SAP Sales Cloud vs. Sugar Sell (SugarCRM)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SAP Sales Cloud
Score 8.3 out of 10
N/A
SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.N/A
Sugar Sell (SugarCRM)
Score 5.2 out of 10
N/A
Sugar Sell from SugarCRM is a collaborative CRM, allowing users to track and monitor activities, map each customer’s journey. Sugar Sell replaces former editions of the SugarCRM product, including the SugarCRM Community Edition, the open source edition, which is discontinued.
$19
per month (billed annually) per user (3 user minimum, 9 user maximum)
Pricing
SAP Sales CloudSugar Sell (SugarCRM)
Editions & Modules
No answers on this topic
Essentials
$19
per month (billed annually) per user (3 user minimum, 9 user maximum)
Standard
$59
per month (billed annually) per user (10 User Minimum)
Advanced
$85
per month (billed annually) per user (10 user minimum)
Premier
$135
per month (billed annually) per user (10 user minimum)
Offerings
Pricing Offerings
SAP Sales CloudSugar Sell (SugarCRM)
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
SAP Sales CloudSugar Sell (SugarCRM)
Considered Both Products
SAP Sales Cloud
Chose SAP Sales Cloud
SAP Sales Cloud is Tightly integrated with SAP S/4 Hana while the integration and transfer of data with user interface was challenging inearlier Salesforce sales cloud being non SAP product at hight cost
Chose SAP Sales Cloud
It’s very similar, but Salesforce has an edge on query capabilities and less reliance on custom code for enhancements with strong transport management.
Chose SAP Sales Cloud
We choose SAP Sales Cloud over HubSpot CRM because we have a large number of customers to handle, and their needs need to be personalized. Which are offered accurately by SAP Sales Cloud. In our experience, HubSpot has some issues when the number of customers increases. Our …
Chose SAP Sales Cloud
because the whole solution is sap and we know it
Chose SAP Sales Cloud
SAP Sales Cloud was better in terms of cost and better integration with our backend.
Chose SAP Sales Cloud
SAP Sales Cloud is way better than the other products and tools which we had used earlier because it provides efficient solutions for sales management and security wise it is pretty much reliable compared to others. It also provides the top notch next generation AI driven …
Chose SAP Sales Cloud
SAP Sales Cloud works well and has a easy set up for a simplified sales proess setup.
Chose SAP Sales Cloud
One of the most outstanding features of SAP Sales Cloud is its easy integration with our existing SAP ecosystem. This was essential because we used SAS/4HANA in our operations. Its ability to have a single platform that easily integrates sales data with other company operations …
Chose SAP Sales Cloud
SAP Sales Cloud always work in early stage before the demand comes in to market and thus SAP Sales Cloud got benefited to engage its client in profitable way.
Chose SAP Sales Cloud
It is beneficial for business development and performance. Data gets quickly and is very useful while performing activities.
Chose SAP Sales Cloud
SAP Sales Cloud vs. HubSpot = HubSpot is better out of the box, cheaper for smaller teams, and easier to maneuver without having to upgrade much in terms of cost to win more deals. SAP Sales Cloud is generally more expensive than other providers like HubSpot or Pipedrive, but …
Chose SAP Sales Cloud
Better user experience. Intuitive platform with great tools. Easy to find past cases and people from different companies.
great customer management tool it helps to keep the know how inside the company when a colleague decides to take a new challenge out of the company. It’s …
Chose SAP Sales Cloud
Salesforce Marketing Cloud
Chose SAP Sales Cloud
SAP Sales Cloud excels over Oracle Sales due to its smoother integration with our business processes and superior scalability. The comprehensive features of SAP Sales Cloud, coupled with its seamless compatibility
Chose SAP Sales Cloud
Sap sales cloud has boosted the supply chain network . Sap Sales cloud has seamlessly unified the backend business processes into more transparent effective ones.The customer satisfaction have also increased with better customer collaboration and relationship.The vendor …
Chose SAP Sales Cloud
We went with SAP Sales Cloud over Oracle Sales Cloud because it just clicks better with our way of doing things. SAP is like the superhero of sales software – it plays super well with all our other systems, grows with us as we get bigger, and gives us really smart insights into …
Chose SAP Sales Cloud
SAP Sales Cloud is known for its seamless integration capabilities, especially with other SAP solutions like ERP systems. This allows for a unified and comprehensive view of business operations, contributing to better decision-making. It is often recognized for its scalability, …
Chose SAP Sales Cloud
It depends on what your business needs are. The benefits of Zoho CRM are related to its integration with Zoho's other products.
SAP Sales Cloud is built with larger businesses in mind and is a comprehensive solution for multiple departments. Learning curve aside, many large …
Chose SAP Sales Cloud
Against most of the software like it, SAP Sales Cloud has a strong resilience of features and functionality. It is more dynamic and an all-in-one sale cloud solution. its lead management and opportunity tracking are the top-notch features of SAP Sales Cloud. Their customer …
Chose SAP Sales Cloud
We evaluated SAP Sales Cloud as a suitable alternative to Hubspot, but we are not convinced that it stacks up against it. It does provide a better forecasting system, although it's not as customizable as Hubspot's, the direct impact of this situation is that we need to rely …
Chose SAP Sales Cloud
The main product I have used in comparison is Salesforce Commerce Cloud. Ultimately, we selected SAP Sales Cloud because it fits within our existing tech stack, and we thought it would be easier to implement and ultimately scale across the organization during our rapid growth …
Chose SAP Sales Cloud
SAP Sales Cloud is a good rival that is slightly more intuitive and easier to use but much more scalable.
Chose SAP Sales Cloud
We liked SAP Sales Cloud the best because of the tracking capabilities between many different teams, allowing us to collaborate in a way we weren't capable of beforehand. The strong customer community was also a factor; that way, we have a way to see how other users have been …
Chose SAP Sales Cloud
The platform is often used to enable mobile sales teams. Sales representatives can access customer data, product information, and order processing on-the-go, improving their productivity.
Chose SAP Sales Cloud
Easy adoption using other products like SAP Customer Data Solutions and SAP Service Cloud. For your developers integration is transparent but if your business logic or on-premise software is made by your organisation, integration is not easy and required more time (and …
Sugar Sell (SugarCRM)
Chose Sugar Sell (SugarCRM)
SugarCRM does not stack up well against Bloomreach; we moved away from SugarCRM to Bloomreach, which was much more suited and easily integrated into many different platforms. Bloomreach has a much nicer user interface for debugging and simpler screens for less technical …
Chose Sugar Sell (SugarCRM)
I love to use Sugar Sell because it's more user friendly, has more information spred out, a lot faster to use. Looks a lot more updates as well. Can have different tabs open without a problem. Let's management control different information being able to be saved for the sales …
Chose Sugar Sell (SugarCRM)
SugarCRM is a lot better in many ways then LogicsCRM which I started using when I started as a sales rep at Community Tax. Yet there is still room for a lot of improvements to accommodate a steady workflow. They integration of old CRM files seems to have worked great from …
Chose Sugar Sell (SugarCRM)
I work in sales and the other programs I have used were suited for customer service. The ability to track my client in all stages of the sale is key. I quickly see the payment that has been run and payments that were declined for the day. Making it faster for me to call clients …
Chose Sugar Sell (SugarCRM)
It is the first time that I have worked with a system like Sugar, but it has facilitated the work experience. It is practical, helps with the maintenance of the information of our clients, and does an excellent job keeping the system and the information of the clients updated. …
Chose Sugar Sell (SugarCRM)
I have used similar platforms, but they are not listed here because these were developed by companies i have worked with, as in, their own staff developed them or bought the license and it's not listed here, the last one was FRONT2GO.
Chose Sugar Sell (SugarCRM)
Well actually this is the first time that I use a CRM like this, I used to work in a different industry.
But I can say that the change was really smooth and I'm happy with the experience overall, it was easy to understand and get used to it.
I can see why companies like this CRM.
Chose Sugar Sell (SugarCRM)
Sugar Sell is the only product we found that met the needs of everyone involved in the evaluation process. It can be customized to accomplish just about anything you need, and trust me....we pushed the limits on that. It is a product that our users actually enjoy using which in …
Chose Sugar Sell (SugarCRM)
We selected SugarCRM from a startup mentality when, in reality, we should have bitten the bullet and opted for something like Copper. Copper is 100% the CRM of choice that is integrated into G-Suite for businesses. I would even take Zoho over Sugar, having implemented it …
Chose Sugar Sell (SugarCRM)
Overall I'd say SugarCRM is a great product. It has some issues here and there with some of the reporting and not having all reporting metrics I'd like but overall its a good product compared to some of the other ones I've used. I would like some of their UI and features to be …
Chose Sugar Sell (SugarCRM)
I have used a number of built-from-scratch, customized database software packages. I like the strength of Sugar's backbone, and that it offers tremendous reporting capabilities right off the bat. I also appreciate how flexible it is - it can truly be used for a variety of …
Chose Sugar Sell (SugarCRM)
Salesforce analytics cloud was much more than we needed for reporting so it didn't make sense to pay the cost for SFDC just for that feature. Callidus Cloud Marketing Automation was very marketing centric and didn't fit our business process as well; would have required more …
Chose Sugar Sell (SugarCRM)
Sugar is a legacy product for us and given the amount of history and data we have in it, we didn't look too seriously at switching. We decided that despite its flaws, it was still a better decision for us to stick with Sugar and simply bring in a consultant who could help us …
Chose Sugar Sell (SugarCRM)
We saw a lot of the same desirable features in both platforms. Although Salesforce offered a greater level of support, we did not think it was worth the extra spend, at the end of the day. We have had to do a bit more leg work when it comes to social media intelligence, but in …
Chose Sugar Sell (SugarCRM)
I inherited this decision and did not have an opportunity to shop. I would have gone with a less expensive product with more built-in marketing integration and better campaign email capabilities. However our executives appreciate the reporting function and I believe this was …
Chose Sugar Sell (SugarCRM)
We ultimately selected Salesforce due to the issues faced with SugarCRM however I would recommend SugarCRM to any company that doesn't plan on managing the CRM in house. The costs associated with hiring a Sugar Partner and purchasing multiple licenses are still going to be …
Chose Sugar Sell (SugarCRM)
SugarCRM is in general better on supporting and handling customization of modules and workflows and is much lighter in terms of the requirements needed to support the platform for clients
Chose Sugar Sell (SugarCRM)
HubSpot is considerably better than Sugar, but we don't use the CRM to the fullest extent. We used another CRM that was much better (and program-based, not cloud-based/web-based), but I can't for the life of me remember the name of it. It was better as it was easier to search, …
Chose Sugar Sell (SugarCRM)
I have used BMC Footprints for similar internal IT service tracking and I found updates to be slow. The home page/user interface was not as easy to grasp as SugarCRM's was. SugarCRM was already implemented in my previous organization when I arrived, and I was able to grasp its …
Chose Sugar Sell (SugarCRM)
More cost effective and allowed us to have it running on our own infrastructure instead of hosted by their servers. This allowed us to write custom code and modules for our specific business needs. Our sales team ended up hating SugarCRM and has moved off it completely and to …
Chose Sugar Sell (SugarCRM)
I work for a SugarCRM partner and compete against Salesforce, MS Dynamics. We chose to become a SugarCRM partner because of the open nature of their software stack. Nothing is hidden from users or partners. We have full access to the source-code and can make any time of …
Chose Sugar Sell (SugarCRM)
Act! is not as customizable as SugarCRM, nor does the mobile app works as well as SugarCRM
Features
SAP Sales CloudSugar Sell (SugarCRM)
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
SAP Sales Cloud
8.3
Ratings
7% above category average
Sugar Sell (SugarCRM)
4.8
Ratings
46% below category average
Customer data management / contact management8.80 Ratings5.00 Ratings
Workflow management8.60 Ratings6.00 Ratings
Territory management7.20 Ratings6.00 Ratings
Opportunity management8.00 Ratings7.00 Ratings
Integration with email client (e.g., Outlook or Gmail)7.90 Ratings7.00 Ratings
Contract management8.30 Ratings3.00 Ratings
Quote & order management8.30 Ratings4.00 Ratings
Interaction tracking8.50 Ratings3.00 Ratings
Channel / partner relationship management8.60 Ratings2.00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
SAP Sales Cloud
8.1
Ratings
7% above category average
Sugar Sell (SugarCRM)
2.3
Ratings
106% below category average
Case management7.90 Ratings3.00 Ratings
Call center management8.60 Ratings2.00 Ratings
Help desk management8.00 Ratings2.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
SAP Sales Cloud
7.5
Ratings
1% below category average
Sugar Sell (SugarCRM)
5.5
Ratings
32% below category average
Lead management7.30 Ratings6.00 Ratings
Email marketing7.60 Ratings5.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
SAP Sales Cloud
8.2
Ratings
8% above category average
Sugar Sell (SugarCRM)
3.0
Ratings
87% below category average
Task management8.10 Ratings4.00 Ratings
Billing and invoicing management8.10 Ratings3.00 Ratings
Reporting8.60 Ratings2.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
SAP Sales Cloud
8.4
Ratings
10% above category average
Sugar Sell (SugarCRM)
3.3
Ratings
79% below category average
Forecasting8.30 Ratings3.00 Ratings
Pipeline visualization8.40 Ratings2.00 Ratings
Customizable reports8.50 Ratings5.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
SAP Sales Cloud
7.7
Ratings
3% above category average
Sugar Sell (SugarCRM)
5.5
Ratings
31% below category average
Custom fields8.00 Ratings6.00 Ratings
Custom objects7.30 Ratings5.00 Ratings
Scripting environment7.70 Ratings6.00 Ratings
API for custom integration7.80 Ratings5.00 Ratings
Security
Comparison of Security features of Product A and Product B
SAP Sales Cloud
8.6
Ratings
3% above category average
Sugar Sell (SugarCRM)
5.5
Ratings
41% below category average
Single sign-on capability8.80 Ratings5.00 Ratings
Role-based user permissions8.30 Ratings6.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
SAP Sales Cloud
7.2
Ratings
2% below category average
Sugar Sell (SugarCRM)
3.0
Ratings
84% below category average
Social data7.30 Ratings3.00 Ratings
Social engagement7.20 Ratings3.00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
SAP Sales Cloud
7.7
Ratings
5% above category average
Sugar Sell (SugarCRM)
4.5
Ratings
48% below category average
Marketing automation8.00 Ratings5.00 Ratings
Compensation management7.40 Ratings4.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
SAP Sales Cloud
7.5
Ratings
2% above category average
Sugar Sell (SugarCRM)
4.0
Ratings
59% below category average
Mobile access7.50 Ratings4.00 Ratings
Best Alternatives
SAP Sales CloudSugar Sell (SugarCRM)
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SAP Sales CloudSugar Sell (SugarCRM)
Likelihood to Recommend
8.5
(0 ratings)
2.0
(0 ratings)
Likelihood to Renew
8.6
(0 ratings)
8.2
(0 ratings)
Usability
6.7
(0 ratings)
3.0
(0 ratings)
Availability
8.0
(0 ratings)
10.0
(0 ratings)
Performance
8.0
(0 ratings)
10.0
(0 ratings)
Support Rating
8.8
(0 ratings)
9.1
(0 ratings)
In-Person Training
-
(0 ratings)
9.0
(0 ratings)
Online Training
7.0
(0 ratings)
8.0
(0 ratings)
Implementation Rating
8.0
(0 ratings)
9.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
8.3
(0 ratings)
9.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
SAP Sales CloudSugar Sell (SugarCRM)
Likelihood to Recommend
1. Better understanding of customer choice and sales insights. 2. High chance that we can convert the lead into sales as SAP analyzes the customer's need and behavior. 3. As it analyzes the data behind the scenes, a better price deal closing is possible, as it gives that level of insight.
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The way Community Tax uses Sugar from a users point of view is, it can house a lot of information for either a company or individual with the option of adding additional sub cases . The down side is there are licenses issued per user and 1 per user is not enough because most of the time we are multitasking. Therefore a program/software would be more suitable instead of using a URL.
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Pros
  • Help sales teams decide based on relevant data
  • Provide a framework to guide sales teams on activities such as status updates, customer success, sales qualification, etc
  • Reduce manual work by predictive analysis, that is, by understanding when a template can be helpful, updating a manager on a finished task, etc
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  • Very easy to set up and configure reports among teams. Very customizable and allows me to build reports that illustrate how the team is performing.
  • Exporting granular reports into excel for in depth analysis and actionable measures.
  • Ability to mass upload lots of information and leads. Important for our team to import lots of information on prospecting clients.
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Cons
  • One area of concern is the many data silos that are present within SAP sales cloud
  • While creating filters for accessing sales lead reports, the accuracy is missing sometimes.
  • The product is quite vast and a lot more learning material and knowledge base documents are required.
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  • The back-end programming (logical hooks) for advanced customizations could benefit from a more user-friendly interface
  • General layout could be improved by the addition of modern templates to customize the standard look and feel
  • Support communities could be further improved with the addition of videos on how to do specific configuration, modules.
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Likelihood to Renew
I know what SAP CRM can do in the future. We are very happy with the product and think it is a great choice for both SAP ERP users and even those who do not use other SAP products. We have both Salesforce and SAP CRM, and we feel that Salesforce is a good product for a few years, but SAP CRM is a more fully-featured product and is a better choice for complex organizations capable of running installed software of this complexity. It is often just a question of budget.
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Our organization will continue to use Sugar as long as it remains cost effective and it addresses the majority of our needs. I will, however, recommend looking into other options once our needs increase and there is additional budget for some bigger named and more robust platform options. I feel if the application was friendlier to end users we would get better productivity as well.
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Usability
In short, SAP CRM is a complete service that will help improve marketing strategy and productivity. It covers various topics, from big data analytics to resource management and housing sales data. SAP CRM has a long list of features and can do them all.
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In the overall usage of the system I still give it a 10 out 10 because it's our day to day system that we use here at work. We all have come to love it because it's quick and easy to use. New updates are given to us by our supervisors or managers and it's easy to do new things in the system. The only Issue like I said before that I'm having is that once I put a payment date and want to modify the dates, it will only allow me to eliminate the date but not put a new one back in.
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Reliability and Availability
Product was mostly available. A couple accessibility issues did exist when sending API calls, and there was either no response, or a delayed response.
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SugarCRM has never been down for us.
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Performance
No answers on this topic
No response time issues ever. Very productive due to its ease of use.
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Support Rating
SAP's customer service is quick and efficient, with a response time of fewer than some minutes. In either case, you'll get instant help from the vendor or online forums. In addition, the vendor provides excellent global support for this tool. Like Salesforce, SugarCRM, etc., it's probably fine as a standalone CRM option.
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Because it provides us with the necessary support and with the updates that are being made in the system, it allows us to improve our work experience and makes it easier for the entire team. When requesting some type of support it is effective and immediate and with this, it [does not] stagnate our productivity.
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In-Person Training
No answers on this topic
We feel clasroom training is essential to ensure user adoption and buy-in. Video and on-line training courses gave their place but being in a classroom setting enables the Team to make any potential CRM issues visble right up front.
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Online Training
Training was mostly completed over a couple conference calls, and reading the API documentation. Our developers were able to implement quickly after reading the documentation.
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Only part of an implemementation as noted previously.
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Implementation Rating
I would rate the implementation a 7. While the process overall was successful, there were challenges related to data migration, integration with other systems, and initial user adoption. However, the support from SAP during the implementation phase was helpful, and we were able to resolve the major issues as the process progressed.
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Study, study, and study. Be prepared to train everyday until all processes are flowing nicely. The CRM is the elephant and figuring out where to take the first bite can be a challenge. But there is only one way to eat this elephant, one bite at a time. Systematic planning is very important.
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Alternatives Considered
One of the most outstanding features of SAP Sales Cloud is its easy integration with our existing SAP ecosystem. This was essential because we used SAS/4HANA in our operations. Its ability to have a single platform that easily integrates sales data with other company operations was a huge advantage for us. In contrast, some of the other systems we explored required significant changes or integration work, which would have raised our overall costs and level of complexity.
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SugarCRM does not stack up well against Bloomreach; we moved away from SugarCRM to Bloomreach, which was much more suited and easily integrated into many different platforms. Bloomreach has a much nicer user interface for debugging and simpler screens for less technical audiences to utilize 3rd. Party support is rarely required, and lots of easy-to-understand documentation is available.
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Scalability
I choose this rating because the sales and supply chain network has been strengthened by the use of this product. Sap Sales cloud has seamlessly unified the backend business processes into more transparent effective ones.The customer satisfaction have also increased with better customer collaboration and relationship.The vendor management process has also been significantly impacted and all for good
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Works from 2-300 Users in our experience.
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Return on Investment
  • Integration with additional sales tools, such as LinkedIn Sales Navigator, greatly improves the speed and efficiency of our entire process.
  • Standard templates facilitate easy and efficient lead interaction.
  • The time is reduced and representative job productivity increases when SAP Sales Cloud is used.
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  • I know that SugarCRM has made a positive impact on my day to day work. Since we have made the change to SugarCRM (over a year ago) it has made life easier, more productive, and efficient.
  • Organization is key and this CRM has done this exceptionally for me.
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ScreenShots

SAP Sales Cloud Screenshots

Screenshot of the SAP Sales Cloud dashboard, where users can can automate critical selling processes and give sellers AI-based recommendations. The dashboard features:
Cloud deployment
A unified view of customers
An optimised mobile selling experience
AI-driven insights, recommendations, and analytics
Embedded generative AI highlights and summarization

Sugar Sell (SugarCRM) Screenshots

Screenshot of a view of Sugar Sell's contacts listScreenshot of Sugar Sell's analyticsScreenshot of a Sugar Sell dashboard