updating their profiles. Whereas ZoomInfo is a data scraping tool so it might be 6 months of old …
    Incentivized
    Chose LinkedIn Sales Navigator
    The data is more up to date on LinkedIn Sales Navigators and it allows you to reach out to people from the tool using InMails. Recommendations are usually of good quality. The downside is you don't get a few personal details like email addresses or phone numbers to reach out to …
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn Sales Navigator is more up-to-date in prospect position within the company as a person is more likely to keep his LinkedIn profile up to date and his roles and responsibilities are more detailed in LinkedIn. However, ZoomInfo and DiscoverOrg are more reliable for …
    Incentivized
    Chose LinkedIn Sales Navigator
    We used ZoomInfo earlier, now LinkedIn Sales Navigator is our prime tool.
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn is really the only major player in the social business space. Compared with data tools like ZoomInfo, LinkedIn Sales Navigator provides more up to date data. Overall prospecting is better when using both ZoomInfo and LinkedIn Sales Navigator. We selected Sales …
    Incentivized
    Chose LinkedIn Sales Navigator
    I use ZoomInfo concurrently with LinkedIn Sales Nav. ZoomInfo gives me more direct contact information than LinkedIn gives, but I typically refer to LI Sales Nav as a more reliable source of truth for contact and company assignments. I think the two tools [complement] each …
    Incentivized
    Chose LinkedIn Sales Navigator
    ZoomInfo shares similar functionality, but I use them both for different purposes. LinkedIn Sales Navigator will have the most accurate business information and ZoomInfo is necessary for gaining contact information.
    Incentivized
    Chose LinkedIn Sales Navigator
    All other information databases contain loads of outdated information. [LinkedIn Sales] Navigator is the only tool that's ever going to be up to date since it's not relying on 3rd party data scraping[.]
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn has a social selling presence that is hard to achieve with the others. It also helps build rapport for future opportunities.
    Incentivized
    Chose LinkedIn Sales Navigator
    I have used Lead411 and ZoomInfo in the past and using ZoomInfo in the present as well but I would rather rely on the quality of leads gathered from Sales Navigator rather the other two. The previous ones can give the contact details of people but one has to have the exact …
    Incentivized
    Chose LinkedIn Sales Navigator
    LinkedIn Sales Navigator is a must above the rest as it is basically the only end-user generated content out there. ZoomInfo is helpful for phone numbers, email addresses, etc., but I would always use any other intelligence tool in tandem with Sales Navigator since it provides …
    Incentivized
    Chose LinkedIn Sales Navigator
    The major reason LinkedIn Sales Navigator was our top choice over similar competitor solutions is that it delivers more accurate and updated information for both companies and contacts. The integration into Salesforce CRM has been absolutely seamless.
    Incentivized
    Chose LinkedIn Sales Navigator
    I haven't used something quite like LinkedIn Sales Navigator. While mass email tools are useful for marketing efforts, Sales Navigator provides that level of trust and professionalism that is inherent with LinkedIn. It allows me to do a combination of targeted research and …
    Incentivized
    Chose LinkedIn Sales Navigator
    I prefer LinkedIn Sales Navigator to all of the competitors I've used in the past simply because their data seems to be the most refreshed and up to date data in the market. Other technologies may be better suited to quickly clean up large databases of contact information, but …
    Incentivized
    ZoomInfo
    Chose ZoomInfo Sales
    LinkedIn Sales Navigator is nice for seeing who is included in an organization, however it does not always show the entire org list. And it rarely shows the contact info, unless that person is already connected with you. So, LinkedIn Sales Navigator in my opinion, is a basic …
    Incentivized
    Chose ZoomInfo Sales
    Incentivized
    Chose ZoomInfo Sales
    very well, they are better at international tho
    Incentivized
    Chose ZoomInfo Sales
    In my opinion, ZoomInfo Sales wins hands down. LinkedIn might be good for growing my own business or to network, but nothing like ZoomInfo Sales in my role.
    Incentivized
    Chose ZoomInfo Sales
    I prefer ZoomInfo Sales over sales NAVIGATOR and UpLead as I think its more user friendly, clean and more precise and provides more sales driven data.
    Incentivized
    Chose ZoomInfo Sales
    I think ZoomInfo's Data Privacy is what satisfied me. The information is much clearer and more details to extract which is very important during prospecting. I also like that ZoomInfo has more information when it comes to email address of the decision makers.
    Incentivized
    Chose ZoomInfo Sales
    ZoomInfo Sales has more data, which in the long run is better. Other competitors rely heavily on LinkedIn but there are a lot of people whom don't use LinkedIn or they simply don't have a LinkedIn account. Making ZoomInfo Sales better in comparison as you may find people that …
    Incentivized
    Chose ZoomInfo Sales
    ZoomInfo is far above and beyond any other platform or tool out there, in terms of bringing through sales success. If you do the work and use the tools effectively, it will bring large success. I have used so many tools that are specific to sales, and there is nothing that …
    Incentivized
    Chose ZoomInfo Sales
    SalesIntel had less data but they do update it more often than ZoomInfo Sales.
    Incentivized
    Chose ZoomInfo Sales
    To be fare, 6sense is fantastic for Europe, but not for the US and ZoomInfo Sales is fantastic for the US, but not for Europe. There's a lot more company insight on 6sense that ZoomInfo Sales, and I remember when I first started using both, I did find 6sense more intuitive
    Incentivized
    Chose ZoomInfo Sales
    It is a much more scalable solution. Its amount of data with its integration with Salesforce is a win.
    Incentivized
    Chose ZoomInfo Sales
    ZoomInfo Sales provides more quality data and an easier search functionality. The filtering is much easier and so is the plug in. Using the extension while I’m on LinkedIn is a time saving tool for me.
    Incentivized
    Chose ZoomInfo Sales
    I like ZoomInfo Sales over apollo due to the integration with other sales tools - however I did find that Apollo has more phone numbers than ZoomInfo Sales. ZoomInfo Sales only has 1 mobile number listed per contact but Apollo has several which increases the rate in which the …
    Incentivized
    Chose ZoomInfo Sales
    There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are …
    Incentivized
    Chose ZoomInfo Sales
    I like ZoomInfo better than any of the others and find it to be more well rounded and useful
    Incentivized
    Chose ZoomInfo Sales
    Zoominfo can get emails and number better than rocket reach in most of the cases but the real difference is at the lead exportation phase with the salesforce integration as it is way easier and more useful, also with sales NAVIGATOR work more as complement than other thing as …
    Incentivized
    Chose ZoomInfo Sales
    I get more mobile phone numbers using ZoomInfo Sales. Direct numbers are helpful but ZoomInfo Sales provides mobile numbers which normally gets me better conversion rates because the decision-makers pick up their cell phones. Not to mention, if contact information is incorrect, …
    Incentivized
    Chose ZoomInfo Sales
    Zoom info is much better in terms of giving you a full picture. You get the company, ALL the contacts, revenue, news, etc. WIth LinkedIn it would be more suited to finding information and having a digital conversation or conversation started with a target individual from a …
    Incentivized
    Chose ZoomInfo Sales
    In terms of depth, comprehensiveness, CRM integration, ease of use, and accuracy of data I'll say Zoominfo ranks above them. However, some may have a few advantages that may address more important business needs for some organizations. However, I still prefer Zoominfo due to …
    Incentivized
    Chose ZoomInfo Sales
    Been working with our organization for 6 years, started using ZoomInfo way back 2019. Compared to the 2 software provided above ZoomInfo has more accurate information and has more functionalities.
    Incentivized
    Chose ZoomInfo Sales
    We have tried Seamless.ai and while they have some decent data, it's not at the level of ZoomInfo SalesOS in terms of accuracy, completeness and volume.
    Incentivized
    Chose ZoomInfo Sales
    ZoomInfo SalesOS has additional features that make it easier to search for new leads and to add them automatically to my CRM.
    Incentivized
    Chose ZoomInfo Sales
    ZoomInfo is much better than the others. The amount of information as well as the quality of information is wonderful.
    Incentivized
    Chose ZoomInfo Sales
    Evaluating but haven't used. They seem to have better data for a way smaller pricetag though
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    LinkedIn Sales NavigatorZoomInfo Sales
    Prospecting
    Comparison of Prospecting features of LinkedIn Sales Navigator and ZoomInfo Sales
    Feature
    LinkedIn Sales Navigator
    7.5
    179 Ratings
    ZoomInfo Sales
    7.5
    680 Ratings
    Advanced search7.9179 Ratings8.3673 Ratings
    Identification of new leads7.5177 Ratings7.4635 Ratings
    List quality7.6173 Ratings6.6661 Ratings
    List upload/download6.9118 Ratings7.5624 Ratings
    Ideal customer targeting7.8172 Ratings7.4628 Ratings
    Load time/data access7.4159 Ratings8.1650 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of LinkedIn Sales Navigator and ZoomInfo Sales
    Feature
    LinkedIn Sales Navigator
    7.1
    177 Ratings
    ZoomInfo Sales
    7.5
    674 Ratings
    Contact information7.3156 Ratings7.2673 Ratings
    Company information7.1177 Ratings8.4669 Ratings
    Industry information6.8172 Ratings6.7644 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of LinkedIn Sales Navigator and ZoomInfo Sales
    Feature
    LinkedIn Sales Navigator
    7.0
    174 Ratings
    ZoomInfo Sales
    7.5
    659 Ratings
    Lead qualification process5.7133 Ratings8.052 Ratings
    Smart lists and recommendations7.1156 Ratings7.452 Ratings
    Salesforce integration6.3128 Ratings8.4454 Ratings
    Company/business profiles8.5170 Ratings7.3625 Ratings
    Alerts and reminders7.5152 Ratings7.1426 Ratings
    Data hygiene6.4152 Ratings6.3596 Ratings
    Automatic data refresh6.5132 Ratings6.5515 Ratings
    Tags6.3126 Ratings8.1451 Ratings
    Filters and segmentation9.1160 Ratings8.1605 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of LinkedIn Sales Navigator and ZoomInfo Sales
    Feature
    LinkedIn Sales Navigator
    6.2
    77 Ratings
    ZoomInfo Sales
    6.3
    224 Ratings
    Sales email templates6.670 Ratings6.7221 Ratings
    Append emails to records5.865 Ratings5.925 Ratings
    User Ratings
    LinkedIn Sales NavigatorZoomInfo Sales
    Likelihood to Recommend
    7.9
    (180 ratings)
    7.9
    (701 ratings)
    Likelihood to Renew
    8.0
    (3 ratings)
    9.9
    (17 ratings)
    Usability
    6.2
    (8 ratings)
    8.0
    (18 ratings)
    Support Rating
    9.0
    (3 ratings)
    10.0
    (4 ratings)
    Implementation Rating
    8.0
    (2 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.8
    (55 ratings)