Tealium Customer Data Hub

Tealium Customer Data Hub

241 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Tealium Customer Data Hub	Score8.1 out of 10	Enterprise companies (1,001+ employees)	The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.	N/A

Pricing

Tealium Customer Data Hub

No answers on this topic

Pricing Offerings
Tealium Customer Data Hub
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

No setup fee

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Community Pulse
Key User Insights
	Tealium Customer Data Hub
Considered Both Products	Tealium Marcelo Nogueira Business Development Manager LATAM in Sales at Aunica (Marketing & Advertising, 51-200 employees) Chose Tealium Customer Data Hub All of these products they have the final usage of these technologies is all of the times around using Insider. For example, you have a CDP capability, but in order to activate to their own digital channels like WhatsApp or SMS or personalization on site, and you have other … Incentivized Helpful? Verified User Chose Tealium Customer Data Hub SalesForce and Adobe are too monolithic and not flexible enough. Segment is a strong competitor for the Tealium Customer Data Hub and has an excellent UI. Incentivized Helpful? Taylor Hill Sr Analytic Strategist in Marketing at Zion & Zion (Marketing & Advertising, 11-50 employees) Chose Tealium Customer Data Hub Tealium Customer Data Hub focus on security and privacy is second to none, especially when you start to compare these to their competitors. This was one of the main reasons that we recommend it to our clients along with its ability to be easily managed by IT and marketing teams … Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Tealium Customer Data Hub can do it all in one. Whereas, I think by using multiple Tealium Customer Data Hubs, we can utilize what each tool is really good at. In an ideal world, we'd like to use Tealium Customer Data Hub for everything, but one thing that we struggle with is … Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Tealium Customer Data Hub is much more flexible and powerful compared to other data hubs we evaluated. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Tealium Customer Data Hub is the clear leader in real-time capabilities, its platform agnostic approach means that it works well with everybody and doesn't require necessary features to be built or still be on the roadmap, or require custom workarounds to function. Incentivized Helpful? Robbie Wallace Principal in Information Technology at Slalom (Information Technology & Services, 10,001+ employees) Chose Tealium Customer Data Hub It’s a great data management product but meant for technical teams and excluded marketers from ease of instrumentation. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Privacy features that Tealium Customer Data Hub offers that Adobe was lacking. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Privacy and ability to control what data is sent to customer’s analytics platforms. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Tealium Customer Data Hub currently has a lot more integrations and product offerings than Freshpaint. The contracting process for Tealium Customer Data Hub is a lot smoother and faster than Freshpaint. Freshpaint, at least for GA4, has a better integration as its proxy server, … Incentivized Helpful? Verified User Chose Tealium Customer Data Hub I've used Lytics as well, but that is not an option. AEP has better ID resolution insights and segmentation capabilities. My new company uses Tealium, so I was not involved in the decision, but I am tasked with proving value. Tealium is more affordable than Adobe and doesn't … Incentivized Helpful? Verified User Chose Tealium Customer Data Hub We were using Tealium since the beginning and the integrations between TiQ and TCDH was seamless. We were able to get up and running quickly and start activating audiences to improve our marketing and personalization. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub Tealium has a more robust visitor profile than Target has, and we can pass in Tealium data into Target as opposed to the other way around. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub NA Incentivized Helpful? Sharon Flynn Data Strategy Principle at Novartis (Pharmaceuticals, 10,001+ employees) Chose Tealium Customer Data Hub Tealium Customer Data Hub is superior as it’s not a science project. Incentivized Helpful? Verified User Chose Tealium Customer Data Hub We were not happy with Ensighten support model and they lacked timely updates. Incentivized Helpful? Kevin Capeder Manager, Data Strategy & Technology in Corporate at 3M (Industrial Automation, 10,001+ employees) Chose Tealium Customer Data Hub Tealium offers integrations between our various tech stack vendors without having to go "all-in" with one specific SaaS company. Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Features

Tealium Customer Data Hub

Comparison of Tag Management features of Tealium Customer Data Hub
Feature	Tealium Customer Data Hub 8.2 12 Ratings
Tag library	9.012 Ratings
Tag variable mapping	8.012 Ratings
Ease of writing custom tags	8.012 Ratings
Rules-driven tag execution	9.112 Ratings
Tag performance monitoring	4.311 Ratings
Page load times	8.911 Ratings
Mobile app tagging	8.05 Ratings
Library of JavaScript extensions	9.911 Ratings

User Ratings
	Tealium Customer Data Hub
Likelihood to Recommend	8.2 (128 ratings)
Likelihood to Renew	9.2 (20 ratings)
Usability	9.0 (12 ratings)
Availability	9.0 (2 ratings)
Performance	9.0 (4 ratings)
Support Rating	8.5 (81 ratings)
Online Training	8.0 (1 ratings)
Implementation Rating	10.0 (2 ratings)
Configurability	10.0 (1 ratings)
Contract Terms and Pricing Model	8.0 (1 ratings)
Ease of integration	10.0 (1 ratings)
Product Scalability	9.0 (2 ratings)
Professional Services	10.0 (1 ratings)
Vendor post-sale	10.0 (1 ratings)
Vendor pre-sale	10.0 (1 ratings)