TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LiveRamp

    Score10 out of 10
    N/ALiveRamp, from the company of the same name in San Francisco, is a data connectivity platform supporting the safe and effective use of data. Powered by core identity resolution capabilities and network, LiveRamp enables companies and their partners to connect, control, and activate data to transform customer experiences and generate business outcomes.N/A

    Lotame

    Score8.8 out of 10
    N/ALotame is the flagship data management platform (DMP) from Lotame Solutions in Columbia, Maryland, billed as a cross-screen DMP that leverages "second-party" data (i.e. first-party data acquired via strategic partners).N/A
    Pricing
    LiveRampLotame
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LiveRampLotame
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    LiveRampLotame
    Data Collection
    Comparison of Data Collection features of LiveRamp and Lotame
    Feature
    LiveRamp
    -
    Ratings
    Lotame
    6.3
    8 Ratings
    Collection of first-party data00 Ratings6.08 Ratings
    Collection of third-party data00 Ratings9.07 Ratings
    Access to Third-party Data Providers00 Ratings4.08 Ratings
    Data Classification
    Comparison of Data Classification features of LiveRamp and Lotame
    Feature
    LiveRamp
    -
    Ratings
    Lotame
    7.7
    8 Ratings
    Audience taxonomy00 Ratings7.08 Ratings
    Tag Management00 Ratings8.07 Ratings
    Data Analysis Dashboard00 Ratings8.08 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of LiveRamp and Lotame
    Feature
    LiveRamp
    -
    Ratings
    Lotame
    6.0
    7 Ratings
    Data Transfer00 Ratings5.06 Ratings
    DSP integration00 Ratings7.07 Ratings
    DMP Analytics
    Comparison of DMP Analytics features of LiveRamp and Lotame
    Feature
    LiveRamp
    -
    Ratings
    Lotame
    6.5
    8 Ratings
    Campaign Analytics00 Ratings6.06 Ratings
    Audience Analytics00 Ratings7.08 Ratings
    User Ratings
    LiveRampLotame
    Likelihood to Recommend
    7.7
    (3 ratings)
    8.0
    (8 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)