Leadpages vs. Unbounce

Leadpages

Unbounce

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Leadpages	Score5.8 out of 10	Small Businesses (1-50 employees)	Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…	$49 per month
Unbounce	Score8.1 out of 10	Mid-Size Companies (51-1,000 employees)	Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.	$99 per month

Pricing

Leadpages

Unbounce

Standard: $49
per month
Pro: $99
per month
Advanced: $399
per month
Standard Annual: $444
per year
Pro Annual: $888
per year

Build: $99
per month
Experiment: $149
per month
Optimize: $249
per month
Agency: Contact Sales

Pricing Offerings
Leadpages	Unbounce
Free Trial
Yes	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	Yes

No setup fee

Optional

Save 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)

All plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.

Community Pulse
Key User Insights
	Leadpages	Unbounce
Considered Both Products	Leadpages Javier Velazquez Co-Founder in Marketing at Uproot Online (Marketing and Advertising, 1-10 employees) Chose Leadpages Unbounce is a great product, but if you're new to landing page builders and running lead generation campaigns in general, then I would recommend Leadpages due to the pricing and scalability (unlimited pages). You'll soon find out how important landing page design is, and how … Incentivized Helpful? Justin Roodman Product Marketing Manager in Marketing at nLyten Media LLC (Management Consulting, 1-10 employees) Chose Leadpages Leadpages' and Unbounce's landing pages are both built using drag-and-drop editors, are mobile friendly (responsive), and feature a reasonable suite of integrations - including Wordpress. Both offer plans that feature A/B testing. The deciding factor for us in choosing … Incentivized Helpful? Evan Kubitschek Digital Marketing Manager in Marketing at FMI (Management Consulting, 51-200 employees) Chose Leadpages We selected Leadpages over Unbounce because Unbounce had awful analytics options - it was incredibly difficult to measure ROI on that platform. The builders are roughly the same, from the perspective of using a WYSIWYG editor. Incentivized Helpful? Conrad O'Connell Lead Consultant & Founder in Marketing at 91 Digital (Marketing and Advertising, 1-10 employees) Chose Leadpages Leadpages is less expensive, has options for WordPress import and also has a better support team in place in my opinion. I actually use both Leadpages and Unbounce depending on the goal of the page -- for speed, Leadpages wins but for custom and the drag/drop builder, Unbounce … Incentivized Helpful? Verified User Chose Leadpages Better integration and drag and drop features. Incentivized Helpful? Johanna Goode Marketing and Customer Advocate in Marketing at RunSignUp.com (Sports, 11-50 employees) Chose Leadpages Generally found Leadpages to be more flexible for building content, to better match them to our branding and our website. Incentivized Helpful?	Unbounce Evan Laird Senior Marketing Manager in Marketing at Galactic Fed (Internet, 51-200 employees) Chose Unbounce Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce … Incentivized Helpful? Gary Shouldis Founder & CEO in Marketing at 3Bug Media (Marketing and Advertising, 1-10 employees) Chose Unbounce Leadpages is focused mostly on collecting emails, but Unbounce is focused on lead generation of all kinds, and offers a much more robust landing page builder that gives you the ability to create landing pages for any kind of strategy, not just collecting emails. We selected … Incentivized Helpful? J.P. VanderLinden Director Of Operations in Marketing at EmberTribe (Marketing and Advertising, 11-50 employees) Chose Unbounce Unbounce is much more expensive than options like Leadpages and Instapage, but the polish of the platform and functionality are lightyears ahead. The user interface is much more intuitive, the visual editor makes changing designs and layouts simple, and the form builder seems … Incentivized Helpful? Shannon Johlic Director of Marketing, Demand Generation and ABM in Marketing at Blueshift (Internet, 11-50 employees) Chose Unbounce Unbounce is just easier to use than Leadpages and has overall better integrations. The cost is on par with each other... and really, it's just a matter of preference on which platform you use. HOWEVER, I do find that the Unbounce community to be MUCH better and much more … Incentivized Helpful? Verified User Chose Unbounce In terms of pure landing page generation, Unbounce is of very high quality. We went with Unbounce over Leadpages because we felt they had more features, and the software itself was easier to use. When we moved on from Unbounce, we switched all of our landing pages over to HubSpo… Incentivized Helpful? Hope Arent Director Of Marketing And Business Development in Marketing at International Junior Golf Tour (Sports, 1-10 employees) Chose Unbounce Unbounce and Leadpages are very similar, I really don't have anything bad to say about either. I chose Unbounce over Leadpages because of the customized URL option. From a branding perspective, it looks stronger to have try.mycompany.com/myoffer than something like mycompany.Lea… Incentivized Helpful? Alex Chaidaroglou Inbound Marketer / Growth Hacker in Marketing at EPIGNOSIS / eLearning Solutions (E-Learning, 11-50 employees) Chose Unbounce I believe each tool is good for their own purposes but Unbounce is the most versatile of them. Leadpages is ideal to get your feet wet and have a solid landing page to drive traffic for opt ins in exchange for a lead magnet. Landigi when I tried it was pretty clunky, it might … Incentivized Helpful? Conrad O'Connell Lead Consultant & Founder in Marketing at 91 Digital (Marketing and Advertising, 1-10 employees) Chose Unbounce Unbounce is easier to use, better page design options. Not as 'gimmicky' as Leadpages. Incentivized Helpful? Ashley Mumm Branding Consultant at Ashley Mumm Marketing (Marketing & Advertising, 1-10 employees) Chose Unbounce LP was not as visually appealing and didn’t seem to have the same level of testing under their belt. Incentivized Helpful? Verified User Chose Unbounce Unbounce seems more robust while also being easier to use than other similar landing page creators. The interface is Unbounce's main strength, allowing just about anyone to create a page in as little as thirty minutes. Incentivized Helpful? Jeremy Estes Chief Media Buyer in Marketing at 10xResponse (Marketing and Advertising, 51-200 employees) Chose Unbounce As far as landing page builders go, in my opinion, Unbounce is the best and easiest to use. Incentivized Helpful? Joshua Long Marketing Consultant in Marketing at Bottleneck Breakthrough Group (Marketing and Advertising, 1-10 employees) Chose Unbounce ClickFunnels might be a slightly easier page builder to build within, but they have outages that are unpredictable and drove me crazy to try to work through when campaigns were running. WordPress has a lot of great themes and page builders available, but they each require their … Incentivized Helpful?
	Would buy again
	No answers on this topic	No answers on this topic
	Delivers good value for the price
	No answers on this topic	No answers on this topic
	Happy with the feature set
	No answers on this topic	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic	No answers on this topic
	Implementation went as expected
No answers on this topic	No answers on this topic

Features

Leadpages

Unbounce

Comparison of SEO and Conversion Optimization features of Leadpages and Unbounce
Feature	Leadpages 1.0 2 Ratings	Unbounce 6.9 14 Ratings
Landing page A/B testing:	1.02 Ratings	6.813 Ratings
Real-time analytics dashboard	1.02 Ratings	7.113 Ratings
SEO tools	1.02 Ratings	6.513 Ratings
Optimization recommendations	1.02 Ratings	7.012 Ratings
Dynamic page text replacement	00 Ratings	7.010 Ratings

User Ratings
	Leadpages	Unbounce
Likelihood to Recommend	1.0 (30 ratings)	8.2 (51 ratings)
Likelihood to Renew	- (0 ratings)	7.7 (9 ratings)
Usability	9.0 (1 ratings)	7.0 (3 ratings)
Availability	- (0 ratings)	9.1 (1 ratings)
Support Rating	6.4 (4 ratings)	9.6 (4 ratings)
Implementation Rating	- (0 ratings)	6.0 (1 ratings)

Leadpages vs. Unbounce

Leadpages

Unbounce

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