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Amazon Simple Email Service (SES)

Score5.6 out of 10

65 Reviews and Ratings

What is Amazon Simple Email Service (SES)?

Amazon Simple Email Service (Amazon SES) is an outbound-only email-sending service useful for marketing and transactional email, relying on the infrastructure of Amazon. Amazon SES provides the requisite statistics and built-in notifications for bounces, complaints, and deliveries for optimization of campaigns. Emails are sent via SMTP or the Amazon SES API. Amazon's pricing is per usage, presently at $.10 per thousand sends. The service is free for users of Amazon EC2 (up to 62,000 messages), and for new users of the Amazon AWS service free usage tier (from the 15 GB of data transfer across AWS services).

Categories & Use Cases

Reliable Fast and Pay Per Use.

Use Cases and Deployment Scope

We use Amazon Simple Email Service (SES) for sending email related to information, notification, workflow approval, one time password from our self created applications and systems. These emails are rolled out to customers as well as internal teams. As we're on AWS so it is the best suited service for us to use for all these scenarios.

Pros

  • As compare to other vendors that I have integrated response is very quick.
  • You can verify both domain or email to send out the emails from.
  • While setup you can easily configure it with your domain with few clicks like adding CNAME, DKIM records
  • Easy to use with or without access key and secret key within aws servers. You can directly map permissions to servers to go without credentials using boto3.

Cons

  • When we're creating user access key and secret key becomes username and password. As per compliance we need to rotate them it you need to create new user to rotate. Instead we must have option to generate new access key and secret key as new password or just secret key. This option should be provided in IAM service.

Return on Investment

  • Very cost effective and almost $3-4 billing amount every month.
  • Better communication with client and internal team.

Usability

Alternatives Considered

Twilio SendGrid, Mailchimp Transactional Email (Mandrill) and Brevo

Powerful Simple Email Service

Use Cases and Deployment Scope

I use Amazon Simple Email Service (SES) in our organization across various projects to reliably send transactional emails from our applications to our users. The business problems addressed are scale and deliverability - making sure we can send as much as we need to and know it will have the highest chance of avoid user's spam folders.

Pros

  • Simple API
  • Easy to setup
  • Realiable deliverabilty

Cons

  • I think setup could be even simpler
  • Provide more in-depth solutions for errors
  • API key access over IAM stuff would be easier

Return on Investment

  • Inexpensive to use

Usability

Alternatives Considered

SparkPost (discontinued), Bird and Mailchimp Transactional Email (Mandrill)

Other Software Used

Laravel PHP Framework, DigitalOcean Droplets, Amazon Elastic Compute Cloud (EC2)

Send transactional emails in a much better way using Amazon Simple Email Service

Use Cases and Deployment Scope

We were looking for a tool to send bulk promotional and transactional emails without putting them in spam, then we looked over Amazon Simple Email Service (SES). It offers various features which are not simple, as its name sounds. We can use their well-developed SDK to send emails via our server and our domain.

Pros

  • It has fair pricing, we do not have to loose our pockets just to send emails.
  • We can customize the emails according to our choice and set the default responses to senders.
  • It offers good reputed IPs, so generally our emails don't directly jump to the spam folder.

Cons

  • It would be great if they could help us to track the deliveries of the emails sent via SES.
  • For beginners, setting up Amazon Simple Email Service for the first time might be a little difficult task.
  • Might not that be good for a non-tech savvy person.

Most Important Features

  • It offers a custom domain with custom email options.
  • Any external email or email service provider is not required to send emails with Amazon Simple Email Service.
  • As it is associated with AWS, we do not have to create a separate login, and using its services becomes so easy.

Return on Investment

  • It helped to send transactional emails in a much better way.
  • It's fair pricing is helpful in maintaining budgets.
  • Large community support and well documentation make the setup easy.

Alternatives Considered

Mailchimp

Other Software Used

Amazon Simple Notification Service (SNS), Amazon Route 53, Apphud

Emails Management

Use Cases and Deployment Scope

We integrate it into our website to get feedback or help the customers after the launch and it was great working using simple email service (SES). It was easy to set up. it is efficient to use. It is very cheap in cost as well. It was a great experience using it

Pros

  • It very cheap in cost.
  • it provide efficient monitoring for the quotas of our email limits.
  • It is very easy to configure set up and handle.

Cons

  • It is only hard when we need sandbox environment to setup because it is only provide on valid cases.

Most Important Features

  • Monitoring limits and quotas.
  • Cheap price.
  • Easy to setup.

Return on Investment

  • None

Alternatives Considered

Amazon Elastic Compute Cloud (EC2)

Other Software Used

Amazon Elastic Compute Cloud (EC2), Amazon Elastic Block Store (EBS)

My experience with Amazon SES

Pros

  • High percentage of deliverability.
  • Cost savings.

Cons

  • They could have a list of bounced emails so it's easy for the sender to delete those emails from databases.

Return on Investment

  • The only negative impact is that they don't have a list of bounced emails.

Other Software Used

HostGator, Microsoft 365 Business, GoDaddy