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Optimizely Content Marketing Platform vs. Wrike

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Optimizely Content Marketing Platform

    Score7.1 out of 10
    N/AOptimizely Content Marketing Platform brings teams together in a single, AI-powered workspace to share plans, collaborate on assets and execute campaigns.N/A

    Wrike

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.

    $240

    per year 2 users (minimum)

    Pricing
    Optimizely Content Marketing PlatformWrike
    Editions & Modules
    No answers on this topic
    Wrike Free
    $0
    per month per user
    Wrike Team
    $10
    per month (billed annually) per user (2-15 users)
    Wrike Business
    $25
    per month (billed annually) per user (5-200 users)
    Wrike Enterprise
    Request a quote
    per month per user
    Pinnacle
    Request a quote
    per month per user
    Offerings
    Pricing Offerings
    Optimizely Content Marketing PlatformWrike
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsEvery premium plan begins with a 14-day trial period.
    More Pricing Information
    Community Pulse
    Optimizely Content Marketing PlatformWrike
    Considered Both Products
    Optimizely
    Chose Optimizely Content Marketing Platform
    Optimizely Content Marketing Platform is continually developed and improving and is part of the larger suite of Optimizely products. Kapost has not been competitive since they were acquired by Upland.
    Incentivized
    Wrike
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Optimizely Content Marketing PlatformWrike
    Content Creation
    Comparison of Content Creation features of Optimizely Content Marketing Platform and Wrike
    Feature
    Optimizely Content Marketing Platform
    7.1
    37 Ratings
    Wrike
    -
    Ratings
    Ideation8.026 Ratings00 Ratings
    Approval workflows7.334 Ratings00 Ratings
    Content collaboration8.133 Ratings00 Ratings
    Content calendar6.130 Ratings00 Ratings
    Network for content licensing/production6.017 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Optimizely Content Marketing Platform and Wrike
    Feature
    Optimizely Content Marketing Platform
    6.7
    33 Ratings
    Wrike
    -
    Ratings
    Content hub7.326 Ratings00 Ratings
    Forms / Gated content3.01 Ratings00 Ratings
    Embedded CTAs8.019 Ratings00 Ratings
    Content distribution8.227 Ratings00 Ratings
    Content promotion6.021 Ratings00 Ratings
    Content automation7.822 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Optimizely Content Marketing Platform and Wrike
    Feature
    Optimizely Content Marketing Platform
    7.5
    27 Ratings
    Wrike
    -
    Ratings
    Audience profiling and targeting8.23 Ratings00 Ratings
    Closed-loop tracking and reporting6.620 Ratings00 Ratings
    Content performance analytics6.924 Ratings00 Ratings
    Campaign optimization dashboard7.120 Ratings00 Ratings
    Competitive analytics8.612 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Optimizely Content Marketing Platform and Wrike
    Feature
    Optimizely Content Marketing Platform
    -
    Ratings
    Wrike
    8.0
    758 Ratings
    Task Management00 Ratings9.0752 Ratings
    Resource Management00 Ratings8.3635 Ratings
    Gantt Charts00 Ratings8.8531 Ratings
    Scheduling00 Ratings8.1657 Ratings
    Workflow Automation00 Ratings8.4643 Ratings
    Team Collaboration00 Ratings8.8751 Ratings
    Support for Agile Methodology00 Ratings7.4391 Ratings
    Support for Waterfall Methodology00 Ratings8.4348 Ratings
    Document Management00 Ratings7.3633 Ratings
    Email integration00 Ratings7.3569 Ratings
    Mobile Access00 Ratings8.0550 Ratings
    Timesheet Tracking00 Ratings7.5345 Ratings
    Change request and Case Management00 Ratings7.723 Ratings
    Budget and Expense Management00 Ratings7.4266 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Optimizely Content Marketing Platform and Wrike
    Feature
    Optimizely Content Marketing Platform
    -
    Ratings
    Wrike
    7.8
    264 Ratings
    Quotes/estimates00 Ratings8.21 Ratings
    Invoicing00 Ratings7.31 Ratings
    Project & financial reporting00 Ratings7.5260 Ratings
    Integration with accounting software00 Ratings8.3152 Ratings
    User Ratings
    Optimizely Content Marketing PlatformWrike
    Likelihood to Recommend
    7.3
    (38 ratings)
    8.7
    (792 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (99 ratings)
    Usability
    6.4
    (33 ratings)
    8.4
    (114 ratings)
    Availability
    -
    (0 ratings)
    7.9
    (22 ratings)
    Performance
    -
    (0 ratings)
    7.5
    (19 ratings)
    Support Rating
    8.0
    (1 ratings)
    6.7
    (88 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (5 ratings)
    Online Training
    -
    (0 ratings)
    7.5
    (12 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.7
    (32 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (11 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    6.7
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (7 ratings)
    Product Scalability
    -
    (0 ratings)
    7.8
    (14 ratings)
    Professional Services
    -
    (0 ratings)
    6.7
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.9
    (6 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (7 ratings)