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Bigtincan

Score8 out of 10

4 Reviews and Ratings

What is Bigtincan?

Bigtincan is a mobile content sales enablement platform, designed to make accessing and presenting content easier for salespeople. Marketers can create logic to recommend content for salespeople to share with prospects on their mobile device, based on the stage of the deal. Then content utilization is logged automatically to Salesforce, providing marketers with insight into what content is being shared with customers.

Bigtincan can also be used to enable field service organizations with mobile content, such as forms and expert knowledge/on the job training.

Additional use cases include mobile IT service organizations (similar to the field service use case), financial services (similar to the sales enablement use case, for advisors presenting investment products), and government (for mobile document sharing during meetings).

Bigtincan - growing fast and adjusting along the way!

Pros

  • Offline capability
  • Customer service
  • Sharing directly from the app

Cons

  • There is some functionality that is missing when it comes to being able to utilize file level detail. The structure is based on a folder level organization so there is no way to tag specific files.
  • Their reporting capabilities are not super user friendly but this is made up by the customer success team.

Return on Investment

  • Allowed our reps to increase their average time spent with customers
  • Decreased the amount of time to pull together presentations for customer meetings
  • Decreased the amount of time our marketers are 'sales support'. Specifically around the time needed to locate materials for the sales teams.

Alternatives Considered

Seismic, SAVO, Highspot and Showpad

Other Software Used

Salesforce Lightning

BigTinCan Mobile Use

Pros

  • Aggregating large amounts of information
  • Sharing information, controlling permissions and read receipts
  • Integration with other cloud based services such as Google Drive or Box
  • Easy and seamless form creation

Cons

  • Interface for developing forms and layouts are to simple
  • The simplicity of the app also inhibits the complex work flows one may want to create
  • SSO is a bit buggy at times

Return on Investment

  • Easy setup and development, little barrier to entry
  • Time saving for workforce in the field, saves time from citing numerous systems and VPN-ing
  • App like GUI that new employees can easily adapt to

Alternatives Considered

MS SharePoint and Box

BigTinCan Hub - Security and Usability in a Can

Pros

  • Managing and distributing business papers.
  • Markup and annotations.
  • Sensitive document security.

Cons

  • Administration interface could be made slightly more user friendly.
  • Customisation of dashboard / homescreen is only possible by engaging third-prties.
  • Navigating tools and within documents could be easier.

Most Important Features

  • Security of documents
  • Distribution of documents
  • Annotations and sharing
  • Centralised control

Return on Investment

  • [Minimizing] paper processes and documentation.
  • Streamlining distribution of information, saving staff resources.
  • Collaboration on business papers, improving outcomes and decisions.

Alternatives Considered

Diligent Boards

BTC Saves Time And Money As A SALES Training Platform

Pros

  • BTC was great at making instant updates, revisions and immediate, real-time uploads of information to over 125 sales department employees.
  • BTC replaced wasteful paper handouts and allowed greater control of company data.
  • It was extremely easy to use by everyone regardless of expertise.

Cons

  • I really did not have any issues pertaining to improvements. The system worked very well for our purposes.

Return on Investment

  • BTC was a great time-saver for the training department and made the use of paper handouts obsolete. I do not have a monetary figure to put on that.