It’s a little outdated
Use Cases and Deployment Scope
We’re using CAKE to aggregate conversion data. In all honesty it’s not the best implementation for our needs.
Pros
- Reporting across multiple verticals
- Conversion data
- Tcpa
Cons
- It’s a little outdated in terms of UI
- There’s a bit of a learning curve
- Refreshing from the browser tab
Most Important Features
- Reporting
- Pivot reports
- Conversion data
Return on Investment
- No impact
Alternatives Considered
Looker
Other Software Used
Looker, Voluum