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Anaplan Predictive Insights (Mintigo) (discontinued - merged with Anaplan)

Score8.9 out of 10

15 Reviews and Ratings

What is Anaplan Predictive Insights (Mintigo) (discontinued - merged with Anaplan)?

Anaplan Predictive Insights (formerly Mintigo) is a Predictive Sales Analytics Platform that monitors the total universe of prospects, looking for the messages that will resonate. By targeting business needs & interests, marketers break through the noise to generate more leads. Anaplan acquired Mintigo in late 2019.

Anaplan and its predictive tool Mintigo

Use Cases and Deployment Scope

We are currently using Anaplan for sales forecasting process, Anaplan helped us in automating our routine reports and forecasting exercise. We are glad to know Anaplan has the Predictive Insights tool, and this might offer us futher opportunities in predicting sales in a better way. We hope the tool will utilize the power of AI and predictive analytics to enrich our ability of reacting to the market with real-time data.

Pros

  • we wish Mintigo could help us on predictive ability
  • we wish Mintigo is capable to deal with large real-time data
  • we wish Mintigo could be easily integrated with our existing dataset in Anaplan models

Cons

  • that would be great if we could have more user groups about the Mintigo
  • that would be great if we could have see how other companies are using Mintigo
  • that would be great if we could have more demo sessions in CPX

Most Important Features

  • real-time data
  • data integration with existing Anaplan models
  • predictive modeling

Return on Investment

  • we will monitor if we start to use
  • we will share feedback at a later time
  • TBD

Alternatives Considered

DataRobot

Other Software Used

Microsoft Power BI, KNIME Analytics Platform, Microsoft Excel