Adform FLOW vs. Mediaocean

Adform FLOW

Mediaocean

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adform FLOW	Score 8.1 out of 10	N/A	Adform, headquartered in Copenhagen, offers an independent and integrated advertising platform built for modern marketing. Its enterprise technology – Adform FLOW – harnesses user experience and a scalable, modular and open architecture, to enable management of the whole campaign life cycle. It aims to provide clients with enhanced control and transparency across advertising operations, including ownership of all data from their campaigns.	N/A
Mediaocean	Score 9.0 out of 10	N/A	Mediaocean provides omnichannel advertising platforms. Mediaocean provides foundational software to connect brands, agencies, media, technology and data.	N/A

Pricing

Adform FLOW

Mediaocean

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Adform FLOW	Mediaocean
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

Contact vendor for pricing information.

More Pricing Information

Community Pulse
	Adform FLOW	Mediaocean
Considered Both Products	Adform FLOW Verified User Anonymous Chose Adform FLOW Adform was in some usecases similar to Xaxis, however, client preferred to use Adform. Incentivized Helpful? AM Anshumali Mishra Manager Sales & Research Chose Adform FLOW First of all it was integrating well with our existing database and secondly costing. We were looking for specific kind of product for our marketing and sales team. Salesforce and Adobe we had also evaluated but they were not offering the customization we needed for our … Incentivized Helpful? Verified User Anonymous Chose Adform FLOW They do not have quite the same case use so a comparison can not be made in a perfect manner. Having said this, Adform FLOW really surprises in its capability to be up to par with one of the best in class for Ad Management as well as having a bit more integrations in its … Incentivized Helpful?	Mediaocean Bryan Benavides Director of Digital Marketing Chose Mediaocean Not what we were looking for to scale. Incentivized Helpful?

Features

Adform FLOW

Mediaocean

Ad Network Integration

Comparison of Ad Network Integration features of Product A and Product B
	Adform FLOW 8.4 Ratings 13% above category average	Mediaocean - Ratings
Data Transfer	8.80 Ratings	00 Ratings
DSP integration	8.00 Ratings	00 Ratings

Ad Campaigns

Comparison of Ad Campaigns features of Product A and Product B
	Adform FLOW 8.0 Ratings 3% above category average	Mediaocean - Ratings
Ad campaign creation	7.50 Ratings	00 Ratings
Ad deployment	7.70 Ratings	00 Ratings
Display advertising	9.00 Ratings	00 Ratings
Ad display and retargeting segmentation	8.00 Ratings	00 Ratings
Sequence targeting	8.00 Ratings	00 Ratings

Ad Reporting & Analytics

Comparison of Ad Reporting & Analytics features of Product A and Product B
	Adform FLOW 8.0 Ratings 4% above category average	Mediaocean - Ratings
Ad dashboards	9.00 Ratings	00 Ratings
Ad performance reports	8.00 Ratings	00 Ratings
Ad conversion tracking	7.50 Ratings	00 Ratings
Ad attribution reporting	7.50 Ratings	00 Ratings
Cross-channel ad management	8.70 Ratings	00 Ratings
Ad forecasting and optimization	7.50 Ratings	00 Ratings

Best Alternatives
	Adform FLOW	Mediaocean
Small Businesses	LinkedIn Marketing Solutions Score 9.0 out of 10	Mautic Score 9.0 out of 10
Medium-sized Companies	The Trade Desk Score 9.0 out of 10	The Trade Desk Score 9.0 out of 10
Enterprises	LinkedIn Marketing Solutions Score 9.0 out of 10	Iterable Score 8.8 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Adform FLOW	Mediaocean
Likelihood to Recommend	7.7 (0 ratings)	10.0 (0 ratings)
Support Rating	6.0 (0 ratings)	10.0 (0 ratings)

User Testimonials
	Adform FLOW	Mediaocean
Likelihood to Recommend	It is well suited for organisations which have big customer base and huge databases. It integrates well with the existing database and the reporting is amazing. The whole team reports can be generated using admin dashboard. Plus the campaign reports are also generated accurately giving all related details. It might not be suitable for small scale companies as that won't be cost efficient. Incentivized AM Anshumali Mishra Manager Sales & Research Read full review	The perfect tool for a team looking to bring social, Amazon, or OTT in-house. Incentivized Bryan Benavides Director of Digital Marketing Read full review
Pros	targeting options ease of use nice reporting options Adform flow User ID - postcookie targeting option in particular. Incentivized Verified User Anonymous Read full review	Co-op budget management Audience targeting Incentivized Bryan Benavides Director of Digital Marketing Read full review
Cons	Customer service Integration & deployment with existing infrastructure Upgrades to the platform Incentivized AM Anshumali Mishra Manager Sales & Research Read full review	Amazon bidding Syncing more audience in OTT Incentivized Bryan Benavides Director of Digital Marketing Read full review
Support Rating	Reasons are already given in past. They are really slow in support service. Incentivized AM Anshumali Mishra Manager Sales & Research Read full review	Team is always very responsive from the account manager to the C-Level. Incentivized Bryan Benavides Director of Digital Marketing Read full review
Alternatives Considered	Adform was in some usecases similar to Xaxis, however, client preferred to use Adform. Incentivized Verified User Anonymous Read full review	Not what we were looking for to scale. Incentivized Bryan Benavides Director of Digital Marketing Read full review
Return on Investment	CPA reduction 20% in some clients ROAS driven decisions DSP Cost reduction Incentivized Verified User Anonymous Read full review	Increased ROAS in social media buys Increased audience segmentation Incentivized Bryan Benavides Director of Digital Marketing Read full review
ScreenShots