Intuit Mailchimp vs. Sinch Mailgun

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.1 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
Sinch Mailgun
Score 8.5 out of 10
N/A
Mailgun is a transactional email API service which was owned and supported by Rackspace (acquired in 2012) and then spun off in 2017 as an independent and standalone entity. It is now supported by Sinch since that company's acquisition of Mailgun and Mailjet, through acquiring Pathwire.
$35
per month
Pricing
Intuit MailchimpSinch Mailgun
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Foundation
$35
per month
Growth
$80
per month
Scale
$90
per month
Flex
Free
Offerings
Pricing Offerings
Intuit MailchimpSinch Mailgun
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Intuit MailchimpSinch Mailgun
Considered Both Products
Intuit Mailchimp
Chose Intuit Mailchimp
First, the product has to do what it's supposed to do; and second, it has to be easy to use. MailChimp does well in both categories. I have found that most of the big name competitors certainly handle the first one but fall a bit short on the usability side of it.
Chose Intuit Mailchimp
We have used several email marketing tools. Without a doubt a big plus to give to Mailchimp is how easy it is to use and how great their free features are. As the business grew, we continued using Mailchimp, but were so let down by how their pricing works, how barebones the …
Chose Intuit Mailchimp
Mailchimp's product offering is more comprehensive.
Chose Intuit Mailchimp
Intuit Mailchimp is much more intuitive and easier to navigate than Constant Contact. We also had issues with Constant Contact's link clicks and reporting features, which were giving inaccurate information. Accurate reporting is incredibly important to us, and that was a big …
Chose Intuit Mailchimp
I have used a lot of email marketing tools over the years and Intuit Mailchimp is one that I keep going back to, it simple and easy to use, no messing around and it does what it says one tin.
Chose Intuit Mailchimp
I've had several clients switch to Intuit Mailchimp from Constant Contact. I think the features and functions of Intuit Mailchimp proved to be better and the value to be better.
Chose Intuit Mailchimp
Mailchimp has a much better looking email design compared to HubSpot and Vertical Response. It seems to automatically optimize email sections for different devices and viewing/testing emails before they go out seems to be a much cleaner process for sending tests to team members …
Chose Intuit Mailchimp
Blackbaud Raiser's Edge NXT is our primary CRM for managing our constituent database, maintaining donor records, and processing donations. It includes communication and email components as well, but they don't seem as user-friendly or robust as Mailchimp. Therefore, we have …
Chose Intuit Mailchimp
We chose Intuit Mailchimp over competing solutions because we found their free tier more generous, which allowed us to get started easier. Also compared to other solutions we found their drag and drop email builder to offer a much better experience and easier UI. We also liked …
Chose Intuit Mailchimp
Smartlead, Woodpecker, ActiveCampaign, Brevo, SendFox and Customer.io
Chose Intuit Mailchimp
First consideration is the cost, the value is affordable for a small size company like us. The second is the simplicity of how Mailchimp organize the functionalities on the platform. HubSpot has too much burdensome modules would overwhelm a small size company. We thought about …
Chose Intuit Mailchimp
Our previous in-house system was slow and cumbersome to use, requiring more manual work to build content. Intuit Mailchimp handles text, pictures and links much more efficiently, meaning that we can quickly paste in format into templated boxes, then define who we wish to send …
Chose Intuit Mailchimp
Mailchimp is much easier to stand up than Constant Contact.
Chose Intuit Mailchimp
It is inline with most of these products; in my experience, Wix is harder to upload and remove contacts.
Chose Intuit Mailchimp
Although Mailchimp's pricing has increased recently, we opted to stick with them after evaluating these and a few other platforms because, overall, their combination of features and pricing is superior. Additionally, we must consider the time and effort required to migrate to a …
Chose Intuit Mailchimp
I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new …
Chose Intuit Mailchimp
Intuit Mailchimp gives a 360" CRM experience and gives the possibility to manage social media, texts, pushes, emails, and other interactions in one place. It is really handy and offers numerous possibilities for creating complex marketing campaigns within a single platform. …
Chose Intuit Mailchimp
I thought both worked similar, but I thought Intuit Mailchimp was easter to use from the get go, and I thought Constant Contact was too "templated" in both appearance and style - that I feel like I have more control in Intuit Mailchimp.
Chose Intuit Mailchimp
We have always used Intuit Mailchimp in regards to sending out our email campaigns. We do use SMS Broadcast for our text campaigns however they do not offer beyond sending SMS's, which Intuit Mailchimp does allow for both.
Chose Intuit Mailchimp
Mailchimp is way better! Easier to use. colorful. dynamic. friendly. Reporting is better, the visuals and UI are much superior.
Chose Intuit Mailchimp
I had meetings with representatives of those two companies but, even though they are aimed for internal comms, they were less useful and complex than Intuit Mailchimp which gave us more possibilities i.e. regarding the customization and reporting. So you are on a good way to …
Chose Intuit Mailchimp
I feel like Mailchimp's email builder is easier to use.
Chose Intuit Mailchimp
Intuit Mailchimp was the better option at the time I switched
Sinch Mailgun
Chose Sinch Mailgun
All three solution we evaluated are compatible and integrated in Google Cloud Platform (the cloud solution we use). We went for Sinch Mailgun since we already used Sinch to handle SMSs, and they are from the same Company.
Chose Sinch Mailgun
I am in Email marketing space over 8 years. And Sinch Mailgun was far most the worst experience I got. Not suggested.
Chose Sinch Mailgun
To be honest, the tools are quite similar and again I dont recommend using them as a standalone products, but they power the work we do via CRMs and our marketing campaigns. Mailgun integrates slightly better which it is why it is the preferred choice for our agency, as it …
Chose Sinch Mailgun
We chose Mailgun over SendGrid and Postmark because we really like their API. We have stuck with them because they have never given us any reason to switch. Their reliability is superb and their API remains excellent. SendGrid and Postmark are both good in their own rites, …
Chose Sinch Mailgun
They have a great free tier for up to some amount of emails a month. Looks attractive when you are a new startup, but once you have customers and they go down, not so much.
Chose Sinch Mailgun
Mailgun is easy to use and reliable.
Chose Sinch Mailgun
MailGun is more expensive than SparkPost and about the same price-wise as SendGrid. MailGun had a notably easy set-up process, since they are the first SMTP service we signed up with, and their support has been very helpful in identifying deliverability issues, providing …
Chose Sinch Mailgun
I chose Mailgun because I work in the healthcare space, and they were the only company I could find that was decent, not over the top expensive, and would sign a BAA.
Chose Sinch Mailgun
Not really a con but I typically choose SendGrid over Mailgun simply because I've been using SendGrid for so long. Overall, SendGrid and Mailgun are both rock solid and very affordable. You could probably flip a coin on which one to use. I would definitely look into SendGrid's …
Chose Sinch Mailgun
Mailgun was selected by the co-founders and original development team. But once I took over as the head of development and marketing we switched over to the competitor, SendGrid. SendGrid was not only cheaper, but gave us a much more robust product with marketing emails, ads, a …
Chose Sinch Mailgun
Amongst the various transactional email vendors (Mandrill by MailChimp, SendGrid's transactional email product, Mailjet, etc.) they are all relatively similar. Mailgun stands out in that it has one of the more generous free tiers and therefore is a strong choice for small …
Chose Sinch Mailgun
I've tried SES. It had spotty deliverability and AWS has fiddly docs and apis. I tried a few others and while some worked well, they had neither the exposure or maturity to make me confident in using them in a production app. Out of all the products that I have tried that offer …
Chose Sinch Mailgun
Mailgun was cheaper and easier to set up. No question!
Chose Sinch Mailgun
We used SendGrid previously and thought MailGun seemed a bit cheaper without sacrificing quality.
Chose Sinch Mailgun
MailerLite, MailChimp and SilverPop
Chose Sinch Mailgun
I used Mailgun first, and after they weren't able to fix my problems or offer any support I switched to Postmark with lower bounce rates, higher delivery rates with more detailed reporting. Setup is more of a to-do but it's well worth it once you start seeing your bounce rate …
Chose Sinch Mailgun
As I mentioned before, even when you do try to validate an email address client side, you have options (see above) BUT and that is the big but, those are mostly a regex solution, but it's not enough. mailgun addresses that exact issue and also looks at the domains, their rules, …
Chose Sinch Mailgun
We went with Mailgun because they had fantastic APIs and libraries (Ruby in our case) and because their pricing was among the best of all services that we evaluated.
Chose Sinch Mailgun
I previously selected mailgun because of a PHP framework called Laravel. Since I was using that framework, and they had ready examples with mailgun and how to set things up, I went with the flow. It was really easy. Later when I started deploying my services, I was introduced …
Features
Intuit MailchimpSinch Mailgun
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
7.8
Ratings
3% above category average
Sinch Mailgun
-
Ratings
WYSIWYG email editor8.30 Ratings00 Ratings
Dynamic content7.20 Ratings00 Ratings
Ability to test dynamic content7.40 Ratings00 Ratings
Landing pages7.80 Ratings00 Ratings
A/B testing7.60 Ratings00 Ratings
Mobile optimization8.70 Ratings00 Ratings
Email deliverability reporting8.30 Ratings00 Ratings
List management7.60 Ratings00 Ratings
Triggered drip sequences7.80 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.2
Ratings
5% above category average
Sinch Mailgun
-
Ratings
Lead nurturing automation6.70 Ratings00 Ratings
Lead scoring and grading10.00 Ratings00 Ratings
Data quality management6.20 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
7.3
Ratings
1% below category average
Sinch Mailgun
-
Ratings
Calendaring7.50 Ratings00 Ratings
Event/webinar marketing7.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
7.1
Ratings
6% below category average
Sinch Mailgun
-
Ratings
Social sharing and campaigns6.40 Ratings00 Ratings
Social profile integration7.80 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
7.3
Ratings
0% below category average
Sinch Mailgun
-
Ratings
Dashboards7.70 Ratings00 Ratings
Standard reports7.90 Ratings00 Ratings
Custom reports6.40 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
6.6
Ratings
12% below category average
Sinch Mailgun
-
Ratings
API7.10 Ratings00 Ratings
Role-based workflow & approvals6.20 Ratings00 Ratings
Customizability5.60 Ratings00 Ratings
Integration with Salesforce.com6.10 Ratings00 Ratings
Integration with Microsoft Dynamics CRM5.10 Ratings00 Ratings
Integration with SugarCRM8.10 Ratings00 Ratings
Third-party software integrations7.70 Ratings00 Ratings
Best Alternatives
Intuit MailchimpSinch Mailgun
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Mailjet
Mailjet
Score 9.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Mailjet
Mailjet
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Intuit MailchimpSinch Mailgun
Likelihood to Recommend
8.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
8.4
(0 ratings)
-
(0 ratings)
Usability
8.7
(0 ratings)
10.0
(0 ratings)
Availability
9.5
(0 ratings)
10.0
(0 ratings)
Performance
8.9
(0 ratings)
9.0
(0 ratings)
Support Rating
8.3
(0 ratings)
7.4
(0 ratings)
Implementation Rating
7.4
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.5
(0 ratings)
10.0
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpSinch Mailgun
Likelihood to Recommend
I loved Mailchimp 10 years ago, and as a long-time user, I appreciate working with the brand I've been attached to for so many years. It still works well with regular email campaigns and with automation. However, if your email audience is constantly growing and you have a limited budget, it may be wise to explore the more affordable options.
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Even with the list of negatives, Mailgun is still a great solution for how easy it is to work with and how ubiquitous it is to find examples and libraries out there on the internet. The company has great support and are usually quick to address and fix things. I do think they have some room for improvement with the lack of templates and the outdated UI log handling/filtering.
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Pros
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
  • Its SMTP is very easy to use and it integrates easy with all CMS and frameworks.
  • It allows you to have a record of the incoming/outgoing emails and get useful statistics about them.
  • Thanks to their 5000 free emails per month, it is a very good option to startups and small companies.
Read full review
Cons
  • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
  • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
  • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
  • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
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  • Mailgun is used by spammers, and sometimes your assigned mail server will get blacklisted because of other users on it.
  • If you end up with a mail server that is blacklisted, your mail will go nowhere. And, below the $300 and up pricing tiers, there is no one at Mailgun to help you get this problem resolved. You are just stuck.
  • In other words, Mailgun is unreliable as a mission-critical service. I would strongly recommend using a service with better processes in place.
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Likelihood to Renew
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
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No answers on this topic
Usability
I think Mailchimp enables companies to cater to their customers without requiring direct interaction with them. A simple email can convey a great deal of information. The SMS feature can give a brief link with a sentence to show promotional offers. I think that best fits with the upcoming generation; I don't always want to read a long email with lots of pictures. I think Mailchimp is easy to navigate and has many valuable features.
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The time for the initial setup is very quick, since you can start sending (thus developing) from their sandbox in no time. The actual configuration involves, as usual, some DNS changes that may require time but are well explained and documented. Once everything is set up, there are a lot of monitoring tools that you can use to optimize your lists.
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Reliability and Availability
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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There have been a few minor outages through the years, but nothing more than a few minutes. These small outages are to be expected in any kind of a SaaS product, but Mailgun handles them very well. We designed our software to just retry sending after a while if there is an outage. As far as I know, we have never had to do more than a few retry cycles. This is all automated on our end, so we rarely even notice. Our customers have never noticed any mail sending outages.
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Performance
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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The API and the deliverability of emails is excellent. Their API is very responsive and performs perfectly fine. I have no complaints there. Their management interface though (accessed through the web) is pretty slow though. Searching through lists of emails when I'm tracking down a problem for a customer can take 10+ seconds which is annoyingly high for a modern web app.
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Support Rating
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
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MailGun's support staff is both friendly and helpful. They were very instrumental early on with helping out during the setup process by answering questions, providing documentation on best sending practices, detailing information about the advantages of sending from a dedicated IP rather than an IP pool, and helping us to remove ourselves from blacklists.
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Implementation Rating
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
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No answers on this topic
Alternatives Considered
We chose Intuit Mailchimp over competing solutions because we found their free tier more generous, which allowed us to get started easier. Also compared to other solutions we found their drag and drop email builder to offer a much better experience and easier UI. We also liked their paid features and could see that we would be able to use Intuit Mailchimp for a long time and not need to migrate to another solution.
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Not really a con but I typically choose SendGrid over Mailgun simply because I've been using SendGrid for so long. Overall, SendGrid and Mailgun are both rock solid and very affordable. You could probably flip a coin on which one to use. I would definitely look into SendGrid's Accelerate Program too.
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Scalability
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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Over the past six years, Mailgun has scaled with our growth very easily. We haven't had to make any code changes to handle our larger volume today, and their pricing has scaled naturally with our growth. As far as I know, there is nothing we will need to do in order to grow 10-fold. Mailgun just handles the load really well.
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Return on Investment
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
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  • ROI great for client campaigns
  • Great for getting the right message in front of the right people at the right time
  • A valuable part of our tech stack as a lead gen agency
  • Ease of use when plugging it into other tools (speed to implement)
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ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.