Lotame vs. OnAudience
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Lotame | Score8.8 out of 10 | N/A | Lotame is the flagship data management platform (DMP) from Lotame Solutions in Columbia, Maryland, billed as a cross-screen DMP that leverages "second-party" data (i.e. first-party data acquired via strategic partners). | N/A |
 OnAudience | Score8.6 out of 10 | N/A | OnAudience is a global audience data provider, empowering advertisers, agencies, and brands to run more effective, data-driven campaigns worldwide. The company specializes in providing data and technologies to international markets, helping businesses better understand and reach their target audiences with precision and confidence. OnAudience collects data from over 200 markets, and offers a portfolio of mobile, desktop, and CTV data. OnAudience’s data resources enable… | N/A |
| Lotame | OnAudience | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Lotame | OnAudience | |||||||||||||
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| Data Collection |
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| Data Classification |
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| Ad Network Integration |
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| DMP Analytics |
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| Lotame | OnAudience | |
|---|---|---|
| Likelihood to Recommend | 8.0 | - |
| Support Rating | 8.0 | - |