SE Ranking vs. Sprinklr Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SE Ranking
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
An SEO toolset for agency and in-house pros.
$65
per month
Sprinklr Social
Score 9.2 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$359
per month per seat
Pricing
SE RankingSprinklr Social
Editions & Modules
Essential
$65
per month
Pro
$119
per month
Business
$259
per month
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Offerings
Pricing Offerings
SE RankingSprinklr Social
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsSE Ranking’s subscription plans are available at a 20% discount for annual pricing.Discount available for annual pricing.
More Pricing Information
Community Pulse
SE RankingSprinklr Social
Considered Both Products
SE Ranking
Chose SE Ranking
It has a simple user interface and gives me the exact overview I need to take my next step.
Chose SE Ranking
SE Ranking is way more budget-friendly and suitable for less demanded SEO projects.
Chose SE Ranking
SE Ranking just made the most sense for us. It was an account separate from our SEO company so we could actually see what was going on.
Chose SE Ranking

The interface is much more friendly. The databases for the backlinks database seems to be bigger and more qualitative.


Chose SE Ranking
For us it's mainly a tool we use and/or suggest because of the price. It's complete enough to get yourself kickstarted and learn about your website and its positions in Google. But once you grow bigger and want more data it's smart to look around for more complete tools.

For as …
Chose SE Ranking
Backlink checker seems to be far less thorough than Ahrefs. It's also less thorough than Screaming Frog. But we got it for rank tracking and it does as a decent job at that.
Chose SE Ranking
SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features …
Chose SE Ranking
SE Ranking is really easy to use and it's rather cheap. So there is no reason why we should switch to other services.
Chose SE Ranking
We chose SE Ranking because of the price as it was very affordable and also helped us cover our needs.
Chose SE Ranking
SE Ranking is better than SERPstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...

It's a good choice for agencies that are interested in tracking keywords for …
Chose SE Ranking
SE Ranking is perfect due to its price.For $84/year, you can enjoy most of its features, which makes it perfect for bloggers who are looking to beef up their site's SEO. For small agencies, their $39/month is affordable enough to help client track their keywords and manage SEO …
Sprinklr Social
Chose Sprinklr Social
Infinitely better and more resourceful
Chose Sprinklr Social
The social insights from Sprinklr is a powerful tool, gives us an edge when it comes to understanding what is being said about the products and services we offer.
It also helps us understand the various conferences we participate globally.
The marketing module helps us boost our …
Chose Sprinklr Social
Sprinklr Social has the most amount of features and is always updating
Chose Sprinklr Social
Sprinklr appears to be priced between the 2 however, this is no support (apart from logging support tickets/issues) so it's not like for like.
Chose Sprinklr Social
Sprinklr Social provides exceptional customer support services and comprehensive training sessions, enabling us as users to fully maximize the capabilities of its tools. Also, the way Sprinklr Social can be adapted according to each client makes it one of the best social media …
Chose Sprinklr Social
Khoros Marketing, Khoros Care, Hootsuite and Salesforce Marketing Cloud Social Studio
Chose Sprinklr Social
Hootsuite, is good and has good content management analytics in it. Sprinklr has better organization features and content review management flows.
Chose Sprinklr Social
Sprinklr met our needs as well as seemed to be a better fit with our directions for the year.
Chose Sprinklr Social
Sprinklr is a lot more compatible across multiple platforms and reporting is significantly more streamlined. This helps prevent agent overlap and the ability to add approved responses within the tool saves time and revenue. The ability to create listening queues is very helpful …
Chose Sprinklr Social
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality [a] team could expect from this application. And not just that, it has been updating the application and deploying the latest features frequently that
Chose Sprinklr Social
I have used Spark Central in the past, but when compared with Sprinklr [Modern Sales & Engagement], it should be more developed and match the expectations of the end users of the tool. I have seen Sprinklr doing a great job when compared to Spark Central as soon as my …
Chose Sprinklr Social
I personally have not engaged with other companies like Sprinklr.
Chose Sprinklr Social
We like the interface and the options to add additional modules to Sprinklr. We are happy with the product and will continue to use it. Out of all the social CMS options out there, it truly is best in class. If budget allows one day, we would love to layer on Social Listening.
Chose Sprinklr Social
Sprinklr is a far superior tool that has more breadth and more tools under a unified platform. The listening, reporting, account management, advertising, content management was a lot more developed than the other companies we vetted. I spent weeks talking with various companies …
Chose Sprinklr Social
I am only working on the system, I don't control the contract, but Sprinklr is a very good system that does the job well.
Chose Sprinklr Social
At the time, Sprinklr was cutting edge, plus Sprout gets pretty pricey the more accounts you need to update and doubly so, the more people you need to give access to.
Chose Sprinklr Social
Sprout Social and Hootsuite are both MUCH more user-friendly. The Sprout reps have been amazing and help with everything!
Chose Sprinklr Social
Sprout Social, Radian6, Brandwatch and Germin8 Social Listening
Chose Sprinklr Social
As I mentioned earlier, I enjoyed SproutSocial best, however, you are forced to use the publishing module if you want the paid module. I don't think the modern engagement module is bad, but it is not user-friendly and makes it difficult to engage with users. Plus, you can't …
Chose Sprinklr Social
Sprinklr has all the features and more integrated into one platform and with API access to all platforms and superior data visualization. Sprinklr is the best tool for enterprise-level clients.
Features
SE RankingSprinklr Social
SEO
Comparison of SEO features of Product A and Product B
SE Ranking
7.9
Ratings
2% above category average
Sprinklr Social
-
Ratings
Keyword analysis7.90 Ratings00 Ratings
Backlink management7.30 Ratings00 Ratings
SERP ranking tracking7.90 Ratings00 Ratings
Page grader7.60 Ratings00 Ratings
Competitive analysis7.90 Ratings00 Ratings
Site audit / diagnostics7.90 Ratings00 Ratings
Site recommendations8.40 Ratings00 Ratings
Task management7.90 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SE Ranking
8.1
Ratings
6% above category average
Sprinklr Social
-
Ratings
Local SEO8.10 Ratings00 Ratings
Mobile SEO8.10 Ratings00 Ratings
Global SEO8.20 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SE Ranking
8.4
Ratings
1% below category average
Sprinklr Social
-
Ratings
Multi-domain support8.50 Ratings00 Ratings
Integration with web analytics tools8.40 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
9.5
Ratings
21% above category average
Boolean keyword searches00 Ratings10.00 Ratings
Filtering out noise/spam00 Ratings8.00 Ratings
Sentiment analysis00 Ratings10.00 Ratings
Broad channel coverage00 Ratings10.00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
10.0
Ratings
22% above category average
Content planning and scheduling00 Ratings10.00 Ratings
Audience targeting00 Ratings10.00 Ratings
Content optimization00 Ratings10.00 Ratings
Workflow management00 Ratings10.00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
9.7
Ratings
20% above category average
Automated routing and prioritization00 Ratings9.00 Ratings
Customer interaction histories00 Ratings10.00 Ratings
Bulk actions00 Ratings10.00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
10.0
Ratings
25% above category average
Lead generation00 Ratings10.00 Ratings
Content marketing00 Ratings10.00 Ratings
Paid media management00 Ratings10.00 Ratings
Campaigns and promotions00 Ratings10.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
10.0
Ratings
17% above category average
Twitter00 Ratings10.00 Ratings
Facebook00 Ratings10.00 Ratings
LinkedIn00 Ratings10.00 Ratings
Google+00 Ratings10.00 Ratings
Instagram00 Ratings10.00 Ratings
Pinterest00 Ratings10.00 Ratings
YouTube00 Ratings10.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
10.0
Ratings
23% above category average
Campaign success analytics00 Ratings10.00 Ratings
Real-time tracking00 Ratings10.00 Ratings
Competitor analysis00 Ratings10.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
SE Ranking
-
Ratings
Sprinklr Social
9.5
Ratings
17% above category average
Role-based user permissions & privileges00 Ratings10.00 Ratings
Mobile access00 Ratings9.00 Ratings
Best Alternatives
SE RankingSprinklr Social
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SE RankingSprinklr Social
Likelihood to Recommend
8.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
7.3
(0 ratings)
10.0
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
8.2
(0 ratings)
Support Rating
7.3
(0 ratings)
10.0
(0 ratings)
In-Person Training
-
(0 ratings)
7.0
(0 ratings)
Online Training
-
(0 ratings)
8.4
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
SE RankingSprinklr Social
Likelihood to Recommend
SE Ranking is on a good track when it comes to rank tracking. It displays a graph of your average position over time which is helpful and it can also help you when it comes to identifying some basic SEO issues with your website. It boasts as an all-around SEO tool, which it definitely isn't because it lacks a link database to be your go-to tool for everything SEO. Its UI is not optimized for ease of use, thus offering sub-par user experience. It has two different interfaces for different SEO tools which, I hope, they can incorporate into one.
Read full review
Any large organization that is looking to have an effective social media presence and achieve outcomes through advertising would be benefited by using Sprinklr [Modern Sales & Engagement]. The system allows a streamlined way to see how your audience is responding to your posts and advertisements online. It would not be well suited for a company that is not engaged with a social media presence.
Read full review
Pros
  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
Read full review
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
Read full review
Cons
  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
Read full review
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Likelihood to Renew
No answers on this topic
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
Read full review
Usability
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
Read full review
The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
Read full review
Reliability and Availability
No answers on this topic
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Read full review
Performance
No answers on this topic
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
Read full review
Support Rating
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
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Sprinklr Modern Engagement is great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle. If there was an SMB version that would have got a 10 from me.
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In-Person Training
No answers on this topic
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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Online Training
No answers on this topic
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
Read full review
Implementation Rating
No answers on this topic
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
Read full review
Alternatives Considered
SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features that SE Ranking offered as part of their monthly plan.
Read full review
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality
[a] team could expect from this application. And not just that, it has been
updating the application and deploying the latest features frequently that
helps us a lot in our day-to-day operations. I am really happy with it.
Read full review
Scalability
No answers on this topic
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
Read full review
Return on Investment
  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
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  • Assisted with integrating global social media marketing departments together
  • Has resulted in some delayed customer support responses due to technical issues with Facebook integration
  • Lack of ability to message people on Instagram has led to poor community management on this platform.
Read full review
ScreenShots

SE Ranking Screenshots

Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool