Cuvama

Cuvama is a Customer Value Management software platform from the company of the same name in London, a SaaS solution that helps B2B companies connect with customers at every stage of the customer value chain.

The Cuvama platform consists of three modules, each of which helps connect and differentiate at every stage of the customer value chain.

• cuvama.discover - guide the discovery of a customer’s business pain, success goals and outcome KPIs. Multiple customer stakeholders, SDRs, salespeople and partner sellers can work collaboratively on a personalised value proposition to start a relationship centred on value and outcomes.
• In cuvama.realise the discovery record is transferred to the delivery and customer success team. The success plan objectives are collaboratively tracked driving customer adoption, value realisation, renewal, expansion and a partnership based on shared success.
• cuvama.optimise - The digital records of needs and results are used in cuvama.optimise to drive continuous improvement to the proposition, packaging & pricing. This creates an end to end, connected value chain that is consistently adopted and executed at scale across the user's organisation.