GoodData vs. Mediafly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GoodData
Score 8.5 out of 10
N/A
GoodData is an analytics platform used by organizations to deliver real-time, governed insights, embedded into products, customized for users, and integrated into any data environment. At the heart of GoodData is a universal semantic layer: a shared, code-defined model that maps raw data into consistent business concepts, metrics, and logic. Metrics are authored once and reused across every dashboard, app, or API, to ensure accuracy, governance, and trust wherever analytics are…N/A
Mediafly
Score 7.7 out of 10
N/A
Mediafly Intelligence360, based on InsightSquared's solution acquired by Mediafly in 2021, is a sales analytics and development platform that also supports demand generation analytics and SaaS reporting. It is designed for providing insights into sales processes, closing rates, pipeline and revenue forecasts, calculating KPIs, and market hiring processes.N/A
Pricing
GoodDataMediafly
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GoodDataMediafly
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
GoodDataMediafly
Considered Both Products
GoodData
Chose GoodData
GoodData is much more customisable in our case so we choose this. Also when it comes to pricing part GoodData is the best economically as well and in terms of features and functionalities. As compared to others similar products I believe that GoodData is much more reliable with …
Chose GoodData
GoodData is much more focused on our use case of embedding into an existing web product, and their licensing was far more suitable for this.
Chose GoodData
GoodData has been proven best for us as it has given the most accurate analytical insights on our data. I've used other tools too but no one has been this good in terms of reporting, handling data, decision making.
Using GoodData for almost every organisational decision and …
Chose GoodData
GoodData comparing to other platform is very easy to use, customer support and on-boarding support. Set of features, speed of integration in our platform. Also great benefit for us was very competetive pricing.
Chose GoodData
All of the tools have their plusses and minuses. The one thing that stands out with Qlik is that it allows for two-way API integrations with Salesforce. This means that analytics reporting results can interact with the Salesforce application.
Chose GoodData
The primary reasons GoodData was selected was data modeling capability, ability to standardize complex metrics, quality of viaualization and multi-tenancy
Chose GoodData
GoodData has been cost effective and flexible.
Chose GoodData
The hosted GoodData platform is simple to set up and provides a clean dashboarding experience that can be shared with users easily. Other products can often try to fill the self-service and dashboard roles in one interface which can be a bit full on.
Chose GoodData
GoodData provides the largest amount of OOB features that meet our end-user needs. It means a lot that we don't need to perform development on our own. At some point, it may make sense to take items in house, but its hte best current fit.
Chose GoodData
N\A, I wasn't the one comparing the possibilities between the different products.
Chose GoodData
Microsoft Power BI, Tableau Cloud and Looker
Chose GoodData
I have used all softwares in my past 10 years of experience. GoodData stands out with its seamless data integration, advanced predictive analytics, and collaborative features. Unlike Tableau and Power BI, GoodData offers scalable solutions with a user-friendly interface for …
Chose GoodData
Choosing between GoodData and other platforms was clear for me as the superiority of GoodData over others due to our needs. GoodData stands out for its awesome dashboards, robust predictive analytics, reports, and analysis. Data integration helps us for business intelligence …
Chose GoodData
Tableau is fantastic for visuals, and Zoho Analytics is user-friendly, but GoodData takes the cake with its seamless integration and powerful analytics. It stacks up well because it's not just about pretty graphs but it's about making data work for you. It's the perfect fit for …
Chose GoodData
GoodData is best among every other platform I used because it's a cloud based platform and way to easy to use. Its robust predictive analytics and unified data view set it way apart. While Power BI and Tableau excel in visualization, GoodData's focus on comprehensive business …
Chose GoodData
GoodData was more cost effective and did not necessitate additional spend on internal resources. The end user interface was easy to use and did not require additional set up or customization. The clients required little support from the Prometric staff to use the product.
Chose GoodData
I was involved in the decision making but not final decision maker. Ease of implementation for GoodData vs Cognos (used for 15 years in multiple companies). I think Tableau's visualizations are better, but there is much that just can't be done in Tableau that GoodData handles …
Chose GoodData
Klipfolio is excellent for non-embedded, non-distributed use cases, where GoodData covers those use cases.
Chose GoodData
GoodData's advantage in real-time data processing compared to Power BI can be attributed to several factors:
  • Immediate Data Insights
  • Better Handling of High-Velocity Data:
Chose GoodData
I was only involved with the final selection and did not actually go into detail on other platforms, I did confirm the findings of my colleague, but I did have a hand in the final decision.
Chose GoodData
The developer who chose GoodData really liked the visualizations that were included and the metrics that we could edit and change.
Chose GoodData
Looker and GoodData are both powerful BI platforms, but they have distinct strengths. Looker offers seamless integration with Google Sheets, enabling easy data import and analysis. On the other hand, GoodData excels in data modeling, providing a user-friendly interface for …
Mediafly
Chose Mediafly
InsightSquared was much more user-friendly for the reps - it required less duplication of data input as it syncs directly from CRM. Setup on the back-end was also easier and faster. Dashboard creation with widgets was more aesthetically pleasing and created a quick …
Chose Mediafly
Our internal SF team looked at some alternatives that Salesforce already provides, as well as Tableau which we use internally. InsightSquared is preferred within our org because it is tailored for sales analytics and is easy to get up and running with meaningful components …
Chose Mediafly
I was not involved in our purchasing of this platform, so comparing it is difficult. This being said, it's most similar to constantly running reports in Salesforce, probably.

SFDC offers more flexibility, obviously, but InsightSquared offers better visualization, less report …
Chose Mediafly
You can technically re-create all the reports within Salesforce but the out-of-the-box reports are really great. Many times Salesforce reports get lost in the shuffle with folders and hard to use UI. IS2 provides a variety of different visualizations and reports you may not …
Chose Mediafly
I know we use Datahug for some higher-order tracking of company-wide revenue goals but I am not sure why. Insight squared is more useful for more operational daily and weekly tasks.
Chose Mediafly
We selected InsightSquared because of the ease of use when it comes to retroactive reporting. Also being able to see our data in helpful charts and graphs allows for a quick, high level overview of the business. InsightSquared takes the information from these different …
Chose Mediafly
InsightSquared is most valuable in the visualization of data and the simplistic nature of the UI. Other platforms have specific specialties, but InsightSquared is specifically designed with the Sales and Marketing teams in mind.
Chose Mediafly
InsightSquared was implemented before I was hired with the company. But from what I heard there weren't other products that really compared nor fulfilled the needs of our teams.
Chose Mediafly
There are a lot of similarities between Clari and Insightsquared. The folks at Insightsquared were very responsive and went the extra mile to help us customize. Cost also played a big factor since we are not a large organization and Insightsquared was able to meet our cost …
Chose Mediafly
I was not part of the evaluation process, so I'm not sure of the other tools that the team evaluated.
Chose Mediafly
I do find Looker to be more user-friendly and the UI is really nice for sharing with others who are not data minded. It is very clean and easy to use. Though, it is very expensive which is a downside.
Chose Mediafly
I haven't come across a company that can provide insights like them in the manner they do.
Chose Mediafly
InsightSquared is the only product I've used since starting my career in Sales.
Chose Mediafly
I'm unfamiliar with competitor products
Chose Mediafly
- Integration with salesforce
- user friendly platform
- general custom reports
Chose Mediafly
I haven't use a similar product.
Chose Mediafly
InsightSquared Salesforce Analytics is more automated than Klipfolio and the reports are already created. All you have to do is review them.
Chose Mediafly
It's the best.
Chose Mediafly
Ease of use is biggest reason why I like it.
Chose Mediafly
It's an intuitive tool that is visually oriented. It also caters more to marketers than other product offerings. Overall, it's a great tool for Salesforce users. My only recommendation is to make sure that your Salesforce processes are clear and adopted across your entire team.
Features
GoodDataMediafly
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
GoodData
7.9
Ratings
12% above category average
Mediafly
-
Ratings
Pixel Perfect reports7.90 Ratings00 Ratings
Customizable dashboards8.70 Ratings00 Ratings
Report Formatting Templates7.00 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
GoodData
7.7
Ratings
0% below category average
Mediafly
-
Ratings
Drill-down analysis7.40 Ratings00 Ratings
Formatting capabilities7.00 Ratings00 Ratings
Report sharing and collaboration7.30 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
GoodData
7.2
Ratings
4% below category average
Mediafly
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)8.10 Ratings00 Ratings
Location Analytics / Geographic Visualization6.90 Ratings00 Ratings
Predictive Analytics6.60 Ratings00 Ratings
Pattern Recognition and Data Mining7.10 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
GoodData
8.0
Ratings
6% above category average
Mediafly
-
Ratings
Multi-User Support (named login)8.30 Ratings00 Ratings
Role-Based Security Model7.90 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.00 Ratings00 Ratings
Single Sign-On (SSO)7.70 Ratings00 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
GoodData
8.1
Ratings
8% above category average
Mediafly
-
Ratings
REST API8.30 Ratings00 Ratings
Javascript API8.00 Ratings00 Ratings
iFrames8.00 Ratings00 Ratings
Best Alternatives
GoodDataMediafly
Small Businesses
BrightGauge
BrightGauge
Score 9.0 out of 10
HubSpot Data Hub
HubSpot Data Hub
Score 7.7 out of 10
Medium-sized Companies
Reveal
Reveal
Score 10.0 out of 10
LeanData
LeanData
Score 10.0 out of 10
Enterprises
Infor Birst
Infor Birst
Score 5.3 out of 10
Clari
Clari
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GoodDataMediafly
Likelihood to Recommend
8.4
(0 ratings)
7.5
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
8.5
(0 ratings)
Usability
7.9
(0 ratings)
8.0
(0 ratings)
Availability
7.0
(0 ratings)
8.4
(0 ratings)
Performance
8.0
(0 ratings)
9.1
(0 ratings)
Support Rating
8.7
(0 ratings)
9.5
(0 ratings)
In-Person Training
9.0
(0 ratings)
-
(0 ratings)
Online Training
8.0
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
9.1
(0 ratings)
Ease of integration
7.2
(0 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
GoodDataMediafly
Likelihood to Recommend
If you have consistently formatted data, that you want regular reports on, plus flexibility to let end users build their own reports, GoodData is perfect. Especially if your end users are less technical. If you want to be able to embed your reporting into your app, GoodData excels, though the start up process can be involved. If your data structure varies, it could be more challenging to integrate. It may also not be worth the integration if you have people who can already run their own SQL queries.
Read full review
If all of your data isn't consolidated in one place, this product is less appropriate. If your company or team structure isn't yet developed to the point where you have well defined sales targets based on historical data and accurate forecasting, many of the benefits of Insight Squared's data analysis could be lost on you. Ask yourself first if your sales team is at the point where you're ready to utilise data analytics to scale your sales effectively.
Read full review
Pros
  • GoodData helps in simplifying complex data into easy-to-understand visuals. We can create personalized dashboards & tailor them as per requirements. This data can be used from an executive level employee to a team lead employee in the business
  • GoodData is a very user friendly platform. The collaborative features simplify sharing and discussing reports among team members which promotes a culture of data-driven decision-making.
  • GoodData connects with various data sources and consolidate information from multiple platforms. This flexibility proves invaluable for businesses dealing with data spread across different systems as they can access large amount of data on a single platform.
Read full review
  • I love the flexibility that InsightSquared has to offer. We have a number of Salesforce fields that are used in different ways because we aren't strictly a sales company. They have been helping us from the beginning to figure out the best ways to organize our data to get the information we're looking for.
  • The Dashboards within the system are great. I wish we used them better than we currently do, but that is a growth area for us. As the admin, I have the capability to setup dashboards for different users who may not be as tech-savy. This is huge because I can play around with them and experiment before we implement for the user.
Read full review
Cons
  • would be nice to be able to add the same filter to a multi-tab dashboard once instead of having to do it for each tab; tedious and time consuming
  • Variable use is kind of clunky and would like to be able to hide/show easier
  • The newer insight based dashboard method does not have the flexibility classic does
Read full review
  • I'd love to see the user interface available in other languages, especially Spanish.
  • As an administrator, I would like to be able to make more customizations myself. I believe this is on their roadmap.
  • When I create a new user in Salesforce, I would like to be able to force InsightSquared to update and immediately enable the new user rather than wait for the normally scheduled update to appear in their system. Right now, it takes about a day for the new user to appear in InsightSquared.
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Likelihood to Renew
Each client I have worked with and spoken too has renewed their GoodData subscription. I know of not one to date that has cancelled. The GoodData platform has a very high rate of renewal from the discussions I have had with their internal teams as well
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The usefulness of InsightSquared on a day to day basis. Mind you, I don't know of comparable products (other than the Salesforce dashboard, which I'm not a huge fan of; InsightSquared is sexier), so that is also a factor. If I was approached by a vendor with a similar solution and maybe less expensive? It would definitely be a conversation to have
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Usability
GoodData provided us with strong overall usability and provided us a platform for various business analytics. Its user-friendly and insightful reports and also the dashboards. Me and my team really appreciate the platform's ability to streamline decision-making processes. However, there is a learning curve during initial setup as I mentioned before. Continuous improvements in the onboarding could further enhance GoodData's usability as well.
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InsightSquared is easy to use overall. Running reports and creating dashboards is quick and easy - drag and drop functionality. All reports have multi-filter options allowing you to drill down into your data. Scorecards for employees help show how quickly a rep can start selling after they join your team. Activity ratios provide insight into what it takes from a KPI standpoint to close a deal.
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Reliability and Availability
We are approximately one month since go-live. There has been one short outage.
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Every time I go to use InsightSquared it has been available and fully functional
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Performance
Performance on refreshing metrics works well.
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The Best
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Support Rating
The fast and comprehensive responses we got from GoodData regarding the doubts we had experienced while starting to use the products and metrics were of great help in ensuring the metrics we were obtaining were accurate to what we wanted to know about our customers' experience and our product areas of opportunity.
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InsightSquared has a very responsive team, and always willing to help with reporting needs which are not able to be completed in house. They do offer a professional services team at an additional cost, so if your reporting is very complex, or you have a team that is continuously changing the type of metrics they require as a business, their support team will be an invaluable asset for you.
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In-Person Training
Petr was a rock star - patient, knowledgeable, clear and easy to work with.
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No answers on this topic
Online Training
GoodData implementation team was professional and courteous
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No answers on this topic
Implementation Rating
Thorough, professional and on time.
Read full review
No answers on this topic
Alternatives Considered
GoodData comparing to other platform is very easy to use, customer support and on-boarding support. Set of features, speed of integration in our platform. Also great benefit for us was very competetive pricing.
Read full review
Our internal SF team looked at some alternatives that Salesforce already provides, as well as Tableau which we use internally. InsightSquared is preferred within our org because it is tailored for sales analytics and is easy to get up and running with meaningful components quickly if our leadership needs to get specific graphs.
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Return on Investment
  • I personally pushed our management to get GoodData implemented, and there on we have been making much more profits than we ever did!
  • Last month we made a decision using the platform and withing a short span of time our ROI gets 7X.
  • We also made a marketing spend of $100,000 every quater using the insights and metrics, and we are really happy with the returs.
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  • Since implementing Mediafly we have seen 140% higher ARR in deals.
  • Win rates have increased by 45%.
  • Our value consultants are able to take on 2x more deals at a time.
Read full review
ScreenShots

GoodData Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Mediafly Screenshots

Screenshot of Pull in data from multiple sources to get a 360° view of your business.Screenshot of Share presentation-ready reports with your team or your Board of Directors.Screenshot of Eliminate noise, and go beyond lists and pivot tables to get deeper insights.Screenshot of Draw links between different data elements, and see connections across your data sources.Screenshot of Follow the Newsfeed, and never miss the headlines.