Ion, by Rock Content vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ion, by Rock Content
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in…N/A
Salesforce Sales Cloud
Score 8.7 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month per user
Pricing
Ion, by Rock ContentSalesforce Sales Cloud
Editions & Modules
Managed Services + SaaS
Custom
per year
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
Ion, by Rock ContentSalesforce Sales Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$5,500 per customerOptional
Additional Detailsion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
More Pricing Information
Community Pulse
Ion, by Rock ContentSalesforce Sales Cloud
Features
Ion, by Rock ContentSalesforce Sales Cloud
Content Creation
Comparison of Content Creation features of Product A and Product B
Ion, by Rock Content
7.5
Ratings
7% below category average
Salesforce Sales Cloud
-
Ratings
Ideation10.00 Ratings00 Ratings
Content collaboration5.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Ion, by Rock Content
8.7
Ratings
7% above category average
Salesforce Sales Cloud
-
Ratings
Content hub10.00 Ratings00 Ratings
Forms / Gated content10.00 Ratings00 Ratings
Embedded CTAs10.00 Ratings00 Ratings
Content distribution8.00 Ratings00 Ratings
Content promotion8.00 Ratings00 Ratings
Content automation6.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Ion, by Rock Content
8.5
Ratings
8% above category average
Salesforce Sales Cloud
-
Ratings
Audience profiling and targeting6.00 Ratings00 Ratings
Closed-loop tracking and reporting8.00 Ratings00 Ratings
Content performance analytics10.00 Ratings00 Ratings
Campaign optimization dashboard10.00 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
7% above category average
Customer data management / contact management00 Ratings9.20 Ratings
Workflow management00 Ratings8.30 Ratings
Territory management00 Ratings7.70 Ratings
Opportunity management00 Ratings8.70 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.60 Ratings
Contract management00 Ratings7.90 Ratings
Quote & order management00 Ratings7.70 Ratings
Interaction tracking00 Ratings8.80 Ratings
Channel / partner relationship management00 Ratings8.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
7.9
Ratings
5% above category average
Case management00 Ratings8.30 Ratings
Call center management00 Ratings7.80 Ratings
Help desk management00 Ratings7.50 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.4
Ratings
10% above category average
Lead management00 Ratings8.50 Ratings
Email marketing00 Ratings8.20 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Task management00 Ratings8.80 Ratings
Billing and invoicing management00 Ratings7.70 Ratings
Reporting00 Ratings8.60 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Forecasting00 Ratings8.10 Ratings
Pipeline visualization00 Ratings8.10 Ratings
Customizable reports00 Ratings8.80 Ratings
Customization
Comparison of Customization features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.7
Ratings
15% above category average
Custom fields00 Ratings9.00 Ratings
Custom objects00 Ratings8.90 Ratings
Scripting environment00 Ratings8.30 Ratings
API for custom integration00 Ratings8.60 Ratings
Security
Comparison of Security features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.9
Ratings
7% above category average
Single sign-on capability00 Ratings8.90 Ratings
Role-based user permissions00 Ratings8.80 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.8
Ratings
18% above category average
Social data00 Ratings8.90 Ratings
Social engagement00 Ratings8.60 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
8.2
Ratings
11% above category average
Marketing automation00 Ratings8.40 Ratings
Compensation management00 Ratings8.10 Ratings
Platform
Comparison of Platform features of Product A and Product B
Ion, by Rock Content
-
Ratings
Salesforce Sales Cloud
7.8
Ratings
6% above category average
Mobile access00 Ratings7.80 Ratings
User Ratings
Ion, by Rock ContentSalesforce Sales Cloud
Likelihood to Recommend
10.0
(0 ratings)
8.7
(0 ratings)
Likelihood to Renew
7.0
(0 ratings)
10.0
(0 ratings)
Usability
7.4
(0 ratings)
9.4
(0 ratings)
Availability
10.0
(0 ratings)
9.8
(0 ratings)
Performance
9.0
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
8.9
(0 ratings)
In-Person Training
-
(0 ratings)
7.9
(0 ratings)
Online Training
8.0
(0 ratings)
9.1
(0 ratings)
Implementation Rating
10.0
(0 ratings)
2.4
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
10.0
(0 ratings)
8.7
(0 ratings)
User Testimonials
Ion, by Rock ContentSalesforce Sales Cloud
Likelihood to Recommend
I don't give 9 ratings easily. Anyone wanting greater user engagement would benefit from ion interactive. I can slap together a simple interactive tool for a social post easily. I also have a plan selector with complex logic built in that would have cost me $50k to build without ion. Now I'm able to duplicate it and make adjustments to use it for various other applications. We've created a couple dozen fun interactive tools for social posts and now we simply re-purpose them easily to create new ones frequently. I just created a new page for our website that we'll want to be fluid; so the site developers suggested we simply embed an ion tool to give us real-time flexibility. Marketers in other divisions are jealous when they see all the fun stuff we're doing--they're gradually becoming ion converts
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Salesforce Sales Cloud is great for tracking your dealer (reseller) information, customer information, order information, and generating reports. You would want to use Salesforce as a smaller business because it is easy to use and keeps track of everything. You can also click on the reports tab and quickly generate different reports or save them as an Excel file to share with your team. You can set those reports with desired features and change them to fit your needs. I would say SF is not the best if you are going to send lots of marketing emails, etc, because it is not as visually friendly as HubSpot, for example.
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Pros
  • I love that ion interactive autosaves. So many of these platforms leave me terrified of disconnection or closing my laptop.
  • This WYSIWYG actually works. I've yet to have a translation or code glitch.
  • Fast load times are a huge bonus, as well as mobile-optimized display.
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  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
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Cons
  • no revert option/revision history if you make a bad mistake
  • some simple styles that should be just there for you have to be made through custom CSS
  • some of their template options have some pretty bad designs and are not usable beyond a basic functionality level/have to be completely reskinned
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  • I'd like to see a global roll up, but individual customized versions by team
  • Consolidate! Agreements are often found under attachments, contracts, confidential information, cases, and a couple of more places
  • Statuses: Make the status, owner, and last touch date/time easier to find
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Likelihood to Renew
Because unless I find something better to replace it with, we're probably going to renew our contract. Ideally, Ion interactive can update Liveball so it's easier to use, more functionality that includes forms and javascript options currently not in place
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There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
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Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
No answers on this topic
All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years. Accordingly, I only recall our instance of Salesforce having one unscheduled, brief down time over 6 years. I can't remember for sure, but it may have been due to our Internet Service Provider (ISP) versus Salesforce itself. Also, Salesforce does it's best to keep customers in the loop:

Trust.salesforce.com is the salesforce.com community's home for real-time information on system performance and security. On this site you'll find:

Live and historical data on system performance
Up-to-the minute information on planned maintenance
Phishing, malicious software and social engineering threats
Best security practices for your organization
Information on how we safeguard your data
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Performance
Sometimes the editor can be a little slow.
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For a SaaS provider, I'd rate their performance to be one of the best. At times, reporting tends to slow down if the data set is very large, which is the case in any system. But, that's a very rare phenomenon
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Support Rating
The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
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The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
No answers on this topic
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
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I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
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Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
I haven't had a lot of experience with templated CMS systems and was not involved in the original selection, though I was part of the renewal discussions. Most of the templates I've used have been html and created in house on an as-needed bases
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Salesforce sales can do everything Front does regarding email integrations and communicating with your peers. Still, it provides even more insight for our salespeople and leadership team. Although Front is cheaper, we decided the added productivity and visibility provided to the team would be well worth the higher price tag.
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Scalability
Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
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Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
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Return on Investment
  • So far the impact has been positive, but as we are new to the platform that opinion is based on relatively few interactive assets.
  • There hasn't been any negative reactions or impact from Ion as of yet, but as I said before it's still early for us in terms of usage (less than a year).
  • We do really appreciate the level of complexity and customization available in the platform.
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  • The inbox feature allows me to see when the customer opens my email, and hence a timely follow-up could result in a higher response rate.
  • The mobile app allows users to gain access to leads and customer contacts on the go, which increases sales team productivity and enhances customer conversations.
  • The reports of the notes on the account level are not working, which is causing manual work in the weekly report to leadership.
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ScreenShots

Ion, by Rock Content Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of