Semrush vs. Tracx

Semrush

Tracx

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Semrush	Score 8.7 out of 10	N/A	Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…	$139.95 per month
Tracx	Score 7.0 out of 10	Enterprise companies (1,001+ employees)	Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…	N/A

Pricing

Semrush

Tracx

Editions & Modules

Pro: $139.95
per month
Guru: $249.95
per month
Business: $499.95
per month

No answers on this topic

Offerings

Pricing Offerings
Semrush	Tracx
Free Trial
Yes	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

Optional

No setup fee

Additional Details

17% discount for annual pricing.

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More Pricing Information

Community Pulse
	Semrush	Tracx
Considered Both Products	Semrush Verified User Anonymous Chose Semrush all the tools are very good in each of their domain, but the tool Semrush is cheaper when you compare it with Ahref's but it comes in to the category of costly when you compare it with other tools like rank pro. The tool is good but also needs a good learning curve to … Incentivized Helpful? Tara Saxon Founder Chose Semrush Keywords Everywhere is my budget option, that I have used in place of Semrush, due to pricing... Incentivized Helpful? Verified User Anonymous Chose Semrush Semrush provides a great amount of data to help with market and channel research while keeping current with changes in the search environment and how that impacts the competitive space for digital marketers. Other tools appear every week as things progress so quickly in search … Incentivized Helpful? Verified User Anonymous Chose Semrush Semrush has better brand recognition and value compared to its competitors. It has a futuristic vision and has been growing consistently organically and inorganically. It has helped achieve ROI and better inbound strategy YoY and thus we chose to go with Semrush. Also, our … Incentivized Helpful? Verified User Anonymous Chose Semrush Semrush is a good middle ground and it’s not a tool you are going to be disappointed with. I think it’s good at all aspects of SEO so if you don’t have a specific strategy in place it’s going to be your best option. Incentivized Helpful? Verified User Anonymous Chose Semrush Ahrefs and Seodity Incentivized Helpful? Verified User Anonymous Chose Semrush Ahrefs Incentivized Helpful? Verified User Anonymous Chose Semrush Ahrefs, Yoast Wordpress SEO Plugins and Moz Pro Incentivized Helpful? AC Anil Ceri Marketing Associate Chose Semrush Ahrefs, Moz Link Explorer (formerly Open Site Explorer) and Majestic SEO Incentivized Helpful? Dragan Berak Head of SEO Chose Semrush For me, Semrush has a good UX and is a trustworthy source of organic traffic data. When compared to other tools, they sometimes could be pretty much off when I observe data in Google Search Console and Google Analytics. That's why I think Semrush does a pretty good job for any … Incentivized Helpful? Todd Underwood Interactive Director Chose Semrush We use Yoast SEO from within WordPress sites to help with the effectiveness of individual pages and posts. It has great value due to being built-in to the website. Semrush provides us with a much more detailed analysis though to look at the overall health of the sites and has … Incentivized Helpful? Katie Wojciechowski SEO Copywriter Chose Semrush Honestly, Semrush is the only product like it that I've used extensively. Although I have used Moz free version before and didn't love it. Incentivized Helpful? Pemba Tshiring Sherpa Search Engine Optimization Specialist Chose Semrush Semrush overall UI is much better than ahrefs and also more easier to use. Although both the tools have similar features, the reporting asp[etc if semrush is a lot better. Even the pricing of ahrefs is a bit more expensive then semrush in my opinion. Incentivized Helpful? RC Ruby Caron Student Chose Semrush Though Google Analytics and Semrush are similar products, when comparing them, the question is not whether you should use one or the other. Rather, understanding what each tool does. Semrush is best for keyword research for content marketing and paid search campaigns, doing … Incentivized Helpful? JT Josh Tata Student Chose Semrush I have only really used Semrush and love it. I do not plan on looking at their competitors in the future because of my comfortability with Semrush. Incentivized Helpful? Amit Rana Digital Marketing Executive Chose Semrush Create Website Builder and Authoritas (formerly Analytics SEO) Incentivized Helpful? Verified User Anonymous Chose Semrush Semrush is a little pricey; it works very well and is very useful. Incentivized Helpful? BT Blake Townsend Senior Technical Project Manager Chose Semrush Moz is not as in-depth and not the best for overall strategy. It has some great features but is not a complete system. Semrush has everything you need and is of great value. Incentivized Helpful? Verified User Anonymous Chose Semrush I find the Semrush certification very useful for teaching. Incentivized Helpful? Abdelaziz Musa Founder Chose Semrush It's a close call, but ultimately SEMRush is the better product and has better service. Incentivized Helpful? Pulkit Agrawal Business Owner Chose Semrush NA Incentivized Helpful? Chris Giles Owner Chose Semrush We also use Ahrefs, but since upgrading our Semrush account, we have less and less need for it. Incentivized Helpful? Melisha Oakleaf-Wilson Digital Account Supervisor Chose Semrush Semrush is amazing. Not only is it easy to use, it's better than Moz or Ahrefs combined. The Keyword Research tool and planner is incredible. it makes it easy to pull what keywords we want to rank for and add them to our keyword list. It's helped with productivity and workflow. … Incentivized Helpful? KM Kevin Maguire Founder - CEO Chose Semrush Ahrefs Incentivized Helpful? PK Pete Kontakos Owner Chose Semrush Frankly, once I started using Semrush and found very quick success, I had no desire or reason to try others. If it ain't broke, don't fix it! I did use some other SEO tools in the past, but it was so long ago I don't even recall the names anymore. Incentivized Helpful?	Tracx Joelle Chiasson Social Media Intern Chose Tracx Tracx is the only product of this nature that I have been exposed to. Incentivized Helpful? Bryan Nye Social Media Analyst Chose Tracx I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time. Incentivized Helpful? MacKenzie Teskey Associate Community Manager Chose Tracx Because our client has over 300+ schools that we develop content for, Tracx is an awesome toolset and it allows us to add in each school's Facebook URL to monitor conversations at the local level. The ability to observe conversation at the local level is a great feature. … Incentivized Helpful? Verified User Anonymous Chose Tracx Tracx is just the new generation of listening platforms. It's updated all the time with new improvements that make it even easier to use. Sysomos is good for some simple queries but it's just not enough for more complex needs. Radian6 is stuck in the past, it was a leader … Incentivized Helpful? Alexander Liss VP, Director of Analytics Chose Tracx Tracx has excellent precision and responsiveness for campaign monitoring. It's not suited for historical research though, so tools like Crimson and others like that, will still be necessary for a full-service social analytics agency. Incentivized Helpful? Verified User Anonymous Chose Tracx Tracx covers multiple platforms, including Facebook, which Keyhole removed from its offerings. While we loved NUVI and its interface (very easy to use and sleek), it could not track specific mentions of certain influencers. This was the major deciding factor. Additionally, they … Incentivized Helpful? Kelley McLees Senior Digital Account Manager Chose Tracx We loved Tracx and loved the customer service! We will join Tracx once they add the features we need. Incentivized Helpful? Lynzee Jablonka Digital Account Manager Chose Tracx Nuvi did not deliver on what they said they could do. Tracx came to our rescue. Incentivized Helpful? Verified User Anonymous Chose Tracx Tracx is better as a listening tool, where as the ones I mentioned above served our team in a community management function. Incentivized Helpful?

Features

Semrush

Tracx

SEO

Comparison of SEO features of Product A and Product B
	Semrush 7.9 Ratings 2% above category average	Tracx - Ratings
Keyword analysis	8.70 Ratings	00 Ratings
Backlink management	8.10 Ratings	00 Ratings
SERP ranking tracking	8.10 Ratings	00 Ratings
Page grader	7.00 Ratings	00 Ratings
Competitive analysis	8.60 Ratings	00 Ratings
Site audit / diagnostics	8.00 Ratings	00 Ratings
Site recommendations	7.30 Ratings	00 Ratings
Task management	7.00 Ratings	00 Ratings

SEO Channels

Comparison of SEO Channels features of Product A and Product B
	Semrush 8.1 Ratings 6% above category average	Tracx - Ratings
Local SEO	8.30 Ratings	00 Ratings
Social SEO	8.00 Ratings	00 Ratings
Mobile SEO	7.70 Ratings	00 Ratings
Global SEO	8.30 Ratings	00 Ratings

SEO Platform & Account Management

Comparison of SEO Platform & Account Management features of Product A and Product B
	Semrush 8.7 Ratings 3% above category average	Tracx - Ratings
Multi-domain support	8.30 Ratings	00 Ratings
Integration with web analytics tools	9.00 Ratings	00 Ratings

Best Alternatives
	Semrush	Tracx
Small Businesses	Nozzle Score 10.0 out of 10	Agency Analytics Score 9.9 out of 10
Medium-sized Companies	Advanced Web Ranking Score 8.2 out of 10	Echobox Social Score 9.7 out of 10
Enterprises	Dupli Checker (DupliChecker.com) Score 8.5 out of 10	Social Suite by Reputation.com Score 9.4 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Semrush	Tracx
Likelihood to Recommend	8.8 (0 ratings)	9.0 (0 ratings)
Likelihood to Renew	9.1 (0 ratings)	8.3 (0 ratings)
Usability	7.7 (0 ratings)	- (0 ratings)
Availability	9.1 (0 ratings)	- (0 ratings)
Performance	7.3 (0 ratings)	- (0 ratings)
Support Rating	9.9 (0 ratings)	- (0 ratings)
Implementation Rating	7.3 (0 ratings)	- (0 ratings)
Product Scalability	9.1 (0 ratings)	- (0 ratings)

User Testimonials
	Semrush	Tracx
Likelihood to Recommend	This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results. Incentivized Verified User Anonymous Read full review	I used Tracx to live-post for the Super Bowl. It made my life MUCH easier being able to post on Facebook and Twitter in one browser and watch the engagement live. Incentivized Joelle Chiasson Social Media Intern Read full review
Pros	Great visuals for keyword position tracking, love that you can see the page that is ranking Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking) Shows many different and useful views for competitive research Great templated keyword research tools for those who are not as hands-on with SEO I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords Katie Wojciechowski SEO Copywriter Read full review	Deep listening skills, pulling data from news sources, blogs, Twitter and Facebook pages. Geomapping. Tracx has deep geotagging capabilities which allows you to actually pinpoint a tweet or user post. Incentivized Verified User Anonymous Read full review
Cons	Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT) Tracking multiple keywords, across multiple clients can be costly Daniel Drummond Head of Digital Marketing Read full review	Non-intuitive ways of classifying data (posts, interactions, mentions, etc) Different way of using Boolean operators than other platforms Data bandwidth cap - if you hit the limit the platform shuts off which can happen at inopportune times Incentivized Alexander Liss VP, Director of Analytics Read full review
Likelihood to Renew	I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use. Incentivized PB Perrine Bettinelli Online marketing assistant Read full review	Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance. Incentivized Verified User Anonymous Read full review
Usability	The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast. Incentivized Verified User Anonymous Read full review	No answers on this topic
Reliability and Availability	Semrush available when you need it! Keith Jones I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin Read full review	No answers on this topic
Performance	SemRush performs well with few errors! Keith Jones I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin Read full review	No answers on this topic
Support Rating	I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group! Verified User Anonymous Read full review	No answers on this topic
Implementation Rating	I did it by myself and do not have a comment! Keith Jones I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin Read full review	No answers on this topic
Alternatives Considered	We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space. Incentivized Joshua Poole SEO Manager Read full review	Tracx covers multiple platforms, including Facebook, which Keyhole removed from its offerings. While we loved NUVI and its interface (very easy to use and sleek), it could not track specific mentions of certain influencers. This was the major deciding factor. Additionally, they weren't overly salesy and didn't do the whole sales song and dance. We told them we had interviewed about 10 softwares (truth) and had heard it all. We were looking for something very specific. They gave us a demo and then a trial. They also allowed us to build into our contract that if the software did not do as we were promised, we could get out of the contract. Their customer service has been excellent Incentivized Verified User Anonymous Read full review
Scalability	Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed. Keith Jones I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin Read full review	No answers on this topic
Return on Investment	Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries. The site checks available with Semrush have helped us to pitch and sell our services, securing new clients. Incentivized SC Sacha Crowther Content Marketing Lead Read full review	Tracx has had a positive impact on our business objectives. We are able to determine what our audiences needs are and better optimize our content. It allows us to schedule our social posts ahead of time which in turn saves us time from having to post them natively on each platform. Incentivized MacKenzie Teskey Associate Community Manager Read full review
ScreenShots		Tracx Screenshots