Independently Invited by TrustRadius
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Adobe Target | Score8.9 out of 10 | N/A | Adobe Test and Target is an A/B, multi-variate testing platform which Adobe acquired as part of the Omniture platform in 2009. It is now part of the Adobe Marketing Cloud. It offers tight integration with Adobe analytics and content management products. | N/A |
![]() Monetate | Score6.1 out of 10 | N/A | Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies. | N/A |
| Adobe Target | Monetate | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Adobe Target | Monetate | |
|---|---|---|
| Considered Both Products | ![]() | |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Target | Monetate | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Testing and Experimentation |
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| Audience Segmentation & Targeting |
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| Results and Analysis |
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| Adobe Target | Monetate | |
|---|---|---|
| Likelihood to Recommend | 8.5 | 5.4 |
| Likelihood to Renew | 6.3 | 8.2 |
| Usability | 8.5 | 6.4 |
| Availability | 6.1 | 10.0 |
| Performance | 8.0 | 10.0 |
| Support Rating | 3.5 | 8.0 |
| In-Person Training | 8.1 | 10.0 |
| Online Training | 6.1 | - |
| Implementation Rating | 7.2 | 9.1 |
| Vendor post-sale | - | 5.8 |