Makesbridge vs. Ontraport

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Makesbridge
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Makesbridge is a marketing automation product designed for SMBs, featuring core marketing capabilities. It is an on-demand product that is delivered without long-term contracts via a monthly subscription.
$29
per month (1 account)
Ontraport
Score 9.0 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.N/A
Pricing
MakesbridgeOntraport
Editions & Modules
Mini
$29
per month (1 account)
SMB
$75
per month (1 account)
MKS PRO
$150
per month (5 accounts)
Enterprise
$500
per month (10 accounts)
Engage
$1,500
per month (25 accounts)
Pay As You Go
$0
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
MakesbridgeOntraport
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsMakesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
MakesbridgeOntraport
Considered Both Products
Makesbridge
Chose Makesbridge
Good support that makes me feel comfortable talking with them and trying their service.
Chose Makesbridge
Support...unmatched, personalized, and always there for you. Have yet to find another company that comes close. They are at a great price too!
Chose Makesbridge
When I first got started I used Zoho. I was frustrated because the customer service was non existent. Whenever I take on a new project that is a little out of my scope I need to have someone who can walk me thorough it. Makesbridge does that better than any other company that I …
Chose Makesbridge
Makesbridge was easier to use and has a much better help desk. We were originally impressed with sales and then the technical side. At one point we handled e-mails with an internal program, what a headache, especially the list management.
Chose Makesbridge
Makesbridge had forms capability, nurture/drip campaigns and the price was much more reasonable when compared to other Salesforce-integrated systems. The capabilities were more robust and allowed for automation.
Ontraport
Chose Ontraport
We used it because it was recommended by other coaching companies.
It meets well the need we have which is mostly about creating different type of access based on when the clients joined our program.
Chose Ontraport
We initially selected Ontraport based on the seemingly quality reviews. While they are priced much higher than their competitors, we initially took that as a positive. Perhaps the price tag hinted at better service, more robust features and superiority deliverability.

None of …
Chose Ontraport
They are all different. Hubspot is great but doesn't have the checkout and sales tools. Active Campaign Rocks, but it doesn't have sales and checkouts. Infusionsoft has everything like Ontraport but the support is not where it should be and you have to invest in 3rd party addon …
Chose Ontraport
It let me combine everything into one & have greater control over the whole process of everything, instead of having it scattered apart.
Chose Ontraport
ONTRAPORT does a couple things far better than the competition like having all of its functionality on one platform. Some competitors offer both internal tracking and external marketing but require logins to their other software to access these features. Additionally, the …
Chose Ontraport
I think ONTRAPORT is a decent platform for smaller companies to grow into. It's not as complex as Infusionsoft, and I do feel like you'll use more of it than you would Infusionsoft as a business owner and marketer. I probably wouldn't recommend it to a startup, though because …
Chose Ontraport
ONTRAPORT's email builder easily outstrips that of GetResponse. Overall, ONTRAPORT's UI, capabilities, editors, and overall user experience are just clearly superior to those of GetResponse. GetResponse appears to be quickly becoming outdated in such a fast-moving market. We …
Chose Ontraport
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Chose Ontraport
I chose Ontraport over Infusionsoft because I believe it is just as powerful but less confusing.
Chose Ontraport
More efficient...email management + CRM all in one.
Chose Ontraport
Ontraport is capable of more than MailChimp and AWeber, both of which I would consider beginner systems. It is also easier to use and understand initially than Infusionsoft, and takes less time to get off the ground when you make the change. It is capable of very complex tasks …
Chose Ontraport
I evaluated Infusionsoft. I picked ontraport because I liked their marketing and support staff.
Chose Ontraport
ONTRAPORT allows automation and having the best of ShoppingCart and Aweber in one package. Beside the fact that ONTRAPORT doesn't handle inventory as ShoppingCart does, we still love the ability to have one source to manage our products and customers in one location.
Chose Ontraport
Infusionsoft - I chose ONTRAPORT over Infusionsoft because I could make it match up to my clients processes easier. I value the flexibility. On the flip side, Infusionsoft has some eCommerce integration and pre-configured solutions that are appealing.

VTrenz, Marketo, Silverpop …
Chose Ontraport
I really liked the robust features presented in a way that made sense to me. I needed a higher level system that I could understand how to use with little or no ramp-up time.
Chose Ontraport
ONTRAPORT was 1000% superior to customer.io - I feel CI was made by techie people who never learned online marketing. I didn't use Infusionsoft long enough to really see which is better.
Chose Ontraport
I have used AWebber, Digital Access pass, MailChimp, and Constant Contact. Ontraport is a more feature-rich product, but I assess that their lack of attention to detail, poor usability, low quality, and missing the underlying purpose of their customer's usage of the product are …
Chose Ontraport
Infusionsoft. I picked OAP because there was no $2,000 training fee, pricing seemed fairly reasonable, and features were a good match.
Features
MakesbridgeOntraport
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Makesbridge
7.7
Ratings
1% above category average
Ontraport
9.0
Ratings
17% above category average
WYSIWYG email editor6.90 Ratings8.20 Ratings
Dynamic content8.00 Ratings10.00 Ratings
Ability to test dynamic content8.00 Ratings8.30 Ratings
Landing pages7.00 Ratings10.00 Ratings
A/B testing8.40 Ratings9.90 Ratings
Mobile optimization7.90 Ratings8.40 Ratings
Email deliverability reporting8.20 Ratings6.00 Ratings
List management7.20 Ratings10.00 Ratings
Triggered drip sequences8.20 Ratings9.80 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Makesbridge
8.1
Ratings
4% above category average
Ontraport
5.5
Ratings
35% below category average
Lead nurturing automation8.20 Ratings7.10 Ratings
Lead scoring and grading7.60 Ratings2.40 Ratings
Data quality management8.20 Ratings2.60 Ratings
Automated sales alerts and tasks8.20 Ratings10.00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Makesbridge
8.1
Ratings
9% above category average
Ontraport
7.7
Ratings
4% above category average
Calendaring7.70 Ratings6.20 Ratings
Event/webinar marketing8.40 Ratings9.30 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Makesbridge
8.8
Ratings
16% above category average
Ontraport
7.1
Ratings
6% below category average
Social sharing and campaigns8.50 Ratings7.10 Ratings
Social profile integration9.10 Ratings7.20 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Makesbridge
8.0
Ratings
9% above category average
Ontraport
9.3
Ratings
24% above category average
Dashboards7.60 Ratings10.00 Ratings
Standard reports8.40 Ratings8.00 Ratings
Custom reports8.10 Ratings10.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Makesbridge
7.6
Ratings
2% above category average
Ontraport
7.3
Ratings
2% below category average
API7.10 Ratings3.00 Ratings
Role-based workflow & approvals8.10 Ratings9.00 Ratings
Customizability7.20 Ratings10.00 Ratings
Integration with Salesforce.com8.20 Ratings7.30 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.30 Ratings
Integration with SugarCRM00 Ratings7.30 Ratings
Best Alternatives
MakesbridgeOntraport
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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User Ratings
MakesbridgeOntraport
Likelihood to Recommend
8.2
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
9.1
(0 ratings)
Usability
8.8
(0 ratings)
7.8
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
9.1
(0 ratings)
7.7
(0 ratings)
Support Rating
8.2
(0 ratings)
9.0
(0 ratings)
In-Person Training
-
(0 ratings)
9.1
(0 ratings)
Online Training
5.5
(0 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
9.1
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
MakesbridgeOntraport
Likelihood to Recommend
Well, Makesbridge provides fast response and good support from their support team. Everything in their platform is fine; just maybe need more user friendly ways to create templates or HTML. Once you click return error, you will need to redo your template again.
Read full review
Starting a business you have enough stuff to deal with. Ontraport takes the headache out of the tech side. Everything works together and you don't ever get left alone to figure things out. I would beg any new business to invest in Ontraport. Or if you want to grow and scale an existing business it would be great. I think it more for service-based business.
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Pros
  • Service: I have been so impressed by the service team. They are extremely responsive and knowledgeable!! Probably the best phone/chat tech support I have ever utilized.
  • Segmenting by targets, lists and tags. We can divide and target our contacts by who they are, how they interact with us, what URLs they visit and their activities.
  • Forms. I use their forms for subscriptions and surveys, as well as to take in information about meal and seating preferences for our events. I love that the forms can update contact records in Salesforce.
  • The system appearance. Love the graphic presentation.
  • Did I mention how good their phone/chat tech support team is?!! Fantastic (Ehsan and Mansoor are fantastic!)
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  • Campaign builder. The visual campaign builder is very easy to use and feels pretty modern.
  • CRM: customizing what type of data I'd like WHERE has been great. Custom fields, being able to move them around.
  • Task Management: one of the things that set ONTRAPORT apart from other similar automation platforms is the tasks. You can trigger automated tasks that cause your salespeople to take action, and the tasks stay in the queue until the salesperson takes that action and checks it off. This is great for putting together a web of accountability.
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Cons
  • I want them to do ALL My marketing :-).
  • I want them to update and send messages on social media and track responses.
  • I want to be able to sort Targets by email opens and clicks.
Read full review
  • Ontraport is a very powerful and robust system capable of a great many things. The time it takes to get to know the program is a little intimidating. Don't get me wrong, you can get started right away, but a year in I know I am still not making the most of all Ontraport can do. I am UK based so access to their advanced trainings means international travel, maybe some online events could be initiated.
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Likelihood to Renew
Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
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My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
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Usability
I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
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The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
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Reliability and Availability
Their tech support staff is the BEST I have worked with!
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No answers on this topic
Performance
Best tech support in the software industry.
Read full review
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
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Support Rating
Ehsan has provided incredible training, making sure my team understood the application. And if at any point you have questions, or need help, they're immediately available. It's like having fractional marketing FTE's on call.
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The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
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In-Person Training
No answers on this topic
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
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Implementation Rating
No answers on this topic
If you know your business, ONTRAPORT is easy
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Alternatives Considered
When I first got started I used Zoho. I was frustrated because the customer service was non existent. Whenever I take on a new project that is a little out of my scope I need to have someone who can walk me thorough it. Makesbridge does that better than any other company that I have worked with
Read full review
We used it because it was recommended by other coaching companies. It meets well the need we have which is mostly about creating different type of access based on when the clients joined our program. You can easily create automations and rules to be notified when clients evolve in the program. It allows us to send them our messages at the right moment.
Read full review
Scalability
No answers on this topic
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
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Return on Investment
  • The list management is important to us. We need to make sure that the opt-out lists are maintained and this is done automatically for us. In addition, we can create multiple lists and each e-mail is only sent once. This has saved many headaches.
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  • ONTRAPORT has helped us as we continue to segment our users - we're able to quickly determine what messaging is working and what isn't.
  • Their form loading is so slow at times that it negatively affects signup conversion rates on our website.
  • They have an open API that let's us connect to other productivity and marketing tools without hiring programmers.
Read full review
ScreenShots

Makesbridge Screenshots

Screenshot of B2B marketing automation is mostly about delivering leads on a silver platter.  Your sales Reps reap the benefits of an automation platform that drives digital engagement, intelligently tags contacts based on rules and tells sales who to call.Screenshot of Sales reps view tags, scores and alert messages. They know what prospects are hot for because they can filter activity by web visits, email clicks and alerts messages.Screenshot of Maximize campaign response with dynamic content blocks.Screenshot of The world's easiest drag-and-drop HTML Editor speeds campaign and landing page production. There are dozens of mobile compatible templates to make publishing even easier!Screenshot of Marketers see how drip messages perform with opens, clicks, social shares, web visits generated and conversions. You can even view populations of who's taken action.Screenshot of X-Ray Vision of interest! Drill down into the report even further to see a complete history of a prospect's web visits history and duration spent on each page.

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features