Agorapulse vs. MavSocial

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agorapulse
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Agorapulse is a social media management tool that aims to help mid-sized businesses and agencies better manage their Facebook, Twitter, TikTok, Instagram, LinkedIn, and YouTube activity. This social media management tool allows users to post content, engage with their community, and download reports from a single dashboard that is designed to be intuitive. Conversations are captured with the inbox -- depending on the social network, it captures comments, mentions, direct/private…
$99
up to 10 profiles
MavSocial
Score 9.0 out of 10
Small Businesses (1-50 employees)
MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules: Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…
$78
per month
Pricing
AgorapulseMavSocial
Editions & Modules
Standard
$99
up to 10 profiles
Professional
$149
up to 10 profiles
Advanced
$199
per month up to 10 profiles
Custom
Custom Pricing
Pro
$78
per month
Business
$199
per month
Enterprise
$499
per month
Offerings
Pricing Offerings
AgorapulseMavSocial
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAll plans are free for 30 days. Additional profiles cost $15/profile.
More Pricing Information
Community Pulse
AgorapulseMavSocial
Features
AgorapulseMavSocial
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Agorapulse
8.5
Ratings
10% above category average
MavSocial
-
Ratings
Boolean keyword searches9.30 Ratings00 Ratings
Filtering out noise/spam7.90 Ratings00 Ratings
Broad channel coverage8.20 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Agorapulse
8.5
Ratings
6% above category average
MavSocial
9.0
Ratings
11% above category average
Content planning and scheduling9.30 Ratings9.50 Ratings
Audience targeting8.80 Ratings9.00 Ratings
Content optimization7.30 Ratings9.00 Ratings
Workflow management8.70 Ratings8.50 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Agorapulse
8.3
Ratings
5% above category average
MavSocial
-
Ratings
Automated routing and prioritization7.70 Ratings00 Ratings
Customer interaction histories8.60 Ratings00 Ratings
Bulk actions8.60 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Agorapulse
7.6
Ratings
2% below category average
MavSocial
9.0
Ratings
15% above category average
Lead generation7.40 Ratings00 Ratings
Content marketing7.90 Ratings00 Ratings
Paid media management8.20 Ratings9.00 Ratings
Campaigns and promotions6.90 Ratings9.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Agorapulse
8.7
Ratings
3% above category average
MavSocial
9.6
Ratings
13% above category average
Twitter8.50 Ratings9.50 Ratings
Facebook9.40 Ratings10.00 Ratings
LinkedIn9.30 Ratings10.00 Ratings
Google+7.20 Ratings00 Ratings
Instagram9.30 Ratings9.50 Ratings
Pinterest9.10 Ratings00 Ratings
YouTube8.10 Ratings9.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Agorapulse
9.2
Ratings
15% above category average
MavSocial
7.5
Ratings
5% below category average
Campaign success analytics9.40 Ratings7.00 Ratings
Real-time tracking9.70 Ratings8.00 Ratings
Competitor analysis8.40 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Agorapulse
9.0
Ratings
12% above category average
MavSocial
9.0
Ratings
12% above category average
Role-based user permissions & privileges9.30 Ratings10.00 Ratings
Mobile access8.70 Ratings8.00 Ratings
User Ratings
AgorapulseMavSocial
Likelihood to Recommend
9.5
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
8.6
(0 ratings)
-
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
8.2
(0 ratings)
-
(0 ratings)
Support Rating
8.7
(0 ratings)
-
(0 ratings)
Online Training
9.1
(0 ratings)
-
(0 ratings)
Implementation Rating
8.3
(0 ratings)
-
(0 ratings)
Configurability
7.3
(0 ratings)
-
(0 ratings)
Product Scalability
4.6
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
AgorapulseMavSocial
Likelihood to Recommend
I think Agora is great for small teams looking to schedule posts and respond to users. I haven't used it at scale, so I can't recommend it for larger companies, but I love it for what we do. If you're savvy with Google Sheets, then the Agora exports are really handy. If you don't need specific data or the ability to compare metrics, and just want a surface-level look at your social performance, the analytics tools are nice.
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MavSocial is best suited for small businesses with 10 profiles to manage or less. The next best would be businesses with 11-30 profiles to manage. Above that, I believe there is other software that may be able to provide the same/similar features for similar cost and with more quality control on their system.
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Pros
  • Calendar sharing - great for internal and external approval
  • Community management - it means we can keep on top of engagement for all of our clients in one place
  • Report - it's really useful for us to be able to create such in depth reports that we can use internally but also share with clients so they can see the results of what we are doing
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  • MavSocial offers features in one place that otherwise would require 2 or more services.
  • MavSocial offers both standard and evergreen posts.
  • The campaign calendar is wonderful to allow you to visually see what days and times you have covered.
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Cons
  • Reporting not available for personal accounts
  • Adding TikTok
  • Ability to tag personal accounts in LinkedIn and FaceBook
  • When copying from one platform to another, one has to go and redo the tags or they will not come up properly. If the the @ is the same in the two platforms, it should take that into consideration and not ask to re-enter.
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  • User Experience- Not 100% Intuitive
  • Better Link Shortner Abilities
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Likelihood to Renew
The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.
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No answers on this topic
Usability
The user interface is fantastic. Clear and easy to use. The layout and navigation is very well thought out enabling us to work quicker, and smarter. Moving around Agorapulse becomes second nature very quickly, which makes day to day workflows so much easier. The features included are comprehensive, especially the reporting. And having everything in one place for messaging and monitoring is a real help
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No answers on this topic
Reliability and Availability
Agorapulse occasionally has outages or shuts down. It never interferes with my use of the application or any of my posts
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No answers on this topic
Performance
Agorapulse has generally had great performance. Occasionally I have issues with my videos being posted on Instagram. I still am not sure why. the format of the videos is the same as the videos that are going through.
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No answers on this topic
Support Rating
Absolutely amazing customer service. Some of it seems very automated and feels like you are not talking to a person. It would be better if it was just a normal email platform that it was coming from. But overall super great customer service and the company is always willing to walk new members through the use of Agorapulse which is awesome.
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No answers on this topic
In-Person Training
I did not train in person
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No answers on this topic
Online Training
The staff walked me through the whole platform and asked me if I had any questions. They were very helpful in answering any questions I had.
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No answers on this topic
Implementation Rating
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
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No answers on this topic
Alternatives Considered
I think Agorapulse is by far the most comprehensive platform and user-friendly. In my experience, the support on hand is responsive and easy to speak with through the online chat. Hootsuite, Adobe Express, and Buffer seemed limited in what they offer in comparison, particularly Adobe Express and Buffer. Both these platforms were clunkier for us to use and didn't offer as much in terms of listening and reporting. We used Hootsuite a few years ago and moved away from it before we developed our strategy, planning and reporting for social, so it might have the same capabilities as Agorapulse but the support and usability do not match.
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I selected MavSocial for the number of features for the money as well as the reporting.
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Scalability
I'm not sure I understand what is meant by scalability.
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No answers on this topic
Return on Investment
  • Agorapulse has been able to be the leading platform for us to maintain and grow our client base
  • Clients tend to be frustrated with Agorapulse and often have trouble viewing the content leading us to consider other alternatives which would affect our ROI.
  • Agorapulse does however, push us to utilize all its features, increase strategy, and in doing so, offer additional competitive packages.
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  • Saved my team time
  • Allows our clients consistency
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ScreenShots

Agorapulse Screenshots

Screenshot of Through a bulk or one-by-one upload, queued content can be organized into categories that make sense for the business and content strategy. Download a CSV of the queued content to share with teammates or clients.Screenshot of Agorapulse's reports helps to discover trends in a company's social media performance and offers actionable tips to optimize its social presence.Screenshot of The tool's built-in CRM keeps track of fans and followers (and detractors).Screenshot of Agorapulse's reports helps to discover trends in a company's social media performance and offers actionable tips to optimize its social presence.Screenshot of A drag-and-drop calendar displays at glance published, scheduled, queued, and assigned content. Hovering on a date instantly creates content for that day.Screenshot of The Agorapulse  inbox captures incoming conversations for each social profile. Users can get CRM data on who is sending messages, and send them a saved reply or assign the conversation to a teammate.

MavSocial Screenshots

Screenshot of DashboardScreenshot of Visual Content LibraryScreenshot of Access over 70m stock images from world class stock libraries such as Getty Images and BigstockScreenshot of RSS ManagerScreenshot of Individual image view with TAGSScreenshot of Content Calendar