Ardexus CRM vs. Shape Software

It is well-suited for mid-sized companies. And the pricing is relatively better. I don't think it will work well well with companies handling bleeding-edge tech. But if u are looking for a typical CRM which does what it's supposed to do, then go for it. And it works well with your ERP software too.

Incentivized

Shape Software is well suited when using "mainstream" ad platforms that have robust integrations. It also works well when budgets are set less frequently and are allowed to run unchanged for a set period of time. Shape Software gets less accurate when frequent budget changes need to be made and when using ad platforms with little to no support built into Shape Software.

• Integrates well with Lotus Notes
• Integrates well with Outlook
• Is IBM-based

Incentivized

• Platform integrations
• Pacing accuracy
• Automated notifications

• UI is very basic
• NO themes options in web mode
• NO Call option online

Incentivized

• Automated budget pacing could be more sophisticated - it tends to conflict with platform best-practices in my opinion.
• Integration with LinkedIn leads would give more accurate picture of conversion volume I believe.
• More customizable alerts

Firstly, it's relatively cheaper than the other products in this segment but offers more features. For mid-Sized companies, this CRM is the best choice. If the company is already using Lotus Notes, the integration becomes easier. And finally, this is IBM-based.

Incentivized

Shape Software is very easy to set up and use. The core functions and features require little explanation. The options and settings are easy to find and the capabilities of the platform are apparent to the user after just a few minutes of use.

Actually, I never had to use support during all this time.

Incentivized

I never had the need or opportunity to work with support.

Oracle CRM on-demand is better for a huge company; it doesn't offer the level of customization this CRM offers. It provides less scope for 3rd party integrations. The analytics are far better with Ardexus CRM. Oracle CRM has not changed in 10 years, whereas Ardexus CRM gets constant Updates.

Incentivized

Shape Software is very user-friendly and easy to set up. The controls and settings are very straightforward and the core functions (onboarding new accounts, creating new budgets, managing budgets, etc) are easily understood. The customizable alerts and budget intervals provide modularity for different situations and provide significant peace-of-mind. The automations are less impressive in that they generally conflict with ad platform automation in my opinion. Automated bidding and budgeting is hindered by third-party automations like Shape Software and the performance Shape Software features provide doesn't justify forgoing that technology in the ad platforms in my opinion.

• Increased per person productivity
• Saves time when compared to doing it manually
• It makes data easily retrievable

Incentivized

• Reliable protection against overspend
• Precise budget control
• Cross-platform visibility