Magento Open Source vs. Wix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Magento Open Source
Score 8.5 out of 10
N/A
Magento Open Source is an ecommerce content management solution originally developed by Varien Inc and presently supported by Adobe. The Open Source product is for developers and merchants that is available as a free download, and supported with free upgrades from the Magento Community.N/A
Wix
Score 8.9 out of 10
N/A
Wix is a website builder used to grown an online presence. The platform allows users to build their website from scratch, choose from designer-made templates, or use an AI website builder to add sections, images, and text.
$0
Pricing
Magento Open SourceWix
Editions & Modules
No answers on this topic
Free
$0
Light
$17
per month
Core
$29
per month
Business
$39
per month
Business Elite
$159
per month
Offerings
Pricing Offerings
Magento Open SourceWix
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing for Magento will vary greatly depending on outsourcing support and maintenance services.
More Pricing Information
Community Pulse
Magento Open SourceWix
Considered Both Products
Magento Open Source
Chose Magento Open Source
Magento is completely open source, and this means that not only is free, but can be adapted to your needings. Magento is also a framework, and this means the his customization capabilities go well beyond pure eCommerce functionalities. For this reason, if you need to create …
Chose Magento Open Source
Magento was open source and customizable unlike Shopify. Also it was built using PHP which everyone was proficient in - which helps a lot! Joomla wasn't as e-comerce oriented under the hood compared to Magento - plus we had someone in the team who knew Magento well already as …
Chose Magento Open Source
Magento vs Prestashop
Magento is good for big-scale projects that require a lot of features or a lot of custom development. Prestashop is a good, lightweight platform that can handle most e-commerce use cases. When it comes to which is easier to use, especially for non-tech …
Chose Magento Open Source
In looking at a different platform to migrate to from Magento 1, we looked primarily at Big Commerce, Shopify and Shopify Plus. Our host was very negative about Magento 2, but we determined after a couple years it was due to the fact it had even more complexity (and very …
Chose Magento Open Source
The full customization and integration benefits made us stay with Magento.
Chose Magento Open Source
the shopping extentions for wordpress (whoocommerce) didn't seem to be the best fit. Drupal was too complex to start with.
We found a good partner that had experience with Magento development and we felt that they + Magento Open Source were a good fit for our needs.
especially …
Chose Magento Open Source
Magneto Open Source allowed for a lot of customizations, and it seemed like a cheaper version. However, the cost added up really quickly. I would probably go with Shopify or BigCommerce for a small business when making decisions in the future.
Chose Magento Open Source
I inherited the Magento Open Source website we are currently using, but after evaluating everything that was wanted for the new website, we switched over to Shopify. After using Shopify for some of our other websites, we learned that you have to pay a large sum each month to …
Chose Magento Open Source
OpenCart is a better shopping cart platform then Magento for larger corporate clients who may want a ton of customizations and very specific functionality. Although Magento is "open-source", its code is not as easy to understand and modify as OpenCart. Shopify is a better …
Chose Magento Open Source
The three main reasons we went with Magento: 1. It was recommended by our NCR Counterpoint, VAR. 2. It's the best platform to integrate tightly with that NCR Counterpoint. It's also the best eventual platform to integrate with our wholesale ERP, so it's one platform to run …
Chose Magento Open Source
Magento is the heaviest by far, in a few senses of the word. It has the steepest learning curve both for administrators and programmers, but it also has the highest potential to run a high traffic, high volume ecommerce store. Other products will get you up and running faster …
Chose Magento Open Source
In our experience, Magento is more robust but also more complex for users to maintain.
Chose Magento Open Source
When compared to WooCommerce, we used Magento as we're able to have more control over our product listings, category listings, and shipping options.
Chose Magento Open Source
Magento is excellent for large shops, with large quantities of products and makes scaling as the shop grows easy and quick. But it does truly require a dedicated server and an experienced developer to get things up and going.

I prefer WooCommerce for smaller shops as its quick …
Chose Magento Open Source
WooCommerce, when fully "plugged-in" required server resources which drowned our host. We hit a wall with growth due to these resources and researched redevelopment on Woo or migration to a new platform. We chose the latter.
Shopify and BigCommerce were limited to their closed …
Chose Magento Open Source
Magento is hands down better than any hosted platform (i.e., BC), but only if you have a good development team. Hosted platforms are very limiting as to what you can accomplish "outside the box." Magento is much better than WooCommerce in its user friendliness and its …
Chose Magento Open Source
In a few words:
  • WooCommerce: easy to setup, huge community and easy to customize. Hard to scale, but can be done.
  • PrestaShop: poor brother of WooCommerce. Less community, less customization... not sure why anybody would use it.
Chose Magento Open Source
Magento is definitely built for developers by developers and in my opinion is best suited for large-scale e-commerce stores. When you need to create a large store or require advance customization Magento is really the only way to go. We have tried using platforms like …
Chose Magento Open Source
I have worked with Shopify, osCommerce, and WooCommerce.
Chose Magento Open Source
Compared to other small - medium sized business e-commerce solutions, Magento is by far requires the most development resources to implement and maintain. Creating a custom Drupal or Wordpress based e-commerce solution requires development resources as well, but the complexity …
Chose Magento Open Source
In the past, I've used Shopify, Wordpress + Woocommerce and Drupal + Drupal Commerce. Magento CE is much easier to use since it's open source and it's bundled together in one package. It's built specifically with e-commerce in mind so there are no worries about …
Chose Magento Open Source
In Drupal, you have to add on the commerce plugin in order to add on the features. OroCRM is the same way. Magento provides the out of the box functionality as opposed to building out additional plugins and more coding.
Chose Magento Open Source
Magento CE stands up better than the other CMS systems in many regards. It is cheaper and easier to use than Drupal or Joomla! by a wide margin. It is more secure than any WordPress website, and unless you specifically need it, It does not store credit card information making …
Chose Magento Open Source
Most of the ones we've looked at (or had customers transition from) are closed, hosted solutions with limitations. Since Magento is open source, we have a lot more flexibility to mold it to the customer's needs. It does require more specialized expertise from an implementation …
Wix
Chose Wix
Wix feels very similar to the experience I had with Squarespace some years ago. It far exceeds Drupal, which we found impossible to customize or integrate with things without the help of a professional developer. Wordpress, of course, offers infinite customization options for …
Chose Wix
Wix is very similar to Squarespace where they both have easy to use user interfaces, and both lack the ability to get cute with custom code when desired. That being said, for us Wix tends to deliver better overall value of options for the price. A lot of 3rd party apps …
Chose Wix
Wix is GREAT for a drag-and-drop website editor, but I prefer Squarespace. Squarespace has a lot more polished drag-and-drop modules. Squarespace feels more like a name-brand editor, as it's frequently discussed by many influencers online and has a high level of brand …
Chose Wix
Been using Wix for our digital platform for quite a while before the others. It's efficient, easy to use
Chose Wix
Wix is super easy and straightforward; in comparison to the competitors I've used, it eliminates a lot of stress and anxiety around creating and maintaining a website. The affordability of Wix in comparison to other website platforms is also something that I appreciate. I …
Chose Wix
I was pleasantly surprised at how much more complex Wix was a designing a website than WordPress was, and yet it maintained the same level of simply pleasing aesthetic quality. Whereas before, when I first use WordPress, it was simply just a tad more than a blog, Wix as allowed …
Chose Wix
easier and more efficient to manage than wordpress, but there are times when you are unable to customise things. Wix is sort of like canva compared to photoshop, it does what it needs to the vast majority of the time and actually quite well
Chose Wix
Zoho provides a free email account which can be coupled to your website. Wix does not provide this free option but rather tries to sell a professional account through google.
Chose Wix
Thanks to the intuitive interface that Wix has, we've been able to accelerate the speed of some of our projects, which is very important for us.

We find Wix easier and faster than WordPress or Squarespace, as these 2 are definitely more complex and hard to comprehend at some …
Chose Wix
We thought that the features in Wix were easier to use and were more suited to a less technical audience. As our organization has a lot of non-intern-native age individuals, we needed something that was very intuitive. Squarespace seemed like more work to manage and overall …
Chose Wix
Wix is way better as a user-friendly tool that extends its use to non-high technology skill people, that let other people administrate the site other than the IT expert.
Chose Wix
I appreciate this tool the way it is going is excellent. The website is the first basic thing that speaks of a company. During its purchasing, I faced no difficulty in terms of licensing and it provides me all the necessary tools by which I can easily create the HTML. In terms …
Chose Wix
On a scale of 1 to 10, where 10 is the highest, Wix is at a 3 based on the software listed.
Chose Wix
Wix is cleaner and easier to navigate. I'd go so far as to say something about it feels sleeker and almost "sexier," I may be so bold...
Chose Wix
I selected Wix as I have used it before. Wix is a website builder. It’s easy to use and offers lots of technical support. WordPress is a content management system, which is more scalable but also demands more technical know-how.
Chose Wix
I selected Wix because it is way more user friendly. With Wordpress, you need to either have advanced knowledge in coding and development, or you can hire someone to optimize your website for you. With Wix, you don't need to hire someone of have a lot of knowledge in coding - …
Chose Wix
Wix does not hold a candle to WP or Squarespace. We selected Wix because it was the cheapest option, and when working with nonprofits, cheap wins.
Chose Wix
Wix is a less aesthetically pleasing option in comparison to WordPress and Squarespace. WordPress is much more robust in regard to its capabilities, especially with SEO. Squarespace has better themes to use and is more pleasing to look at it however I think Wix's usability …
Chose Wix
Squarespace and wordpress are great options but both are more expensive options and they can be more complex for the beginner user. The thing I like about Wix is how easy to use it is and basically, you can drag and drop things that you need to make a great-looking website.
Chose Wix
Wix is a great starting platform for anyone looking to create a website. It definitely holds its own against any other all in one website creation platform. The one thing I would say is if your main focus is solely on eCommerce you may be better off using something like …
Chose Wix
We ultimately selected Wix Answers for the price and that we could localize the platform and articles. WIth WixAnswers the cost is based on users, since our users were low the price was very economical for our needs.
Chose Wix
Wix is easier to use and much more intuitive than WordPress.
Features
Magento Open SourceWix
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Magento Open Source
7.7
Ratings
2% below category average
Wix
-
Ratings
Product catalog & listings8.50 Ratings00 Ratings
Product management9.50 Ratings00 Ratings
Bulk product upload8.00 Ratings00 Ratings
Branding6.50 Ratings00 Ratings
Mobile storefront4.00 Ratings00 Ratings
Product variations9.50 Ratings00 Ratings
Website integration8.00 Ratings00 Ratings
Visual customization6.50 Ratings00 Ratings
CMS8.50 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Magento Open Source
8.0
Ratings
4% above category average
Wix
-
Ratings
Abandoned cart recovery7.10 Ratings00 Ratings
Checkout user experience9.00 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Magento Open Source
6.6
Ratings
23% below category average
Wix
-
Ratings
eCommerce security6.60 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Magento Open Source
4.2
Ratings
59% below category average
Wix
-
Ratings
Promotions & discounts5.60 Ratings00 Ratings
Personalized recommendations2.00 Ratings00 Ratings
SEO5.10 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Magento Open Source
9.1
Ratings
13% above category average
Wix
-
Ratings
Multi-site management9.50 Ratings00 Ratings
Order processing9.50 Ratings00 Ratings
Inventory management9.50 Ratings00 Ratings
Shipping8.50 Ratings00 Ratings
Custom functionality8.50 Ratings00 Ratings
Best Alternatives
Magento Open SourceWix
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.0 out of 10
10Web
10Web
Score 5.2 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Adobe Experience Manager
Adobe Experience Manager
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Magento Open SourceWix
Likelihood to Recommend
8.5
(0 ratings)
9.4
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
7.0
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
-
(0 ratings)
6.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Magento Open SourceWix
Likelihood to Recommend
It's well suited for large eCommerce stores as it requires much effort to set up and the development cost for setting it up is high. It's less appropriate to use Magento where you are looking for quick development and launch of the store. Also, it is required to have a developer or sometimes the entire tech team to manage an e-commerce store, so you may need to hire a few PHP developers.
Read full review
The fact of Wix moving away from their ADI web-building tool in favour of Editor, in my opinion, makes a huge mess of everything. I feel a lot of the ease and automation of designing my website has gone to such an extent that I now "recommend" Wix only for professional developers. Worse is that I have to redesign a big part of my website as items are now linked to each other in a different way than used to be the case. In my opinion, A big ZERO for Wix, who clearly should do their homework again.
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Pros
  • Magento is perfect if our web design client likes a specific pre-made template and wants a fast solution.
  • Magento allows us to customize its open-source code to create additional features and functionality.
  • Magento saves small businesses time and money if they only need a simple solution.
Read full review
  • User-Friendliness: Wix is a lot easier to navigate than other web-building sites. Oftentimes it's like Wix does the thinking for you instead of just throwing endless options at you and complicating the process.
  • Unique Content: Many services for generating websites, images, videos, etc. are starting to look the same and, for that matter, they're starting to look stale. What Wix offers feels fresher and cleaner.
  • Reliability & Respectfulness: We have yet to incur any issues that have affected our web properties or routine to this point. Furthermore, Wix does not constantly throw new offers or new pricing or new requirements at us. They value you where you are.
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Cons
  • Magento 2 community is full of known and new bugs with long-pending pull requests and the community is on the hook for changes. Submit an very obvious issue to the github repo, and you will likely be met with a "this is open source and you use at your own risk." I counter this poor attitude with the fact that open source community has standards, and we do not label a "release" until those standards are met. Otherwise it's just a alpha, beta or numbered build. We don't release obviously bad software until it's fully working.
  • Magento is expensive to maintain. You will need a well-paid php developer with apache and hosting knowledge, or you will have to hire an external firm. Either option will turn your website into an additional $100k/yr cost center, so you'd better be ready to ramp up sales. Every feature update or bugfix in the past year has uncovered more bugs, which my devs fix, but at the cost of timelines and billed hours way outside of my budget and target dates.
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  • One place where Wix falls short of other CMS's is with insights and analytics. On other platforms, I can instantly see how many page views I received, what time the pages were viewed, location, etc. But seeing this information on Wix requires a Google Analytics integration that is not automatically included when you make an account. You have to first go to Google Analytics to make an account, then come back to Wix to activate the integration, it's a little time-consuming for a feature that most CMS's come with instantly.
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Likelihood to Renew
It's the dominant force in the SMB open source market. With the continued support of eBay/PayPal, Magento will continue to evolve and should be a market leader for some time.
Read full review
I’m happy with Square space as of now, and right now I don’t also have a team that would be able to review for me whether it’s worth switching again. Wix was great in the beginning of my career, but I needed something different to support the release of my new music. I like the price for Square space more too!
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Usability
Magento has a relly step learning curve. This means that you need to find experienced developers who can lead junior ones, otherwise the overall development process can be a disaster. However, once you are comfortable in developing on the platform, the customization capability are basically limitless and you can adapt the platform to any use case you can imagine. Also, there are many alredy developed marketplace modules that can solve, out of the box, many problems you may face.
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Great customization, but a pain to backtrack. They recently added the ability to set fonts etc as headings, title, body etc, but if you did not begin your build with these presets you are screwed if you ever try to change font/ colors/layout etc.
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Reliability and Availability
No answers on this topic
I never had an outage issue per say. I would say it was very reliable of a website building platform and as a marketing source there was never any issues connecting it to the server. I don’t recall there being any editing tools or hosting issues. Nothing went down when using it.
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Performance
No answers on this topic
Not complex at all. It teaches you how to use their platform in a dynamic way. Each tutorial offers an explanation that can be reviewed later on. The connection speed of a web page has been smooth so far, with no major problems regarding this subject. Overall, Wix can manage 10+ pages with great connection speed.
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Support Rating
No answers on this topic
As stated before I didn’t use the support as I did not have the feature and did not often enough need the help. I was able to figure it out mostly on my own by exploring the site. I’ve found exploring and playing on it told me how to do most things.
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Implementation Rating
No answers on this topic
Like I said I was a beginner so it was fun to navigate and teach myself how to implement the features when building and maintaining my site. It was a fairly easy place to host my domain, and creat something simple.
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Alternatives Considered
Shopify is a closed ecosystem; the moment a client has a complex, custom workflow or needs to integrate with a legacy ERP system, Shopify’s app-based model falls short. WooCommerce just does not scale like Magento, and its architecture is not made for enterprise-scale e-commerce. SAP Commerce Cloud is a very close competitor, but it comes with licensing costs and sometimes can be overkill. It's, however, perfect if the customer already has something SAP in their ecosystem.
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Wix is GREAT for a drag-and-drop website editor, but I prefer Squarespace. Squarespace has a lot more polished drag-and-drop modules. Squarespace feels more like a name-brand editor, as it's frequently discussed by many influencers online and has a high level of brand awareness. Wix is more customizable and can create a more tailored end product than Squarespace. Additionally, it is cheaper, which is another advantage for Wix.
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Scalability
No answers on this topic
I give this rating to Wix because it's a great content creator. It has a great platform and also offers great customer service. If you encounter any technical issues, with Wix you will find a solution. For premium members or domain holders, this is the same as for Trial members or non-domain holders.
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Return on Investment
  • Better Total Cost of Ownership than bespoke e-commerce solutions due to being open source and the wide range of free/commercial extensions available to extend the platform.
  • Often more extensive to set up and maintain than other open source alternatives, such as WooCommerce.
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  • Affordable - for those on limited to zero budget it is easy to get started and getyour business online. I was able to create a portfolio website that I could direct my clients to in order to view my previous projects.
  • There is no need to pay a website designer (save on costs)- it is easy to get a website up and published on Wix that you save on not needing to pay a professional to do it for your start-up business.
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ScreenShots