What is MavSocial?

MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules:

Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC
License Content: Access over 100m free stock images
Plan Campaigns: Create social media cross platform campaigns, including campaign calendar
Schedule and natively publish: Text, videos and images to all major social media networks. Repeat publishing also supported
Reporting: social network, social media campaigns, and visual content
Facebook ads: Boost and promote Facebook posts from within MavSocial
Teams and Brands: Organize all social media activities by brands, teams, regions and countries - user permissions at team level, post approvals & audit logs

Categories & Use Cases

Media

Access over 70m stock images from world class stock libraries such as Getty Images and Bigstock

1 / 8

Facebook
The software allows users to monitor, publish and respond via Facebook.
Category average: 9.2
LinkedIn
The software allows users to monitor, publish and respond via LinkedIn, including Groups.
Category average: 8.9
Role-based user permissions & privileges
Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.
Category average: 8.7

Real-time tracking
The tool tracks mentions and comments in real-time.
Category average: 8.5
Mobile access
Users can effectively use the software through a mobile or tablet device.
Category average: 8.1
Campaign success analytics
Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.
Category average: 8.6

Kevin Eberle View profile

Co Founder, CEO in Corporate at Trinity Web Media (1-10 employees employees)

Pros

Social Media Posting & Management
Campaign Separation
Provides Insightful Analytics

Cons

User Experience- Not 100% Intuitive
Better Link Shortner Abilities

Return on Investment

Saved my team time
Allows our clients consistency

Alternatives Considered

Hootsuite Free

Other Software Used

Asana, Slack, QuickBooks for Mac

Verified User

Consultant in Marketing (1-10 employees employees)

Pros

MavSocial offers features in one place that otherwise would require 2 or more services.
MavSocial offers both standard and evergreen posts.
The campaign calendar is wonderful to allow you to visually see what days and times you have covered.

Cons

The reporting features of MavSocial are amazing; however, they tend to be a bit buggy. Some of this is due to the social media platforms changing their API so frequently; however, this feature was a huge selling point for me so I'd like to see them keep up with this a little better.

Return on Investment

When I was first starting my business MavSocial allowed me to get started with very little monthly investment.
The reporting features which I love can be buggy and cause problems when trying to pull reports same day.