TrustRadius: an HG Insights company

GoSpotCheck by FORM

Score9.4 out of 10

4 Reviews and Ratings

What is GoSpotCheck by FORM?

GoSpotCheck by FORM enables brands to streamline their sales and merchandising team's surveys, audits and reports through mobile data collection. Companies can arm their teams with GoSpotCheck's mobile app to get real-time information about merchandising, product line performance and competitive research.

Media

Advanced Insights
Photo Reporting
Task Builder
Mobile App
Mobile App
Image Recognition Capture
Image Recognition Menu Capture

1 / 7

GoSpotCheck delivers a Streamlined Approach for Front and Back End Data Collection! A Win - Win

Pros

  • GSC's picture quality and capabilities are amazing. This is what we really use this app for out in the field. Our clients want clean and clear pictures that they can get finer details like pricing and competitor information from tags on shelf in store. However having a picture that is of a larger set of the shelf is helpful for placement information as well. With GSC's software, the ability to keep the picture quality when accessing it from the web dashboard on the backend and then allowing to zoom in for the smaller details has been extremely helpful.
  • File management system - working with Emma, our representative, we came up with a way to best organize our missions in order to be able to access them in the future and not get bogged down by an overload of missions. This has been extremely helpful with having this set up from the get go. She really listened to what our needs were and helped us pinpoint the best method.
  • GSC Support has been phenomenal! We have only had a few glitches here and there when working with the software in the field but reps are able to call support and get help on the spot. They also offer great resources online to which we point our new reps to in order to get familiar with the GSC app and what it accomplishes. Also, when we come across a function or capability we want the app to be able to do for us but it is not currently functioning in that manner, Emma has worked with us diligently to try to find a way to "work around" it and still try to retrieve the data needed and/or put it on the INNOVATION list for the app builders to look and see if it's something that should be added in the future for use by all their clients.

Cons

  • Although coming up with a organization method when naming our missions from the get go was helpful. I wish there was a way to put the missions in folders once they are stopped or archived. This would help things to stay much cleaner as we keep building more and more missions.

Return on Investment

  • Our clients love the data we send them from GoSpotCheck. Most of them cannot have representatives across the country getting into these stores and it can be tough to provide hard takeaways other than emailing progress. This has made it streamlined and consistent.
  • We have also used it internally to track progress of our reps and make sure they are getting into stores on their route list in a timely manner. This data is used in annual and bonus performance reviews.

Highly Recommend Go Spot Check!

Pros

  • Ease of designing and creating survey questions for field team to answer. It was so easy to edit, add or remove questions so that I could alter what I wanted to see in real time.
  • Ease of completing survey on mobile device. While it was important for the data to be collected, it needed to be done efficiently. The app was easy to use, navigate and made filling out the surveys quick.
  • Customer Service- whenever we had a question or an issue, customer service was there to solve the problem quickly and effectively. Typically an email was the best way to get a quick answer. Their service and sales teams would also help us build missions to ensure we are capturing the data we want to capture and were able to export it and read it the way we wanted.
  • Ease of the back end system, not just building missions as previously stated, but also reading and exporting the data and photos collected.

Cons

  • GSC seemed to have a lot of updates on the app. I highly recommend allowing GSC to automatically update when new versions are available to save frustration of functions not working when in the field.

Return on Investment

  • The ROI was difficult to measure in dollars or units, but the data and intel we were able to collect and provide to our buying teams and use internally was invaluable. We no longer have the team collecting data in the field and it's a huge miss.
  • Alerted marketing team of competitor's promotions, merchandising and POP
  • Alerted product team of new products coming to market, feedback on new products in market, and consumer feedback on our products
  • Visibility to inventory standings and areas that needed improvement
  • A way to track in store planogram changes and total SKU count by brand - used to leverage our products in line review meetings
  • Ability to capture endless photos of merchandising and new products to have a visual at meetings

Other Software Used

Microsoft 365 Business, Skype for Business

Great Tool!

Pros

  • Ease of use and ability to customize missions
  • Ability to access real time info on sales
  • Ability to get reports on sales history

Cons

  • Updating reporting dashboard to see more info

Return on Investment

  • Ability to effectively manage sales rep KPIs for rewards
  • Ability to measure ROIs for promotions

Other Software Used

Adobe Acrobat DC