Love demographics pro
Rating: 10 out of 10
IncentivizedUse Cases and Deployment Scope
I've used Demographics Pro a few times. Previously, I'd use it to vet influencers to make sure their audiences were located in the area we were targeting. I've also used it to get demo info on my clients own social channels. Being able to obtain info on their followers is incredibly useful.
Pros
- location demos
- income demos
- brand affinity info
Cons
- the price, it can be hard to justify the cost with some clients
Likelihood to Recommend
Demographics Pro is really useful for getting nitty gritty info about audiences. Having this info to back up reasoning for working with an influencer or for developing a brand campaign is especially useful. The interface is also really easy to navigate and looks great. I can easily just screenshot and add it into my presentations.