SAP Marketing Cloud vs. SAP Sales Cloud

SAP is not suited for new generation Marketers. It is very slow and do not have any essential features for dynamic marketing. Many things are manual. It is not very user friendly in my opinion which makes it very hard for the beginners to know all the important things.

Incentivized

1. Better understanding of customer choice and sales insights. 2. High chance that we can convert the lead into sales as SAP analyzes the customer's need and behavior. 3. As it analyzes the data behind the scenes, a better price deal closing is possible, as it gives that level of insight.

Incentivized

• Clear distinction between the tabs
• Good for traditional companies who do not want to change
• Pricing

Incentivized

• Help sales teams decide based on relevant data
• Provide a framework to guide sales teams on activities such as status updates, customer success, sales qualification, etc
• Reduce manual work by predictive analysis, that is, by understanding when a template can be helpful, updating a manager on a finished task, etc

Incentivized

• Higher costs compared with competitors
• Its architecture is a bit outdated
• Some annoying system errors might come around

• One area of concern is the many data silos that are present within SAP sales cloud
• While creating filters for accessing sales lead reports, the accuracy is missing sometimes.
• The product is quite vast and a lot more learning material and knowledge base documents are required.

I know what SAP CRM can do in the future. We are very happy with the product and think it is a great choice for both SAP ERP users and even those who do not use other SAP products. We have both Salesforce and SAP CRM, and we feel that Salesforce is a good product for a few years, but SAP CRM is a more fully-featured product and is a better choice for complex organizations capable of running installed software of this complexity. It is often just a question of budget.

Nothing there to give it a higher rating. They should enhance their UI/UX and improve the platform's speed. A new user would take days to learn and understand its functionality.

Incentivized

In short, SAP CRM is a complete service that will help improve marketing strategy and productivity. It covers various topics, from big data analytics to resource management and housing sales data. SAP CRM has a long list of features and can do them all.

Incentivized

Product was mostly available. A couple accessibility issues did exist when sending API calls, and there was either no response, or a delayed response.

SAP's customer service is quick and efficient, with a response time of fewer than some minutes. In either case, you'll get instant help from the vendor or online forums. In addition, the vendor provides excellent global support for this tool. Like Salesforce, SugarCRM, etc., it's probably fine as a standalone CRM option.

Training was mostly completed over a couple conference calls, and reading the API documentation. Our developers were able to implement quickly after reading the documentation.

I would rate the implementation a 7. While the process overall was successful, there were challenges related to data migration, integration with other systems, and initial user adoption. However, the support from SAP during the implementation phase was helpful, and we were able to resolve the major issues as the process progressed.

Incentivized

One of the most outstanding features of SAP Sales Cloud is its easy integration with our existing SAP ecosystem. This was essential because we used SAS/4HANA in our operations. Its ability to have a single platform that easily integrates sales data with other company operations was a huge advantage for us. In contrast, some of the other systems we explored required significant changes or integration work, which would have raised our overall costs and level of complexity.

Incentivized

I choose this rating because the sales and supply chain network has been strengthened by the use of this product. Sap Sales cloud has seamlessly unified the backend business processes into more transparent effective ones.The customer satisfaction have also increased with better customer collaboration and relationship.The vendor management process has also been significantly impacted and all for good

Incentivized

• Return of investment of our customers in traffic increase
• Better insight into customer preferences
• Increase in customer base

• Integration with additional sales tools, such as LinkedIn Sales Navigator, greatly improves the speed and efficiency of our entire process.
• Standard templates facilitate easy and efficient lead interaction.
• The time is reduced and representative job productivity increases when SAP Sales Cloud is used.

Incentivized