Salesforce Marketing Cloud vs. Sugar Market

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Salesforce Marketing Cloud	Score8.1 out of 10	N/A	Marketing Cloud is an AI-powered, cloud-based digital marketing platform within the Salesforce Customer 360 ecosystem. Marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.	$1,250 per month per installation
Sugar Market	Score2.1 out of 10	Mid-Size Companies (51-1,000 employees)	Sugar Market (formerly Salesfusion) is a marketing automation solution built to work for the user. With a curated toolset that includes intuitive campaign builders, automations and reporting, the vendor says they focus on what matters most to marketers -- streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue. Salesfusion was acquired by SugarCRM May 2019.	$750 per month

Prices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.

Community Pulse
Key User Insights
	Salesforce Marketing Cloud	Sugar Market
Considered Both Products	Salesforce Verified User Chose Salesforce Marketing Cloud While Pardot's integration with Salesforce, segmentation functionality, and automation rules are much more robust than any of its competitors, the email builder lacks even compared to free versions of marketing automation software. For us, the integration and being able to … Incentivized Helpful?	SugarCRM No answer on this topic
	Would buy again
	No answers on this topic	No answers on this topic
	Delivers good value for the price
	No answers on this topic	No answers on this topic
	Happy with the feature set
	No answers on this topic	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic	No answers on this topic
	Implementation went as expected
No answers on this topic	No answers on this topic

Features

Salesforce Marketing Cloud

Sugar Market

Comparison of Email & Online Marketing features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 7.9 167 Ratings	Sugar Market 4.4 4 Ratings
WYSIWYG email editor	8.1118 Ratings	3.03 Ratings
Dynamic content	7.6149 Ratings	5.03 Ratings
Ability to test dynamic content	7.7108 Ratings	4.02 Ratings
Landing pages	7.8117 Ratings	6.03 Ratings
A/B testing	7.9147 Ratings	4.03 Ratings
Mobile optimization	7.3107 Ratings	1.03 Ratings
Email deliverability reporting	8.2128 Ratings	7.04 Ratings
List management	8.6125 Ratings	4.04 Ratings
Triggered drip sequences	8.191 Ratings	6.03 Ratings

Comparison of Lead Management features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 8.3 121 Ratings	Sugar Market 5.3 4 Ratings
Lead nurturing automation	8.3107 Ratings	6.04 Ratings
Lead scoring and grading	8.2108 Ratings	4.04 Ratings
Data quality management	8.1113 Ratings	5.04 Ratings
Automated sales alerts and tasks	8.699 Ratings	6.03 Ratings

Comparison of Campaign Management features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 7.8 111 Ratings	Sugar Market 6.5 3 Ratings
Calendaring	8.3100 Ratings	6.03 Ratings
Event/webinar marketing	7.394 Ratings	7.02 Ratings

Comparison of Social Media Marketing features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 8.2 85 Ratings	Sugar Market 8.2 1 Ratings
Social sharing and campaigns	8.480 Ratings	8.21 Ratings
Social profile integration	8.036 Ratings	00 Ratings

Comparison of Reporting & Analytics features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 8.2 121 Ratings	Sugar Market 2.3 4 Ratings
Dashboards	8.4115 Ratings	5.04 Ratings
Standard reports	8.4120 Ratings	1.04 Ratings
Custom reports	7.997 Ratings	1.04 Ratings

Comparison of Platform & Infrastructure features of Salesforce Marketing Cloud and Sugar Market
Feature	Salesforce Marketing Cloud 7.6 121 Ratings	Sugar Market 4.8 4 Ratings
API	7.087 Ratings	5.02 Ratings
Role-based workflow & approvals	7.586 Ratings	6.02 Ratings
Customizability	7.4108 Ratings	3.02 Ratings
Integration with Salesforce.com	8.3110 Ratings	9.22 Ratings
Integration with Microsoft Dynamics CRM	8.713 Ratings	1.01 Ratings
Integration with SugarCRM	7.610 Ratings	00 Ratings
Third-party software integrations	6.921 Ratings	00 Ratings

User Ratings
	Salesforce Marketing Cloud	Sugar Market
Likelihood to Recommend	8.1 (325 ratings)	3.0 (7 ratings)
Likelihood to Renew	8.1 (114 ratings)	10.0 (3 ratings)
Usability	4.1 (35 ratings)	- (0 ratings)
Availability	10.0 (11 ratings)	- (0 ratings)
Performance	9.6 (9 ratings)	- (0 ratings)
Support Rating	7.0 (36 ratings)	8.2 (1 ratings)
In-Person Training	5.0 (4 ratings)	- (0 ratings)
Online Training	8.1 (7 ratings)	- (0 ratings)
Implementation Rating	3.0 (17 ratings)	- (0 ratings)
Contract Terms and Pricing Model	5.0 (1 ratings)	- (0 ratings)
Ease of integration	7.0 (2 ratings)	- (0 ratings)
Product Scalability	7.6 (34 ratings)	- (0 ratings)
Vendor post-sale	8.0 (3 ratings)	- (0 ratings)
Vendor pre-sale	7.0 (3 ratings)	- (0 ratings)

Salesforce Marketing Cloud vs. Sugar Market

Salesforce Marketing Cloud

Sugar Market

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