PFL Direct Mail Platform vs. Sendoso

PFL Direct Mail Platform

60 Reviews and Ratings

Sendoso

270 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
PFL Direct Mail Platform	Score9 out of 10	N/A	PFL helps businesses deliver authentic moments by creating impactful direct mail that is data-driven, bringing measurement, personalization, and predictability from digital to direct mail. PFL offers direct mail that is... Simplified: PFL simplifies direct mail execution by managing the entire process under one roof from strategy and production to delivery and measurement. Engaging: Supports engagement that results in action by paring digital tactics with memorable…	$40,000 per year
Sendoso	Score9.5 out of 10	N/A	Sendoso is a gift sending platform designed to support B2B sales and ABM, and provide a sales accelerant.	N/A

Pricing

PFL Direct Mail Platform

Sendoso

No answers on this topic

No answers on this topic

Pricing Offerings
PFL Direct Mail Platform	Sendoso
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	No

$10,000

No setup fee

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Community Pulse
Key User Insights
	PFL Direct Mail Platform	Sendoso
Considered Both Products	PFL Matt Quirk Internet Marketing Manager in Marketing at Insight (Information Technology & Services, 10,001+ employees) Chose PFL Direct Mail Platform While there is some overlap in services and capabilities, PFL stands out in it's Tactile Automation Platform and customer success/support. They are truly part of our team and we look to them for new ideas, guidance, and opportunities we have not yet thought of internally. It's a … Incentivized Helpful? Verified User Chose PFL Direct Mail Platform They may not have had all the advanced features we would have wanted, but the price point made it worth using it. Incentivized Helpful?	Sendoso Taylor Denton SDR in Sales at Demandbase (Computer Software, 501-1000 employees) Chose Sendoso PFL is more limited and not as customizable as Sendoso. And it is only usable through Salesforce Alyce has a lot more options than Sendoso, but does not integrate with Salesforce/Outreach Incentivized Helpful? Julia Brocato Sr. Marketing Programs Manager in Marketing at HG Insights (Computer Software, 51-200 employees) Chose Sendoso Sendoso has a more flexible solution than Alyce and at a better price. In addition, it has a wider breadth of eGift options than PFL has. I think PFL does have better inventory tracking but overall needed more on the front end to make it worth it (and gifting in more … Incentivized Helpful? Verified User Chose Sendoso It's way better. PFL is extremely limited and better designed for mass print mailers. PFL prices are also outrageously high; all you can do is laugh when you get the quotes. Incentivized Helpful? Verified User Chose Sendoso Compared to PFL Tactile Marketing Automation, Sendoso is a breath of fresh air. It took months to get a campaign started in PFL Tactile Marketing Automation and a day with Sendoso if you leverage their Sendoso Direct network. You can ideate and execute on your own; whereas with … Incentivized Helpful? Leah Halloran Sales Engagement Manager World Wide Sales at ADP (Computer Software, 10,001+ employees) Chose Sendoso All very similar and can meet our needs. Sendoso has been great to work [with]. Pricing model could be improved for larger organizations. Incentivized Helpful? Rachel Thomas Content Marketing Manager in Marketing at Sunrise Technologies (Computer Software, 51-200 employees) Chose Sendoso I think all things considered PFL and Sendoso may have been fairly equal, but I ultimately felt that PFL was a print organization that had gotten into Direct Mail vs an organization that had focused on Direct Marketing from the get-go. Additionally, the numbers PFL quoted were … Incentivized Helpful? Julia Bersin Senior Marketing Manager in Marketing at Guru (Computer Software, 51-200 employees) Chose Sendoso Sendoso was the best fit platform to fit our needs, from an automation, quality, and price perspective. Incentivized Helpful? Eduardo Valladolid Head of Demand Generation & Customer Marketing in Marketing at Thought Industries (E-Learning, 51-200 employees) Chose Sendoso Sendoso has a strong customer success team, easy-to-navigate interface, proper account-based marketing mechanism, authentic personalized approach. Incentivized Helpful? Hannah Sierra Senior Manager, Virtual & Digital Marketing in Marketing at ForgeRock (Information Technology & Services, 501-1000 employees) Chose Sendoso All of our unique privacy concerns were fulfilled and committed to by Sendoso. We could be live same day. Pantry of items was off the shelf ready to send and a deep vendor list of options at that! Salesforce integration is a quick download and slick. Sendoso is global. They … Incentivized Helpful? Darya DeMaso Field Marketing Manager in Marketing at ServiceMax (Computer Software, 201-500 employees) Chose Sendoso We utilized PFL before switching to Sendoso. We made the decision to switch due to Sendoso's automation, integrations, and ease of use. Incentivized Helpful? Verified User Chose Sendoso I found Sendoso to be more intuitive and easier to use/execute than PFL. Alyce has a very different model at a much steeper price. Incentivized Helpful? Thomas Gallagher Senior Director of Demand Generation in Marketing at TrackVia, Inc. (Computer Software, 51-200 employees) Chose Sendoso They created an entry-level package for us that met our needs and was cost-efficient. They provided excellent support and services for our entry-level package. Incentivized Helpful? Verified User Chose Sendoso Print for Less or PFL.com; DIY Incentivized Helpful?
	Would buy again
	No answers on this topic	No answers on this topic
	Delivers good value for the price
	No answers on this topic	No answers on this topic
	Happy with the feature set
	No answers on this topic	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic	No answers on this topic
	Implementation went as expected
No answers on this topic	No answers on this topic

User Ratings
	PFL Direct Mail Platform	Sendoso
Likelihood to Recommend	9.0 (33 ratings)	9.8 (185 ratings)
Likelihood to Renew	7.3 (1 ratings)	6.8 (3 ratings)
Usability	7.3 (1 ratings)	9.6 (3 ratings)
Availability	- (0 ratings)	8.2 (1 ratings)
Performance	- (0 ratings)	8.2 (1 ratings)
Support Rating	9.4 (3 ratings)	7.6 (21 ratings)
In-Person Training	- (0 ratings)	7.3 (1 ratings)
Online Training	- (0 ratings)	8.2 (1 ratings)
Implementation Rating	- (0 ratings)	7.3 (1 ratings)
Configurability	- (0 ratings)	8.2 (1 ratings)
Ease of integration	- (0 ratings)	8.2 (1 ratings)
Product Scalability	9.9 (3 ratings)	8.2 (1 ratings)
Vendor post-sale	- (0 ratings)	8.2 (1 ratings)
Vendor pre-sale	- (0 ratings)	8.2 (1 ratings)