CJ Affiliate, formerly known as Commission Junction, is an affiliate network and online advertising agency headquartered in Santa Barbara and owned by the Publicis Groupe, a French PR and advertising company. CJ Affiliate's technology offers affiliate personalization, cross-device customer journey campaign management, and a content monetization suite of products for publishers.
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Squaredance
Score 9.1 out of 10
Small Businesses (1-50 employees)
Squaredance is a partnership marketing platform that helps DTC brands attract new customers and grow sales in every channel, designed to support digital marketers. Users can connect their digital storefront, launch unlimited campaigns, get matched with media experts, attribute and track performance, and optimize campaigns. Users pay only for sales and there are no monthly contracts.
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Pricing
CJ Affiliate
Squaredance
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CJ Affiliate
Squaredance
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
Optional
Additional Details
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Squaredance is a pay-as-you-go solution, which means users only pay for sales generated by Partners on the platform. There are no signup costs, no monthly fees, no cancellation fees, and no contracts.
Brands are charged between 10-15% for any sales made by Partners. The percentage varies based on weekly revenue thresholds that are achieved.
CJ definitely has the largest pool of publishers and is well built out in terms of features. However, it does appear that they have a lot of dead weight in their pool which is something that their competitors claim they have solved.
They are pretty similar honestly we only use different options because there are different companies promoted on each one. the search feature in CJ affiliate is not as easy as Awin.
it is a great option for any company that is trying to keep track of multiple accounts that they are maintaining. It probably would not be the best option for smaller newer companies that do not have that many links that they need to keep track of. searching for new companies could be easier.
Squaredance is suited for any brand who wants to launch and scale an affiliate program. Squaredance is particularly well suited to for brands who want to work with media buying affiliates. We've seen significant growth in our affiliate programs for each of our BEGiN brands (HOMER, codeSpark and Little Passports) after implementing and optimizing with Squaredance affiliates
CJ definitely has the largest pool of publishers and is well built out in terms of features. However, it does appear that they have a lot of dead weight in their pool which is something that their competitors claim they have solved. We ultimately selected CJ because we had previous experience with the platform and wanted to tap into their affiliate pool.