MediaRadar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MediaRadar
Score 6.0 out of 10
N/A
Media Radar is a sales intelligence software solution offered by Media Radar.N/A
Pricing
MediaRadar
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
MediaRadar
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MediaRadar
Considered Both Products
MediaRadar
Chose MediaRadar
MediaRadar does not stack up well against them, hence why we canceled our contract (which was a nightmare in and of itself).
Chose MediaRadar
MediaRadar was the best tool in the native advertising space. We use a combination of multiple resources like Alf, Winmo, Seller Crowd to get a holistic view. Every platform has its unique advantages and disadvantages over the others.
MediaRadar's support is outstanding and …
Chose MediaRadar
I am far more confident in MediaRadar's data quality.
Chose MediaRadar
Media Radar is not as clean an interface, and not nearly as robust a platform. If you're looking for lots of information in every category on a company, you're better off going with the biggest firms (like Zoominfo/DiscoverOrg). There's just more data on more people, with a …
Chose MediaRadar
MediaRadar is what my company chooses to use for this purpose because of a few specific unique things it does, such as tracking competitors and allowing us to make mock-ups.
Chose MediaRadar
The two products are fairly similar, and I use both to supplement one another. Personally, Winmo is more useful to me as a tool to view industry trends, brand changes, etc. I do also use Winmo for contacts, however Media Radar is what I find most effective when doing brand …
Features
MediaRadar
Prospecting
Comparison of Prospecting features of Product A and Product B
MediaRadar
1.1
Ratings
150% below category average
Advanced search1.00 Ratings
Identification of new leads1.00 Ratings
List quality1.10 Ratings
List upload/download1.10 Ratings
Ideal customer targeting1.00 Ratings
Load time/data access1.10 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
MediaRadar
1.0
Ratings
154% below category average
Contact information1.00 Ratings
Company information1.00 Ratings
Industry information1.10 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
MediaRadar
3.0
Ratings
85% below category average
Lead qualification process1.00 Ratings
Smart lists and recommendations1.00 Ratings
Salesforce integration1.00 Ratings
Company/business profiles1.00 Ratings
Alerts and reminders1.00 Ratings
Data hygiene6.00 Ratings
Automatic data refresh7.50 Ratings
Tags7.00 Ratings
Filters and segmentation1.00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
MediaRadar
8.0
Ratings
7% above category average
Sales email templates8.00 Ratings
Append emails to records8.00 Ratings
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MediaRadar
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User Ratings
MediaRadar
Likelihood to Recommend
1.1
(0 ratings)
User Testimonials
MediaRadar
Likelihood to Recommend
If you're looking for contacts and leads in the media and advertising space, this is a very useful tool. I only have the light version, so I only have access to contact information, which is good for our budget. It makes it very easy to find the right people to get in touch with on media and advertising opportunities. If you pay more, you also get good info on their spend, spending categories, and spending periods.
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Pros
  • Tracks media spent from advertisers and brands.
  • It provides insights into a brands past campaigns and company outlook.
  • Provides location details for media agencies.
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Cons
  • Data is mostly invalid and out of date. We had to look for a new solution.
  • Customer service is terrible.
  • Their legal team is aggressive and borderline abusive.
Read full review
Alternatives Considered
MediaRadar was the best tool in the native advertising space. We use a combination of multiple resources like Alf, Winmo, Seller Crowd to get a holistic view. Every platform has its unique advantages and disadvantages over the others. MediaRadar's support is outstanding and makes it easy to work with them. Winmo has a more comprehensive view of media budgets compared to MR.
Read full review
Return on Investment
  • Since I use Media Radar to locate brand information as well as contacts for outreach, it has positively impacted the amount of opportunities my organization receives.
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ScreenShots