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What is Connatix Elements?

Elements by Connatix is a video platform built for the modern publisher. According to the vendor, Elements was built with a robust revenue engine as a part of a unified technology stack to maximize the publisher’s revenue while minimizing their upfront spend.

Boasting a fast video player at its core and robust CMS, Elements also incorporates an Ad Server and Exchange to give publishers more efficiency, greater visibility, and better control over the editorial process and workflows. In real-time, algorithms make decisions to maximize yield and drive revenue. With Elements, publishers are equipped with the tools they need to deliver high performing video experiences.

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