monday marketer vs. Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
monday marketer
Score 8.5 out of 10
N/A
monday marketer empowers marketers and creatives to plan, execute and optimize impactful marketing initiatives in one place. From strategic planning, and digital asset management to launching effective campaigns, customize your entire workflow to any project management style.
$0
per month per seat
Sprout Social
Score 8.6 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$199,249
per user/per month
Pricing
monday marketerSprout Social
Editions & Modules
Individual
$0
per month per seat
Basic
$10
per month per seat
Standard
$13
per month per seat
Pro
$22
per month per seat
Enterprise
Contact Sales
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
monday marketerSprout Social
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
monday marketerSprout Social
Features
monday marketerSprout Social
Lead Management
Comparison of Lead Management features of Product A and Product B
monday marketer
7.6
Ratings
12% above category average
Sprout Social
-
Ratings
Automated sales alerts and tasks7.60 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
monday marketer
9.5
Ratings
15% above category average
Sprout Social
-
Ratings
Calendaring9.60 Ratings00 Ratings
Event/webinar marketing9.30 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
monday marketer
7.0
Ratings
3% above category average
Sprout Social
-
Ratings
Dashboards7.30 Ratings00 Ratings
Standard reports6.80 Ratings00 Ratings
Custom reports6.90 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
monday marketer
8.8
Ratings
32% above category average
Sprout Social
-
Ratings
Role-based workflow & approvals9.70 Ratings00 Ratings
Customizability7.90 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
7.7
Ratings
0% below category average
Boolean keyword searches00 Ratings7.40 Ratings
Filtering out noise/spam00 Ratings7.20 Ratings
Sentiment analysis00 Ratings7.20 Ratings
Broad channel coverage00 Ratings8.80 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
8.5
Ratings
6% above category average
Content planning and scheduling00 Ratings9.50 Ratings
Audience targeting00 Ratings7.60 Ratings
Content optimization00 Ratings8.20 Ratings
Workflow management00 Ratings8.70 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
8.0
Ratings
1% above category average
Automated routing and prioritization00 Ratings7.90 Ratings
Customer interaction histories00 Ratings8.00 Ratings
Bulk actions00 Ratings8.20 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
7.2
Ratings
7% below category average
Lead generation00 Ratings7.20 Ratings
Content marketing00 Ratings8.40 Ratings
Paid media management00 Ratings6.20 Ratings
Campaigns and promotions00 Ratings7.20 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
8.7
Ratings
3% above category average
Twitter00 Ratings9.00 Ratings
Facebook00 Ratings9.20 Ratings
LinkedIn00 Ratings9.00 Ratings
Google+00 Ratings7.80 Ratings
Instagram00 Ratings9.00 Ratings
Pinterest00 Ratings8.60 Ratings
YouTube00 Ratings8.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
8.7
Ratings
10% above category average
Campaign success analytics00 Ratings8.80 Ratings
Real-time tracking00 Ratings8.60 Ratings
Competitor analysis00 Ratings8.80 Ratings
Account management
Comparison of Account management features of Product A and Product B
monday marketer
-
Ratings
Sprout Social
7.9
Ratings
1% below category average
Role-based user permissions & privileges00 Ratings7.90 Ratings
Mobile access00 Ratings7.80 Ratings
User Ratings
monday marketerSprout Social
Likelihood to Recommend
8.0
(0 ratings)
8.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(0 ratings)
Usability
9.7
(0 ratings)
8.6
(0 ratings)
Availability
-
(0 ratings)
7.7
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
Support Rating
8.4
(0 ratings)
4.4
(0 ratings)
Online Training
-
(0 ratings)
7.3
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
7.9
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
monday marketerSprout Social
Likelihood to Recommend
I think monday marketer is well suited to every organization, as it helps to track the current status of work/assignments, and helps lower down the chain of email communications for work status notifications, less use of Excel and other tools as we get all WBS like features at one place. monday marketer isn't suitable for you if you want to transfer your Excel project data which uses macros or complex formulas for any data items/columns.
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Sprout is well suited for a social media manager juggling a wide roster of clients. Sprout allows you to schedule weeks or even months' worth of social posts across all different platforms. It is extremely reliable for scheduling posts; I never have to worry if a post gets up the way I intended to get it up. It is also great for reporting key analytics to clients. I do wish there were more analytics at times, but for high-level data, it does the job.
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Pros
  • Tool with a very dynamic interface
  • The way monday.com notifies you when we have a message is very useful, everything is saved so we can look at it at any time.
  • The monday.com autosave offers greater peace of mind when working with cards.
  • Monday.com is a very well developed tool, with a modern design.
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  • The Landscape system that Sprout Social offers allows me to modify all the images that I want to publish on my social networks. This service allows me to modify the size of the image, add filters, modify the colors and much more, it is a very important tool to be able to have a better presentation of the images that we use in our publications on social networks.
  • It offers me a perfect statistical system where I can consult all kinds of movements that have occurred in all my social networks, I can see statistics individually or generally. The statistics allow me to see group reports, participation, information on audience movement on Twitter, Facebook or LinkedIn and also allow me to view the activity that has occurred in my account.
  • Sprout Social allows me to view a record in real time that shows me all the movements that my social networks are having by my employees. As Director of the Marketing Sector, this is a very important role, as I can know what actions my employees are taking to improve marketing with social networks.
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Cons
  • Importing Excel docs can sometimes be a struggle
  • Notifications are not consolidated. So if a teammate makes a new board and assigns me to a bunch of items, I get an individual notification of every single one
  • I like sub-items, but they aren’t always necessary so making them unremovable isn’t great
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  • Social media platforms don't always play nice with Sprout so it will always be a challenge to get all integrations to work properly.
  • Sprout Social is a growing organization and they are acquiring new technologies, which can be good. However, they often spend time in meetings upselling new services. I like to learn about enhancements and opportunities but prefer to focus on my investments first.
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Likelihood to Renew
No answers on this topic
I like Sprout for our needs and I like that it is easy to use. We want something better than HootSuite but don't need a high-level fancy program. The only think I don't like is customer service (except for chat).
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Usability
It is an easy platform to learn for new members joining the team. The useability of monday.com makes it easier to onboard stakeholders and team members, to make project management easier for everyone. Automation also makes common tasks easier by eliminating the need to focus on doing repetitive things over and over and over again.
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Sprout Social's ease of use and navigation throughout the technology are relatively easy to figure out and teach. We also had a representative thoroughly walk us through the features and functionality to set us up for success in using the platform. I didn’t give it a ten because there were times when the navigation didn’t make sense, but once you figured out the quirks, it didn’t cause any trouble.
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Reliability and Availability
No answers on this topic
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
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Performance
No answers on this topic
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
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Support Rating
I gave a 10, however, I have never needed to reach out to their support. I prefer self-led training, so if I ever ran into an issue, I was able to find a solution immediately in their knowledge base. It's insane how they have created a product-led software that really doesn't require direct support or implementation help. It's just easy. That being said, I can appreciate that there is direct support on hand if needed
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Sprout Social's customer support is extremely responsive. They're also always looking for suggestions on how they can make the product better and will actually take your ideas to their team to see if they're worth implementing. I've never had an issue that couldn't be resolved by them in a timely manner.
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Online Training
No answers on this topic
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
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Implementation Rating
No answers on this topic
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
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Alternatives Considered
We've used Microsoft Excel for the management of our marketing initiatives in the past. Microsoft provides basic collaboration features and allows us to visualize data as we needed, but it was not a true task management system that was important for all parts of our marketing processes. monday marketer allowed us capabilities such as assigning items, setting up automated notifications based on status changes to notify business stakeholders, keeping track of correspondence for each component, and more. It was an easy selection for us.
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When scouting different social media management platforms, Sprout Social stood out as the best choice despite other companies offering competitive features and lower rates. Some key factors solidified our decision to stay with Sprout Social. One major drawback we noticed with ione of the competitors was that their Advocacy extension operated under a completely different website name, making the experience kind of disjointed and confusing. Also, unlike Sprout Social’s 24-hour (or less) response time, another competitor’s customer service was based overseas, which limited our ability to resolve issues efficiently I assume. The combination of Sprout Social’s integration and support pretty much made it the clear winner for our needs.
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Return on Investment
  • It has saved our team a lot of time. It allows our Creatives to quickly see what projects should be on their priority list, as well as where the other elements of each project are at.
  • The update feature allows our team to have focused communication regarding different tasks. It's easy to tag in team members and ask questions, provide links to finished assets, etc.
  • Before I joined the team, they were debating whether this software was the right choice and thinking about switching. When I joined the team, I really owned monday.com and got to learn the software. I figured out ways to make my team's boards more efficient and useful, which has in turn greatly increased the employee adoption of this software. There are now best practices and processes in place regarding this platform which has made it easier for everyone - we all want to keep monday.com now!
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  • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
  • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
  • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
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ScreenShots

monday marketer Screenshots

Screenshot of Marketing plan board main view

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.