TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bitly

    Score8.3 out of 10
    N/ABitly (Bit.ly) is one of the most popular link shortening tools. The vendor says it shortens 1 billion links per month. The company is privately held, based in New York City, and was founded in 2008.

    $35

    per month

    Rebrandly

    Score8.1 out of 10
    N/ARebrandly is used to create, share and manage branded links. They offer companies and individuals the possibility to brand and shorten the links they share using a specific domain name of their choosing. With Rebrandly, users can create and share branded links directly through the browser extension while surfing the Web. It is then stored in a dashboard where users can measure results using their best in class suite of tools. Users can register a new domain name directly with Rebrandly,…

    $14

    per month

    Pricing
    BitlyRebrandly
    Editions & Modules
    Basic
    $35
    per month
    Free
    Free
    Customized
    Contact sales team
    Essentials
    $14
    per month 250 Links & QR codes per month
    Professional
    $39
    per month 1500 Links & QR codes per month
    Growth
    $119
    per month 3,500 links & QR codes per month
    Offerings
    Pricing Offerings
    BitlyRebrandly
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsPricing tiers varies based on needs for links, users and custom domains. Up to an 18% discount is available for annual pricing.
    More Pricing Information
    Community Pulse
    BitlyRebrandly
    Considered Both Products
    Bitly
    Chose Bitly
    Bitly is the most fully featured and intuitive of the (albeit limited) options we have evaluated. Bitly is also the link shortener that our staff and our user base have had the most interaction with, so it was the choice with the least friction/switching costs up front. In this …
    Incentivized
    Chose Bitly
    Bitly is easy to use and budget-friendly. Bitly is also specifically error-free. Being a responsible brand, we have to choose a trusted brand in which this service comes true. It is easily used by even less experienced team members and saves time. The advanced analytics feature …
    Incentivized
    Chose Bitly
    I didn’t use rebrand my for long. Possibly because the UX wasn’t as clean as bitly.
    Incentivized
    Chose Bitly
    Bitly is a better product overall however it does cost more.
    Incentivized
    Rebrandly
    Chose Rebrandly
    Rebrandly alllows custom domain names for free, which is not the case of Bitly.
    Incentivized
    Chose Rebrandly
    Rebrandly is definitely aimed at the professional end of the market. Bitly has been around for a long time, but also overused and abused by bad actors. This can negatively influence a backlink profile in terms of organic search which an SEO professional simply can not afford. …
    Incentivized
    Chose Rebrandly
    Setting up a branded URL through Bitly was way too complicated. Additionally, the limitation on the number of links created per month was too restrictive. Bitly does allow UTM tracking to be added, but not as dynamically as Rebrandly. Bitly also doesn't have the pixel adding …
    Incentivized
    Chose Rebrandly
    Bitly has a somewhat shorter domain name, but it is more commonly used so it is difficult to find short paths when using it.
    Incentivized
    Chose Rebrandly
    Besides Bitly, I have tried also BL.INK. They do pretty much the same, but Rebrandly, as I have mentioned before, allows you to change the final URL once the shortened one is created. The other ones only have this feature in paid plans.
    Incentivized
    Chose Rebrandly
    I have used Bitly before but find it does not have enough detail like Rebrandly. Shows more information that i useful and has a better user interface. Overall, Rebrandly is better for the purpose of our needs.
    Incentivized
    Chose Rebrandly
    Much better link management with Rebrandly than Bitly and other URL link managers. You can redirect the link after the fact which aids immensely.
    Incentivized
    Chose Rebrandly
    Rebrandly allows you to link to your domain or subdomain and that's one of the best advantages - doesn't let your brand value dilute over ugly looking or painful long links. Others don't allow connecting your own domain. Customers are hesitant in clicking the links that don't …
    Incentivized
    Chose Rebrandly
    Rebrandly is not expensive and unites different features on the same solution. Other solutions (used before) didn't put all the features together. Very bad.
    Incentivized
    Chose Rebrandly
    I think Rebrandly is a better product for the cost and value
    Incentivized
    Chose Rebrandly
    Rebrandly has more features, especially the ability to edit links after the fact. Other link shorteners are good, but Rebrandly is more fully-featured. Rebrandly basically starts where other link shorteners end. Integrated QR code creation is a differentiator. Analytics are …
    Incentivized
    Chose Rebrandly
    Rebrandly has more options to customise, as well as better statistics, than competitors.
    Incentivized
    Chose Rebrandly
    When I last used bit.ly you had no way to edit a shortened URL. That sent me on a search, and that's how I discovered rebrand.ly!
    Incentivized
    Chose Rebrandly
    Easier use of keyword specific URLs. The platform is designed so that specific keywords are more easily incorporated into the domain. Other URL shortening services, we find, are not as easy to navigate in this regard. We we have been using Rebrandly for a little while now and …
    Incentivized
    Chose Rebrandly
    Rebrandly is a more professional looking and better put together product.
    Incentivized
    Chose Rebrandly
    So far, Rebrandly has all of the features I am used to with Bit.ly. The benefit with Rebrandly is more pricing options for someone using a custom URL.
    Incentivized
    Chose Rebrandly
    Rebrandly is easier to use and priced better.
    Incentivized
    Chose Rebrandly
    So, first of all, Rebrandly comes with unlimited redirects and with the ability to have up to 500 branded links. You can hook your own 5 domains for free and manage them. It is a powerful marketing tool with analytics and other features. Also, one of the best benefits is an …
    Incentivized
    Chose Rebrandly
    yourls.org
    goo.gl
    tinyurl.com
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    User Ratings
    BitlyRebrandly
    Likelihood to Recommend
    9.0
    (54 ratings)
    10.0
    (44 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (8 ratings)
    8.3
    (23 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)