Pendo.io vs. Sogolytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pendo.io
Score 9.4 out of 10
N/A
Pendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A
Sogolytics
Score 9.0 out of 10
N/A
Sogolytics (formerly SoGoSurvey) is an online survey software solution that helps users create surveys quickly. The free package includes basic features for building surveys and the paid package includes advanced features.N/A
Pricing
Pendo.ioSogolytics
Editions & Modules
*Free
Free
Base
Contact sales team
Core
Contact sales team
Pulse
Contact sales team
Ultimate
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
Pendo.ioSogolytics
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Pendo.ioSogolytics
Considered Both Products
Pendo.io
Chose Pendo.io
Pendo.io does a better job with data but not as good on user onboarding and communication. Userpilot started out as an user onboarding and in app guidance that lately became also a user behavior analysis tool. It seems that Pendo.io did the inverse way, it started with the …
Chose Pendo.io
Pendo.io is better at tracking than Google Analytics, and Adobe Analytics takes a lot of setup to get similar coverage. Pendo.io works so well straight out of the box. Also, the historical data that can be accessed once creating a new feature is incredible.
Chose Pendo.io
Pendo.io has far more options for customizations needed to provide everything we need (which is specific) for our overall end goals. Pendo.io also provides two of the items I need versus one.
Chose Pendo.io
I found Pendo.io to be more robust and easier to use....but more expensive.
Chose Pendo.io
Pendo.io had the full suite of solutions for product management, customer success and UX. The other solutions seemed to be good solutions but Pendo solved a lot more range of proplems for our teams. Pricing was all about the same as well so it didn't really factor into the …
Chose Pendo.io
I have just very superficial experience with Google Analytics but I do believe that Pendo.io is a much much better tool in pretty much all aspects of it. It has a ton more features and capabilities and even for the capabilities where there is overlap, Pendo seems to come out …
Chose Pendo.io
At the time of evaluation, Pendo.io stood out as an exceptional digital adoption solution. We couldn't find another solution that had the mix of analytics and in-app guidance that worked for our needs. We're so glad we selected Pendo and look forward to continuing our …
Chose Pendo.io
Pendo.io has better features, better value, better service than WalkMe or Whatfix.
Chose Pendo.io
Pendo.io is much more intuitive to use for basic user trajectory than Google Analytics, though it has been a long time since I used it.
Chose Pendo.io
Pendo.io has better brand value, brand recall, brand recognition and better trust factor compared to its competitors. Also, the leadership as well as product team has hands-on previous relevant experience using this tool which helped us make the decision. The customer support …
Chose Pendo.io
It is a new product in the market in terms of share of voice but is totally worth it
Chose Pendo.io
Pendo.io doesn't try to fit every possible product management feature inside the application, rather it focuses on the user experience and analytics part. And they do that beautifully. Because they are focused on their strength so they are best in that, also their pricing is …
Chose Pendo.io
The organization of Pendo.io makes it much easier to use. We can also get more granular with our request to really dig down into what the root of the issue is and why we are being asked to improve something. We also have been able to better broadcast our wins internally and …
Chose Pendo.io
It is night and day how simple Pendo.io is to setup and configure. You don't need to be a data scientist or engineer - the UI makes it incredibly easy. The competitors have a high barrier to entry to get started with simple tracking and reporting, which has been a massive …
Chose Pendo.io
We've never evaluated any other platform besides Pendo.io b/c we heard good things about it.
Chose Pendo.io
ChurnZero is better at being more granular in terms of the specific product usage stats. Whereas in Pendo.io one can customize periods of time to make it much easier to drill into a specific month, quarter, year, or date range. This customization feature was one of the deciding …
Chose Pendo.io
Pendo seemed like the easiest to use compared to the others we looked at. We did a very in-depth analysis. They also had so many great reviews.
Chose Pendo.io
Prior to Pendo, our company didn't have any insight into analytics, so I don't have anything else to compare it to.
Chose Pendo.io
WalkMe is an industry leader, but they charge an arm and a leg. Working with them you get a lot of support and CSM time, but is it really worth that price tag? Pendo.io was an easy choice for that simple reason.
Chose Pendo.io
I prefer Pendo because it monitors explicit interactions down to the minutiae if needed. It provided data on an individual account and user basis, as well as a holistic view across the entire customer base or segments. (which you can also define).
Sogolytics
Chose Sogolytics
In summary, Sogolytics has proven to be the perfect fit for our pre and post-test assessments. Its seamless integration, efficient data collection, and powerful reporting capabilities have significantly improved our ability to track and communicate the impact of our programs. …
Chose Sogolytics
in my opinion tools such as SoGoSurvey are perfect, especially for students and researchers in small institutions that cannot afford the prices of other platforms such as Qualtrics. SoGoSurvey is much more accessible in terms of prices and offers free advanced or super …
Chose Sogolytics
When we were looking for a replacement for SurveyMonkey due to not being able to carry out a specific type of questionnaire without being on a higher level package we discovered SoGoSurvey who were able to provide these features without any additional costs. SoGoSurvey was the …
Chose Sogolytics
SoGoSurvey is better than their opponent since they provide better support and it’s a lot easier to use.
Chose Sogolytics
Look and feel and support were much better.
Chose Sogolytics
SurveyMonkey allowed our team to design a complete survey, before asking us to pay a subscription price after this had been finished. This wasted our time and felt like a trick, making us invest time and energy in designing something that would be wasted unless you gave them …
Chose Sogolytics
I've used several other survey tools, but for this specific case, I needed a somewhat more sophisticated tool for a specific and larger customer survey with several options. Also the survey needed to be company branded so customers really felt it came from us.
Chose Sogolytics
We ultimately went with SoGoSurvey because of its user friendly functionality, robust reporting with customizable graphs and charts, including the word cloud feature and the template library. I also found that the other products we considered were so much more robust than we …
Chose Sogolytics
We've used SurveyGizmo and SurveyMonkey in the past. In terms of functionality, they all do the trick. But, in terms of pricing and customer service, there is no comparison. SoGoSurvey has far exceeded our expectations. As a pre-revenue startup they really went above and beyond …
Chose Sogolytics
  • Easier to use.
  • More contemporary look and feel.
  • Excellent customer service.
Chose Sogolytics
We previously used another survey product that had limited functionality. When we were looking for a change we evaluated two other companies and SoGo stood out the most.
Chose Sogolytics
They are very similar products but in the end SoGo's customer service won out. They were so helpful and attentive and we didn't go through multiple layers of people in the Sales process.
Chose Sogolytics
SoGoSurvey provided more functionality and better reporting survey metrics for a good pricepoint.
Chose Sogolytics
The three of them have many similarities, Qualtrics seemed more robust but it felt overwhelming for my needs. Once the Surveymonkey trial period expired, we were unable to print or access any of the work we have done; this wasn't an issue with SoGo. SoGo customer service …
Chose Sogolytics
I evaluated several different products, including SurveyMonkey. SoGoSurvey appeared to have the most features at the best value. Unfortunately, the "free" service didn't satisfy our needs and we had to upgrade during the first survey. I found SurveyMonkey and SoGoSurvey to …
Chose Sogolytics
SoGoSurvey offered the best value for money mix of features compared to other products that I have investigated. However, recent price increases has undermined this.
Chose Sogolytics
SoGoSurvey was more flexible in my opinion compared to the other survey company's I looked at. It had a monthly price option that allowed for the type of logic we needed in our questions. It had great reports, a simple user interface, and tons of helpful tools and question …
Chose Sogolytics
Qualtrics and Google Forms both are ok but do not have the same functionality as SoGoSurvey, I would not use Google Forms because of serious shortcomings on question types and data analysis and I would prefer to use Sogo over Qualitics for the functionality boost, Qualtrics has …
Chose Sogolytics
SoGoSurvey stacks up against these other two products with its diverse set of reporting/analytics options, question types, and overall workflow. The ability to track a user's score in the Assessments is highly useful for our team, and not possible on other platforms. We …
Chose Sogolytics
Qualtrics is excellent, very robust, but extremely expensive. If an organization does not have the means, it's probably beyond most people's reach. SurveyMonkey's features are good, but one has to pay more to get what I got with SoGoSurvey. I evaluated various other survey …
Chose Sogolytics
All of them were fine enough, but so go had all the features for a fair price. Most of these platforms had one thing or another, but not everything. The flexibility of the types of questions was great.
Chose Sogolytics
I did not have experience using SurveyMonkey previous to our use of SoGoSurvey, but I do know that those who did were excited to hear about a lack of restrictions on survey deployment and some other features that were lacking in the free version of SurveyMonkey.
Best Alternatives
Pendo.ioSogolytics
Small Businesses
ChurnZero
ChurnZero
Score 9.6 out of 10
Zendesk Suite
Zendesk Suite
Score 8.8 out of 10
Medium-sized Companies
ChurnZero
ChurnZero
Score 9.6 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Nexthink
Nexthink
Score 7.0 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Pendo.ioSogolytics
Likelihood to Recommend
9.8
(0 ratings)
9.1
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
9.1
(0 ratings)
Usability
8.8
(0 ratings)
8.2
(0 ratings)
Support Rating
9.7
(0 ratings)
9.0
(0 ratings)
Online Training
9.1
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Pendo.ioSogolytics
Likelihood to Recommend
Pendo.io is very well suited for organizations, who want to quickly connect with Customers without even directly talking to them. Pendo.io allows in-app guides and documentation to help organizations connect with their customers and guide them in their product. The feature tracking capability is the best to understand the page/feature usage also by segment to categorize and understand user behavior. Replays are somewhat helpful but still can have improvements. Less appropriate where the customer base is less.
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We use Sogosurvey to obtain feedback from course candidates after they have attended a course. This is invaluable to us as the candidates can complete the feedback in their own time after the course is completed rather than them having to do it while attending the course. We also use SoGoSurvey to get feedback from our volunteer instructors who work for other organizations and at different hours so the ability for them to complete the surveys in their own time is invaluable.
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Pros
  • Analytics - ability to rebuild new analytics back to the snippet install date
  • Guides & Resource Center - ability to create and deploy guides without the need ofr development.
  • Feedback, polls, surveys and NPS - quantative and qualative data is invaluable.
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  • SoGoSurvey makes it easy to create a survey even for the novice. I recently gave a spare license to a peer and they were able to easily develop a survey. I offered my help if she had any questions but she said that she'd definitely ask but "... I already love that I can change the answer format with the drop down. It's the best. "
  • Customer support. I 'chat' with support personnel when I need to use a feature I haven't used. They are always quick to respond and answer my questions thoroughly. I can get the complete chat via email for future reference as well.
  • Keeping clients up-to-date. SoGoSurvey regularly hosts free training and best practices webinars that keeps the basics at the forefront and shares best practices.
  • The canvas (survey metrics) is easy to create and very versatile in summarizing the survey results.
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Cons
  • The guide builder UI could be a bit more user-friendly; it's hard to remember where the different options are at first and takes some practice.
  • Interpreting user paths visually can be tricky at times, especially when trying to understand where drop-offs or blockers occur.
  • More granular user permissions so that I don't need to grant full admin rights to a user if I want to let them edit translations on a guide, for example.
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  • Providing users the ability to follow along a specific question example (eg. placeholder text in questions that users can see what the answer might look like)
  • Better media management and implementation (eg. placing images/videos/gifs/etc. as standalone assets in the survey)
  • Making the images added into a survey responsive to the screen they are being viewed on (eg. any images added to a survey do not adjust to the size of the screen, consequently showing up very small on mobile/tablet view)
  • Exporting the survey to Word looks horrible - we'd love if the survey could be exported the way it looks when live into a similar-looking Word document or template
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Likelihood to Renew
We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
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We find SoGo Survey to be easy to use and very respsonsive to our needs
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Usability
It is intuitive for core tasks like tracking feature usage, building Guides, and viewing dashboards. The interface is clean and well structured, making it easy for product managers and operational teams to get value quickly without heavy technical support. However, there is a noticeable learning curve when setting up advanced custom events, reports, or integrations, which can take some time and internal knowledge-sharing to master.
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Very easy to use. My only challenge was the features offered in their Plus package didn't offer everything I would have liked (e.g. branching). The other area for improvement would be to allow an easier transition between Tracking and Reports.
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Reliability and Availability
Every time I have logged into Pendo, the service has been available for me to use. The page has never been down when I am trying to get info from there.
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No answers on this topic
Performance
Everything loads fairly quickly and it's not slow. I don't use an integration, I log in straight in the webpage.
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No answers on this topic
Support Rating
They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
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I had an issue whereby I used a free trial that ended, locking me out of my account. I contacted their customer service to help with this issue, which they resolved in under half an hour. I was extremely impressed with their speed and quality of service, which led me to filling out this review!
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Online Training
The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
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No answers on this topic
Implementation Rating
Use Segment to install and cut developers out of the work cycle!
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No answers on this topic
Alternatives Considered
Pendo.io excels at creating guides. The editor experience is precisely what anyone working with a DAP tool desires – unobstructed and focused on a single screen. Pendo.io boasts AI features, and the customization options exceed expectations. When we became more familiar with the product, we questioned why we hadn't considered it sooner. Pendo.io has simplified analytics, making them as straightforward as bread and butter. The number of widgets available for data representation in the dashboard is astounding. Furthermore, Pendo.io offers a wealth of features, including feature tagging, webpage tagging, Pendo Listen, NPS surveys, a resource center, and more. I used WalkMe for three years and encountered challenges achieving the desired flow for customer onboarding, which sometimes proved difficult. In contrast, Pendo.io makes everything achievable thanks to its ability to incorporate custom code into guide creations.
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In summary, Sogolytics has proven to be the perfect fit for our pre and post-test assessments. Its seamless integration, efficient data collection, and powerful reporting capabilities have significantly improved our ability to track and communicate the impact of our programs. We highly recommend Sogolytics to organizations looking for a reliable and user-friendly data management solution.
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Scalability
The system is pretty flexible and scalable, I have used it in different browsers and devices without issues.
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No answers on this topic
Return on Investment
  • Increasing revenue by providing an awareness mechanism for add-on modules
  • Increasing adoption by providing guidance through new user flows and feature availability
  • Allowing us to promote events and recruit users for UAT using both embedded and static guides
  • Improving conversion from free trials by delivering key value messages during the trial experience.
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  • We are more efficient. Instead of manual work, we can use this survey tool to do the heavy lifting, allowing for staff to focus on other tasks.
  • The "send later" feature ensure surveys are sent out without needing a manual reminder.
  • Offering pulse surveys has given us a great way to get a temperature check from employees.
Read full review
ScreenShots

Sogolytics Screenshots

Screenshot of Survey Design: Survey design with SoGoSurvey is quick, easy, and intuitive. To add comments or one of more than 25 question types, simply drag and drop from the left menu.Screenshot of Survey Distribution: SoGoSurvey provides multiple avenues for expanding survey outreach while maintaining the integrity of data. The most popular distribution options include email, web posting, and social media platforms.Screenshot of Reports: SoGoSurvey’s customers rave about the versatility of its reports and variety of data analysis options. Reports are easy to run and offer many customization features so you can crunch a few numbers quickly or prepare for a polished presentation.Screenshot of Surveys: The variety of options for survey design is expansive, including (clockwise, from upper right): themed templates, funky quiz options, inclusion of your organization’s logo (ipad display featured), and basic, professional designs.Screenshot of Customer Experience DashboardScreenshot of Customer Experience Survey Bank