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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Listrak | Score9.3 out of 10 | N/A | Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak… | N/A |
Litmus from Validity | Score8.5 out of 10 | N/A | Litmus, from Validity, is an email marketing solution used to create error-free emails in less time. It is also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance. | $500 per month |
| Listrak | Litmus from Validity | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | Litmus offers different plan types to fit various needs, offering monthly and annual plans, as well as fully customizable Enterprise plans. | ||||||||||||||
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| Listrak | Litmus from Validity | |
|---|---|---|
| Considered Both Products | No answer on this topic | |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Listrak | Litmus from Validity | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Pre-Send Testing |
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| Listrak | Litmus from Validity | |
|---|---|---|
| Likelihood to Recommend | 7.1 | 9.1 |
| Likelihood to Renew | - | 7.4 |
| Usability | - | 9.3 |
| Availability | - | 9.1 |
| Performance | - | 7.4 |
| In-Person Training | - | 9.0 |
| Online Training | - | 8.2 |
| Implementation Rating | - | 9.1 |
| Configurability | - | 7.3 |
| Ease of integration | - | 10.0 |
| Product Scalability | - | 8.5 |
| Vendor post-sale | - | 9.1 |
| Vendor pre-sale | - | 9.2 |