TrustRadius: an HG Insights company

Mailtastic

Score8 out of 10

1 Reviews and Ratings

What is Mailtastic?

Mailtastic is an email signature marketing tool, that aims to turn employees email signatures into a strong, measurable marketing effort. Mailtastic is a Cognism brand.

Categories & Use Cases

The Signature Tool for Your Business

Use Cases and Deployment Scope

We include Mailtastic for all our external email operations for signatures and campaigns in them. Each team has it customized and catered to their audience and it is easy to oversee all signatures in one place. Campaigns and banners are easy to maintain and update, the time frames and other conditions are there to help with time-sensitive promotions and other FOMO related ideas.

Pros

  • Signature Management Organization wide
  • Time based campaigns
  • Signature data reporting and metrics
  • Campaign dashboards
  • Device Adaptivity

Cons

  • Formatting per email client/mailbox provider
  • Wider pricing options or Plans not per user
  • Wider MacOS support
  • MacOS integration done not via apple mail signatures
  • Unified and automatic integration for all Mail app versions (online, mobile, desktop app)

Return on Investment

  • More leads and interactions originating from emails
  • Tracking email interactions
  • Requires upkeep and internal management

Usability

Other Software Used

Zoho CRM, Zoho Mail, Make