Technology that will open new channels for you and scale.
Use Cases and Deployment Scope
Scope by 4C has been able to give my team a tool to optimize and grow our social channels since 2016, and now is opening up channels for us in OTT and Amazon. The tech allows us to test and scale appropriately, and manage our budgets effectively. The 4C team has been great to work with to scale.
Pros
- Co-op budget management
- Audience targeting
Cons
- Amazon bidding
- Syncing more audience in OTT
Return on Investment
- Increased ROAS in social media buys
- Increased audience segmentation
Alternatives Considered
Nanigans
Other Software Used
Sidecar, Criteo Dynamic Retargeting, Listrak
