Square Customers vs. Zendesk Sell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Square Customers
Score 8.7 out of 10
N/A
Square's Customer Engagement Suite, or Square Customers, is a suite of solutions that enables Square users to connect with existing customers, reach new ones, and grow relationships using tools that integrate with Square Point of Sale and Square Online.
$0
Zendesk Sell
Score 8.8 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
Square CustomersZendesk Sell
Editions & Modules
Customer Directory
$0
Gift Card Starter Pack
$2
per card (plus 2.6% + 10¢ processing fee)
Email Marketing
starting $15
per month
Text Message Marketing
starting at $10
per month
Loyalty
starting at $45
per month
Quick Cards
from 99c
per card (plus 2.6% + 10¢ processing fee)
Custom Cards
from 81c
per card (plus 2.6% + 10¢ processing fee)
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
Square CustomersZendesk Sell
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Square CustomersZendesk Sell
Considered Both Products
Square Customers
Chose Square Customers
Square has multiple tools in one - marketing, sales, and CRM. It isn't as robust as some other CRM platforms, so if that is your main need, you might look into other options. But if you just need to keep basic data on clients, this is a great way to go!
Chose Square Customers
The only other service similar to Square I have any interaction with is PayPal here, it works in a very similar manner, and at the time had the same exact fee schedule. It has the added perk of going directly into your PayPal account if this is a service you use a lot of for …
Zendesk Sell
Chose Zendesk Sell
The contact management system is better and the association between contacts and deals is a big improvement. Tracking emails in addition to notes is an improvement.
Chose Zendesk Sell
I am currently using Hubspot, which we upgraded to from Zendesk Sell.

I used SalesForce many years ago, but too long ago to comment on any current functionality.
Chose Zendesk Sell
We moved away from the platform above because integrations and reporting through Zendesk Sell (formerly Base CRM) are far better. Zendesk Sell (formerly Base CRM) is definitely a more modern approach to our ever-changing company. We needed a system that provided accurate and …
Chose Zendesk Sell
Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to Hubspot which provides a lot more value than Base did, but it isn't right for everyone. Hubspot is focused on capturing in-bound leads and has its own flaws and limitations, but …
Chose Zendesk Sell
Zendesk Sell is not as robust as other leading CRM tools I have used in the past like Salesforce. Salesforce is the market leader and is always leading the way in innovation. Salesforce objects management is better simpler and allows the user to customize different screens and …
Chose Zendesk Sell
It does everything salesforce was doing only easier and the mobile app was much better and cheaper. I have been able to both run a sales team and do the sysadmin and setup work on base as a sales manager.
Chose Zendesk Sell
Much more efficient and cleaner interface allows quicker and simpler contact/pipeline management for all members of staff regardless of seniority.

Additionally, it's a much simpler platform designed for sales compared to more traditional CRMs.
Chose Zendesk Sell
Let's face it, there's a lot of competition in the market of CRM systems. From Salesforce, Hubspot, and Zoho, which offer other modules that integrate other elements of the business into the CRM, to options like Sharpspring, CampaignerCRM, and SugarCRM that integrates marketing …
Chose Zendesk Sell
Much easier to use! It's more updated, more modern. It feels like using a Mac Laptop as opposed to using an IBM that runs Microsoft Office 1997.

The integration and windows for emails and tasks is much easier to use. Notes is something that anyone on the team can jump on and …
Chose Zendesk Sell
I have used Base CRM for 3 years now and I haven't looked back. Compared to Salesforce, Base is significantly more functional and intuitive.
Chose Zendesk Sell
Base CRM is great for beginners, or small sales forces. API/integrations need help. As a CRM it works just fine, but could use some improvement, and backing. A lot of Base CRM users are great help, but there needs to be a more robust back end to help your customers implement …
Features
Square CustomersZendesk Sell
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Square Customers
7.1
Ratings
8% below category average
Zendesk Sell
6.6
Ratings
15% below category average
Customer data management / contact management9.00 Ratings8.90 Ratings
Workflow management8.10 Ratings6.10 Ratings
Territory management5.30 Ratings4.90 Ratings
Opportunity management4.00 Ratings7.90 Ratings
Integration with email client (e.g., Outlook or Gmail)9.50 Ratings6.90 Ratings
Contract management8.00 Ratings5.40 Ratings
Quote & order management6.90 Ratings3.90 Ratings
Interaction tracking7.70 Ratings7.90 Ratings
Channel / partner relationship management5.80 Ratings7.80 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Square Customers
6.8
Ratings
10% below category average
Zendesk Sell
9.0
Ratings
18% above category average
Case management7.30 Ratings9.00 Ratings
Call center management6.80 Ratings9.00 Ratings
Help desk management6.30 Ratings9.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Square Customers
8.9
Ratings
16% above category average
Zendesk Sell
6.9
Ratings
9% below category average
Lead management8.90 Ratings6.00 Ratings
Email marketing8.90 Ratings7.80 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Square Customers
7.9
Ratings
4% above category average
Zendesk Sell
5.3
Ratings
36% below category average
Task management5.70 Ratings8.00 Ratings
Billing and invoicing management9.50 Ratings1.00 Ratings
Reporting8.40 Ratings7.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Square Customers
8.7
Ratings
14% above category average
Zendesk Sell
8.2
Ratings
8% above category average
Forecasting8.00 Ratings7.80 Ratings
Pipeline visualization9.00 Ratings7.90 Ratings
Customizable reports9.00 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Square Customers
6.9
Ratings
8% below category average
Zendesk Sell
4.2
Ratings
56% below category average
Custom fields3.70 Ratings7.80 Ratings
Scripting environment7.00 Ratings1.10 Ratings
API for custom integration10.00 Ratings3.00 Ratings
Custom objects00 Ratings4.90 Ratings
Security
Comparison of Security features of Product A and Product B
Square Customers
9.5
Ratings
13% above category average
Zendesk Sell
9.5
Ratings
13% above category average
Single sign-on capability10.00 Ratings9.90 Ratings
Role-based user permissions9.00 Ratings9.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Square Customers
6.6
Ratings
11% below category average
Zendesk Sell
4.0
Ratings
59% below category average
Social data6.30 Ratings1.00 Ratings
Social engagement6.80 Ratings6.90 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Square Customers
6.0
Ratings
20% below category average
Zendesk Sell
5.4
Ratings
30% below category average
Marketing automation10.00 Ratings9.80 Ratings
Compensation management2.00 Ratings1.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Square Customers
9.0
Ratings
20% above category average
Zendesk Sell
8.0
Ratings
9% above category average
Mobile access9.00 Ratings8.00 Ratings
Best Alternatives
Square CustomersZendesk Sell
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Square CustomersZendesk Sell
Likelihood to Recommend
8.7
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(0 ratings)
Usability
9.6
(0 ratings)
8.9
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
7.6
(0 ratings)
8.8
(0 ratings)
Online Training
-
(0 ratings)
7.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Square CustomersZendesk Sell
Likelihood to Recommend
Square is absolutely brilliant if you are just starting out and your business has both an in-person and an online component to it, as Square will solve both in-person POS and online booking/billing. Square also offers the option to create a free website for your company, though it is a very basic site, if you don't have a website yet, this is a VERY helpful option, as it takes away a huge cost. Square allowed us to be up and running in no time, taking away the need to worry about an expensive appointment-setting add-on from our current website provider (Square integrates quite nicely with our current site). Square is probably less ideal for more advanced users or companies with a need for more detailed inventory/service management. But even then, Square will more than likely be able to get the job done!
Read full review
I think that for a company that creates any sales and needs to house their client information, the Base is perfect. The price of the program makes it completely worth the investment. And to be able to use customizations makes it possible for any business that does sales use Base for their orders. I would say for companies that use legal contracts or binding contracts for their business, Base may be too simple for their needs. We work in tandem with a company that always has contracts going back and forth, and the build out of the customizations here weren't really going to work for them.
Read full review
Pros
  • User friendly interface
  • Easy to keep track of clients
Read full review
  • Integrates well with FullContact, Slack via Zapier, and Gmail and google calendar.
  • Excellent mobile app for iPhone lets salespeople have data at their fingertips and enter notes at conferences, in elevators, wherever.
  • Does all the basic things a salesperson needs to be productive, contacts capture, deal capture, documents, smart linking of contacts to deals, and nice reminder features.
Read full review
Cons
  • Inability to transfer funds to bank in real time (PayPal offers this option, for a fee)
  • The option to create a website on Square is very limited. We opted to integrate the Square appointment setting tool into our site, as the site Square offered was subpart.
  • Google calendar integration is now a premium feature, and it used to be included!
Read full review
  • There was no ability to add prospects from a company domain or email to auto-fill any data.
  • You had to type in all of the data you gathered about that prospect.
  • The default only gave you two phone numbers for the company, too few.
Read full review
Likelihood to Renew
No answers on this topic
The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
Read full review
Usability
A lot easier to get your head around and fewer pieces of software are required to manage clients' projects and systems.
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I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
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Reliability and Availability
No answers on this topic
Always available and easy connection from Zendesk Support
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Performance
No answers on this topic
Never any latency issues
Read full review
Support Rating
Have not had to use their support. I've read a help article that worked to provide the answer for that particular question but I haven't had to reach out to a live person.
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Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
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Online Training
No answers on this topic
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
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Implementation Rating
No answers on this topic
Simple, and straight forward.
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Alternatives Considered
A lot easier to use than Infusionsoft!!
Read full review
Zendesk Sell is not as robust as other leading CRM tools I have used in the past like Salesforce. Salesforce is the market leader and is always leading the way in innovation. Salesforce objects management is better simpler and allows the user to customize different screens and have different dashboards for reporting reasons. This is definitely a good alternative to Salesforce especially if you are currently using any other Zendesk products like Zendesk support.
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Scalability
No answers on this topic
Always on, always available.
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Return on Investment
  • This has allowed me to accept credit / debit transactions without having to have a monthly subscription to a service and lose money on times of no to little use, allowing me to have a broader customer range as checks are risky.
  • All of my initial equipment was free and there were no startup costs so my return was immediate.
  • The small fee taken out of the transaction is very much worth the ability to accept nearly all plastic transactions.
Read full review
  • Increased efficiency with a central hub for all of our customer data.
  • Workflows are easy to set up and beneficial for us.
  • Received minimum training, therefore it's easy to navigate.
  • Reduced employee costs. Employees can spend more time completing other important tasks.
Read full review
ScreenShots