Lusha vs. TechTarget Priority Engine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lusha
Score 8.1 out of 10
N/A
Lusha is a sales intelligence platform designed to help businesses get their next customers. The platform provides access to a compliant global database of companies and decision-makers, powered by insights from over 1.5 million users.
$0
50 emails and 5 phones for 1 user
TechTarget Priority Engine
Score 9.8 out of 10
N/A
Priority Engine is TechTarget's primary intent data offering. The vendor aims to enable marketing and sales teams by providing behavior insights for high priority accounts and leads.N/A
Pricing
LushaTechTarget Priority Engine
Editions & Modules
Free
$0
50 emails and 5 phones for 1 user
Pro
$49
per month per user
Premium
$79
per month per user
Scale
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
LushaTechTarget Priority Engine
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details25% discount for annual pricing.
More Pricing Information
Community Pulse
LushaTechTarget Priority Engine
Considered Both Products
Lusha
Chose Lusha
Lusha had the best data for international markets, which was a major challenge for us. The others were not able to provide us with data that was nearly as accurate overseas. Zoominfo performed the best domestically but also at a much higher price point, While Seamless and …
Chose Lusha
Lusha is leading in all avenues beside the data provided, in our experience, the data is not the most accurate. This needs to be corrected with being able to provide payment options to small and start up business operations.
Chose Lusha
ZoomInfo appears to have a slightly larger dataset, offering more contacts and deeper intel on companies. It's great for enterprise-level prospecting with complex needs. However, the price tag was significantly larger, and the interface felt clunky compared to Lusha. Lusha is …
Chose Lusha
Lusha it is very similar product in terms of provides mainly correct data in terms of phone numbers being mobiles of directors and co founders as well as email address to contact. Cognism does the exact same as a product, with Lusha giving more accurate sometimes over Cognism …
Chose Lusha
I can always count on Lusha to provide the most up to date contact information. Other platforms will have more data at times but it will be data on folks that no longer work there. The contacts I add into my call cadences sourced from Lusha are more likely to be active …
Chose Lusha
Lusha was simply easier to use, with better contact data as per the anecdotal evidence from my sales reps. It also had a simple interface that did not require much implementation, and a pop-up on where we source our leads, which is linkedin. This led to hassle-free usage and …
Chose Lusha
Lusha is the best for getting mobile numbers, which is the main reason for getting a tool like this in the first place.

I referred Lusha to a sales manager in another company who has a good experience as well.
Chose Lusha
get better data than cognism from what i found and slightl more accurate data and easier to use platform
Chose Lusha
Lusha is a lot quicker and more accurate than cognism is when returning results regarding prospects and targets. It also costs significantly less than cognism. Cognism does, however, integrate with HubSpot which makes it easier during prospecting sessions to get information …
Chose Lusha
Lusha as a platform could have more features, but the quality of what it has is good enough
Chose Lusha
Lusha is much more visually appealing and I love the pop up. Very good for finding "hidden gems" in the form of phone numbers of difficult to reach contacts
Chose Lusha
We previously used infotelligent, which was similar, but seemingly more expensive for nearly the same result. There was a learning curve with migrating over to Lusha, but overall we seem to be doing well as a team.
Chose Lusha
We selected Lusha, but we also used Apollo. Reasons aforementioned in this review.
Chose Lusha
Zoominfo is better, we switched as it was told to us that we'd have more good numbers. Lusha does have a few more good numbers, I believe, but many, many more bad numbers for people in the U.S.
Chose Lusha
Lusha has better data that is more robust that Zoominfo/fills in gaps
Chose Lusha
Using Lusha parallely with Apollo and Mr.E. All of them are good at different features and stand out for their uniqueness. Lusha stands as the best in data accuracy for work emails.

The ease of use is another plus point for Lusha over the other tools in my opinion.
Chose Lusha
These products are very similar. Zoominfo feels more premium as a service but the size of available contacts and the accuracy of the data doesn't appear to be different between the two platforms. We selected Lusha primarily because of price and because Lusha allowed for a …
Chose Lusha
We use ZoomInfo for NA contacts but we found they weren't great for EMEA. Cognism seemed like an OK solution but Lusha looked to provide higher quality contact info.
Chose Lusha
Its cost, chrome extension, ease of use setup and its unique features were all key reasons we chose Lusha over its competitors. Additionally, we loved its accurate data and setup of licenses. I was very happy with Lusha last year and with its new features, I continue to be …
Chose Lusha
Transparent pricing, easy do adopt, same data quality. For phone numbers, Lusha has had much better accuracy, but a little less on volume of emails contacts.
TechTarget Priority Engine
Chose TechTarget Priority Engine
Intentsify Intelligence Activation Platform, Demandbase One, ZoomInfo Marketing and HG Insights Platform
Chose TechTarget Priority Engine
We recently switched from techtarget to 6sense and I like it a lot more when it comes to account intent and helping you prioritize / recommend actions to take
Chose TechTarget Priority Engine
I was not the decision maker on why the company chose Tech Target. Personally, I could have used more training on how to get the most out of the platform, but I didn't know what I didn't know
Chose TechTarget Priority Engine
TechTarget has much more specific information. You can see actual names and titles of prospect engaging with content. This makes a cold call a little more warm.
Chose TechTarget Priority Engine
TTPE is a more robust and complete tool for our requirements. Onboarding and ease of use is another area where it comes out on top.
Chose TechTarget Priority Engine
TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read …
Chose TechTarget Priority Engine
TechTarget Priority Engine integrates well with Salesforce. I'm able to keep track of all the prospects and it gives me valid contact data.
Chose TechTarget Priority Engine
I didn't select TechTarget, but I do appreciate the content information that it provides.
Chose TechTarget Priority Engine
TTPE in my mind is a blend of the two. It has pretty accurate contact info, and also great at sending the reports that I mentioned. While demandbase uses a scoring system for targets, TechTarget Priority Engine just sends the name. so it's nice to check it against DB and get a …
Chose TechTarget Priority Engine
They are different tools and don't directly compete.
Chose TechTarget Priority Engine
Each has its perks. Using them in conjunction with each other will deliver the best results. TechTarget Priority Engine gives info on items accounts are searching for and what is relevant to them today. It provides specific conversation tracks to create opportunities (current …
Features
LushaTechTarget Priority Engine
Prospecting
Comparison of Prospecting features of Product A and Product B
Lusha
8.8
Ratings
13% above category average
TechTarget Priority Engine
-
Ratings
Advanced search8.60 Ratings00 Ratings
Identification of new leads8.70 Ratings00 Ratings
List quality9.20 Ratings00 Ratings
List upload/download8.40 Ratings00 Ratings
Ideal customer targeting9.00 Ratings00 Ratings
Load time/data access9.20 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Lusha
8.1
Ratings
4% above category average
TechTarget Priority Engine
7.3
Ratings
11% below category average
Contact information8.20 Ratings7.60 Ratings
Company information8.40 Ratings7.70 Ratings
Industry information7.70 Ratings6.60 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Lusha
8.3
Ratings
11% above category average
TechTarget Priority Engine
-
Ratings
Lead qualification process8.00 Ratings00 Ratings
Smart lists and recommendations8.40 Ratings00 Ratings
Salesforce integration9.30 Ratings00 Ratings
Company/business profiles8.30 Ratings00 Ratings
Alerts and reminders7.90 Ratings00 Ratings
Data hygiene9.00 Ratings00 Ratings
Automatic data refresh7.80 Ratings00 Ratings
Tags8.00 Ratings00 Ratings
Filters and segmentation8.10 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Lusha
7.9
Ratings
6% above category average
TechTarget Priority Engine
-
Ratings
Sales email templates8.00 Ratings00 Ratings
Append emails to records7.80 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Lusha
-
Ratings
TechTarget Priority Engine
6.1
Ratings
22% below category average
Web Personalization00 Ratings7.00 Ratings
3rd party intent signals00 Ratings6.80 Ratings
Downstream intent signals00 Ratings5.70 Ratings
Account identification00 Ratings7.70 Ratings
Buyer journey tracking00 Ratings6.20 Ratings
Revenue forecasts00 Ratings4.00 Ratings
Audience segmentation00 Ratings5.50 Ratings
Conversion optimization00 Ratings5.30 Ratings
Content Syndication00 Ratings6.90 Ratings
Best Alternatives
LushaTechTarget Priority Engine
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
ZoomInfo Sales
ZoomInfo Sales
Score 7.9 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
6sense
6sense
Score 8.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
6sense
6sense
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LushaTechTarget Priority Engine
Likelihood to Recommend
8.8
(0 ratings)
7.7
(0 ratings)
Likelihood to Renew
8.0
(0 ratings)
-
(0 ratings)
Usability
8.2
(0 ratings)
-
(0 ratings)
Availability
9.0
(0 ratings)
-
(0 ratings)
Performance
8.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
7.7
(0 ratings)
In-Person Training
8.0
(0 ratings)
-
(0 ratings)
Online Training
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.9
(0 ratings)
-
(0 ratings)
Configurability
7.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
8.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
LushaTechTarget Priority Engine
Likelihood to Recommend
I leverage Lusha daily to powerfully qualify and enrich my leads in multiple ways: from supercharging data extracted from CSV files to seamlessly populating phone numbers and email addresses directly from LinkedIn.However, the HubSpot CRM integration truly needs simplification. While I frequently use the standard sequences, I strongly believe they could be dramatically improved by combining email, InMail, and even audio messages. And finally, the conversations module, currently in beta, shows immense promise!
Read full review
TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.
Read full review
Pros
  • Identify prospect from Linkedin/Sales Navigator pages
  • Show email ID and phone numbers of the prospect
  • Reflect the correct/complete name of the prospect
  • Suggest contacts from similar profiles
  • Copy/edit option available for better user friendliness
  • It shows relevant information of the prospect's company as well
Read full review
  • Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
  • I don't know of another alternative source, but TechTarget provides data on content that people are researching.
  • TechTarget provides current tech stack for companies that I'm researching.
Read full review
Cons
  • It would be nice to have a general idea of how many contacts it has information for on a particular account at the very start before scrolling through the different pages.
  • It would be great to also have the titles of individuals on the list, so it's quicker to sift who to keep in or exclude prior to revealing details.
  • No product is perfect! Some of the information generated can be inaccurate or generic, e.g., a phone number for a persona may not be direct for that individual but could be a general customer service number for the company and could be the same number listed for multiple prospects.
Read full review
  • The site loads kind of slowly. It seems like it takes a while for all of the information to populate on the screen.
  • I would like to be able to make calls directly from TechTarget Priority Engine.
  • Give real time notification when a prospect is on our site.
Read full review
Likelihood to Renew
We purchased Lusha without exploring other options. As we grow, we might want to consider other solutions/services
Read full review
No answers on this topic
Usability
Simple, clean efficient. No lags and gets us the exact data that we need. No unnecessary terminologies, and it works like a charm every time. From prospecting to lead generation, and intent searching, Lusha is our go to tool and it has stayed ever since we started using it. i would highly recommend.
Read full review
Usability is great, we would love to see how strong the intent is for every keywords
Read full review
Support Rating
its a simple as 2 click install the extension and sign in, voila its working everytime we open linkedin page
Read full review
I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
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In-Person Training
Issues solving
Read full review
No answers on this topic
Online Training
Fast responding
Read full review
No answers on this topic
Implementation Rating
Platform setup is very easy and friendly. Lusha is not complicated as other competitors like Zoom and Discover org etc.; easy to use and discover candidates for our roles. All of our recruiters find this platform very user-friendly, and they are very happy using this service. Admin support from Lusha is always available, and they are ready to help and educate our team.
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No answers on this topic
Alternatives Considered
I used a lot of tools, but Lusha is the most accurate and precise data. Other may have a better user experience inside the platform, but it doesn't really matter if the data generated doesn't convert into sales. Lusha also provides phone numbers, which is fantastic, and most of the tools delivers only emails adresses.
Read full review
TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread
Read full review
Return on Investment
  • More time Selling, Less Time Searching: B2B selling today is all about how fast you can reach your prospects. Searching for contact information was daunting and painful a few years back. With 1-click imports, integrations and hunts: tools like Lusha are a massive benefit in terms of saving time in the ever laborious task of List Building.
  • Better Phone Numbers: Especially in regions like EU and APAC, where mobile numbers are not available with tools like ZoomInfo and Apollo, Lusha comes as a saviour.
Read full review
  • I personally did not see a return on investment, but I believe others in the organization are having success with the platform
  • On a positive note, the insights into search behaviors and interest trends is great.
  • I recommend they develop better training for first time users specific to a variety of use cases
Read full review
ScreenShots

Lusha Screenshots

Screenshot of Discover leads with AlScreenshot of Never-ending pipelineScreenshot of Timely alerts for sales opportunities