What is Digimarc?
Digimarc supports product digitization, delivering business value across industries through unique identifiers and cloud-based solutions. Digimarc illuminates a product's journey to provide intelligence. This makes produce trackable, intelligent, and interactive with a cloud-based record of the products’ journey and interactions.
Key capabilities
Key capabilities
Data Flexibility
Whether leveraging digital watermarks or other forms of identification, Digimarc lets users add and update more product attributes than alternatives. Each product is connected to a digital twin in the cloud that enables brands to flexibly configure the data most crucial for their needs.
Item-Level Identification
Digimarc delivers variable data via watermarks and QR codes, to identify every product and object at the batch, lot, regional or individual item level. Can provide one-to-one engagement with customers, trace products to the source.
Centralized Traceability
Digimarc provides a platform capable of ingesting traceability data from a variety of disparate production, supply chain, distribution, fulfillment and inventory management systems, for an aggregated, centralized view.
Closed System Security
Aggregates product intelligence in a single-source solution. Its closed network system features permissions and rights management tools so as to better manage the business, partners, and data.
Categories & Use Cases
Technical Details
| Mobile Application | No |
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FAQs
What is Digimarc?
Digimarc supports product digitization, delivering business value across industries through unique identifiers and cloud-based solutions. Digimarc illuminates a product's journey to provide intelligence. This makes produce trackable, intelligent, and interactive with a cloud-based record of the products’ journey and interactions, made possible with tags including digital watermarks, QR codes, and RFID.