TrustRadius: an HG Insights company

etracker

Score9 out of 10

10 Reviews and Ratings

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What is etracker?

etracker is a web optimization solution.  The vendor says their customers use this solution for visitor statistics, usage analysis and gain information regarding visitor origin. This solution includes a set of website optimization tools that include:
  • Web analysis and online marketing in real-time
  • Satisfaction analysis through visitor surveys and feedback button
  • Mouse tracking to uncover user experience obstacles
  • App tracking for the assessment of the success of mobile apps

Categories & Use Cases

Key Features

Learn about the best (and worst!) features etracker has to offer, as determined by TrustRadius' reviewers.
Based on 10 ratings of etracker's features
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Top Performing Features

  • CSV export

    Ability to export test results as a CSV file.

    Category average: 6.9

  • a/b experiment testing

    Create and test variations of a website, changing site elements such as headlines, CTAs, images, page design and layout, technical SEO changes, and new feature additions and collect statistical results of each variation’s conversion rates or other metrics.

    Category average: 8.6

  • Test significance

    Ability to set the statistical significance level, or confidence interval, of a given test, for example at the 90% or 95% level.

    Category average: 7.3

Areas for Improvement

  • Multivariate testing

    Ability to test multiple site design changes at once across one or multiple variations and identify which variation impacts conversion rates, or other predefined goals, the most.

    Category average: 8.2

  • Multi-page/funnel testing

    Create an experiment that makes changes across multiple pages, like a funnel or a site-wide experience.

    Category average: 7.3

  • Cross-browser testing

    Preview your experiments across multiple browsers at once.

    Category average: 6.9

Reviews

What users are saying about etracker.
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Great Program for Getting Better Insights...

Incentivized
Verified User
Director in Sales (201-500 employees employees)

Use Cases and Deployment Scope

We would use it for web analytics for our website. We could see the traffic volume of people coming as well as the leads we would get through website visits.

Pros

  • Web analytics
  • Reporting
  • Comparing segment/parts

Cons

  • It could be more customizable at times.

Return on Investment

  • It gave us good insight into where people were going/clicking on website.

Alternatives Considered

Bound

Other Software Used

Salesforce CMS, ZoomInfo, Slack

Fan of eTracker

Incentivized
Verified User
Project Manager in Information Technology (10,001+ employees employees)

Pros

  • Issue tracking
  • Resolving it in timely manner
  • Email notifications for deadline approaching

Cons

  • Lesser fields to populate

Return on Investment

  • I was not involved in cost of the eTracker so really can't determine the ROI.
  • But for a project manager, I would love to use this product again.